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Brand Manager Jobs in Rohnert Park, CA (NOW HIRING)

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Automotive Store Manager

Sebastopol, CA · On-site

Automotive Store Manager We're a results-focused, performance-driven team that knows how to deliver ... ASEs, multi-brand experience, turnaround wins, Spanish/English bilingual. What Success Looks Like ...

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All JobsBrand JobsBrand Manager JobsBrand Manager Jobs in Rohnert Park, CA

Brand Manager information

See Rohnert Park, CA salary details

$32.7K

$93.2K

$158.4K

How much do brand manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for brand manager in Rohnert Park, CA is $93,226.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,500.00 and $120,700.00 per year, depending on experience, location, and employer.

What is a brand manager?

A brand manager is in charge of creating and maintaining an organization’s brand image. Brand managers work directly with the marketing department to provide a cohesive advertising and promotional direction. Primary duties include developing marketing campaigns, producing print and online content, and overseeing social media strategies. This position is vital to the organization’s public reputation. All branding and marketing measures are designed to increase consumer trust.

What are the key skills and qualifications needed to thrive as a brand manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, brand positioning, and market analysis, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing analytics platforms, CRM systems, and digital advertising tools is essential. Strong communication, leadership, and creative problem-solving skills help you effectively manage cross-functional teams and drive brand growth. These skills are vital for building strong brand identities, ensuring market competitiveness, and achieving business objectives.

How does a brand manager typically collaborate with other departments to execute brand strategies?

Brand Managers work closely with cross-functional teams such as marketing, sales, product development, and design to ensure brand consistency and effective execution of campaigns. They often lead meetings to align on messaging, coordinate timelines, and share feedback. This collaborative environment requires strong communication skills, as Brand Managers must balance input from various stakeholders while maintaining the brand’s vision. Regular interactions with external partners like advertising agencies are also common, making teamwork and adaptability key components of the role.

What is the difference between Brand Manager vs Marketing Manager?

AspectBrand ManagerMarketing Manager
Primary FocusBrand development, positioning, and long-term brand strategyMarketing campaigns, lead generation, and promotional activities
Required SkillsBrand strategy, market research, communicationAdvertising, digital marketing, analytics
Work EnvironmentBrand teams, creative agencies, cross-functional departmentsMarketing teams, advertising agencies, sales departments
Common CertificationsBrand management certifications, marketing degreesDigital marketing certifications, MBA in marketing

While both roles involve marketing, a Brand Manager focuses on building and maintaining the overall brand identity and long-term strategy. In contrast, a Marketing Manager concentrates on executing marketing campaigns and driving immediate sales. Understanding these differences helps organizations assign the right responsibilities and professionals to each role.

Do brand managers make a lot of money?

Brand managers typically earn a competitive salary that varies by industry, experience, and location, with median annual wages often ranging from $70,000 to $130,000. Senior or specialized brand managers can earn higher compensation, especially in large companies or competitive markets. Strong skills in marketing, strategic planning, and data analysis can contribute to higher earnings in this role.

Is a brand manager higher than a marketing manager?

A brand manager typically focuses on developing and maintaining a company's brand image and strategy, while a marketing manager oversees broader marketing campaigns and initiatives. In many organizations, a brand manager reports to a marketing director or vice versa, and the hierarchy can vary; sometimes, a marketing manager holds a higher or equivalent position depending on the company's structure.

What do you do as a brand manager?

A brand manager is responsible for developing and maintaining a company's brand strategy, including overseeing marketing campaigns, market research, and brand positioning. They analyze consumer insights, coordinate with creative teams, and ensure brand consistency across all channels to strengthen brand recognition and loyalty.
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Brand Manager jobs near you
Infographic showing various Brand Manager job openings in Rohnert Park, CA as of August 2026, with employment types broken down into 81% Full Time, 17% Part Time, 1% Temporary, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $93,226 per year, or $44.8 per hour.

Brand Specialist - Santa Rosa, CA

Beauty Barrage

Santa Rosa, CA

$25 - $28/hr

Part-time

Medical, PTO

Re-posted 13 days ago

Job description

Who is Beauty Barrage?
 
Beauty Barrage is a full-service strategic sales management team with our Field Team servicing doors across North America. Beauty Barrage works with some of the hottest brands in beauty today and provides in-store support in retailers like Sephora, ULTA, Bluemercury, and more! We have over 200+ beauty professionals servicing over 3,000 doors in the U.S. and Canada. We were also named to the Inc. 5000 list of fastest-growing companies.
 
 
Job Summary:
 
The objective of the Brand Specialist position is to productively support Beauty Barrage’s client brands in various retailers. The Brand Specialist will be responsible for achieving sales targets in an assigned market, cultivating relationships, and driving brand awareness.
 
As a Brand Specialist, you will report to the Field Sales Manager or Brand Executive depending on your market. Our Brand Specialists are expected to be self-starters, results-oriented, and have a passion for the beauty industry.
 
This is a fluctuating, part-time opportunity, with the work schedule varying monthly based on the brands’ needs and distance willing to travel.
Job Duties:
  • Achieve sales goals for assigned brands.
  • Represent brands within an assigned territory and retailers to drive sales and brand awareness.
  • Establish and develop strong relationships with the store teams.
  • Educate and train store staff on brand knowledge.
  • Execute interactive product demonstrations.
  • Ensure product merchandising meets company standards.
  • Provide critical feedback through survey responses.
  • Leave a positive lasting impression after each store visit.
Qualifications:
  • Minimum 2 years beauty retail experience
  • Passionate about the beauty industry and knowledgeable of the in-store retail environment required.
  • Strong interpersonal skills and ability to influence.
  • Must be able to motivate others and work as part of a team.
  • Must be available on weekends.
  • Beauty savvy and able to represent the company image that is both polished and professional.
  • Must own a vehicle and be able to travel within territory.
  • Ability to occasionally lift and/or move up to 40 pounds.
What’s in it for you?
  • We hire employees, not just freelancers!
  • Competitive Pay 
  • Accrue PTO
  • Health Insurance (when applicable)
  • Full Scheduling Support
  • Brand Founder Appearances!
  • Elevated product Education & Training
  • Work with multiple brands & retailers in multiple categories of beauty 
  • Opportunities to grow with a company that is growing 111% year after year 
Live our Company Core Values!
  • Obsessed with success \u007C We over-deliver. We make you look good.
  • We skip to work \u007C We love what we do because we do what we love.
  • Evolve or die \u007C We eat the status quo for lunch.
  • We got the tattoo \u007C This isn't a gig, it's a career.
  • Embrace the chaos \u007C It might be beauty, but it ain't always pretty.
  • We've got your back \u007C We fiercely support each other and celebrate every win.
  • Do the right thing \u007C Even when no one is watching. Accountability and transparency are our M.O.
Note that this range is representative of earning potential and actual pay will be based on skills, experience, and/or geographic location.
Beauty Barrage is women and minority-owned. We are certified Nationally Recognized Minority Business Enterprise, proudly creating jobs (not gigs) for people across the country.  

Beauty Barrage is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information, or any other classification protected by Federal, State or Local law.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.