ZipRecruiter

Log In

1

Brand Manager Jobs in Ohio (NOW HIRING)

The Marzetti Company

Brand Manager

Columbus, OH · On-site

Overview The Brand Manager is responsible for shaping brand strategy and driving profitable growth through integrated marketing, innovation, and commercialization initiatives. This role partners ...

Ra

Brand Manager

Marysville, OH · On-site

$100K - $130K/yr

The Brand Manager is responsible for, * The development of a comprehensive plan to profitably drive both category growth and market share for the assigned brand. * Performing business analysis to ...

Henkel AG & Co. KGaA

Brand Manager

Westlake, OH · On-site

What youll do * Assist brand team in developing and executing a fully-integrated GTM strategy. * Support local and national roll-outs of new products and services. * Maintain strict brand integrity ...

Henkel

Brand Manager

Westlake, OH · On-site

$80K - $100K/yr

Bachelors degree and 3 years of experience in Marketing, Brand Management, Advertising or similar field. * Proven track record managing successful marketing campaigns from conception to completion.

Henkel AG & Co. KGaA

Brand Manager

Westlake, OH

What youll do * Assist brand team in developing and executing a fully-integrated GTM strategy. * Support local and national roll-outs of new products and services. * Maintain strict brand integrity ...

The Scotts Company LLC

Assistant Brand Manager

Marysville, OH · On-site

$38K - $47K/yr

The Assistant Brand Manager supports the development and implementation of annual marketing plans for assigned brand including new products, media/advertising, consumer promotions, merchandising and ...

Ra

Brand Manager - Consumer Goods

Marysville, OH

$100K - $130K/yr

The Brand Manager is responsible for, * The development of a comprehensive plan to profitably drive both category growth and market share for the assigned brand. * Performing business analysis to ...

Ra

Brand Marketing Manager

Marysville, OH

$100K - $130K/yr

The Brand Manager is responsible for, * The development of a comprehensive plan to profitably drive both category growth and market share for the assigned brand. * Performing business analysis to ...

Ra

Brand Marketing

Marysville, OH · On-site

$100K - $130K/yr

The Brand Manager is responsible for, * The development of a comprehensive plan to profitably drive both category growth and market share for the assigned brand. * Performing business analysis to ...

Ra

Manager - Branding

Marysville, OH

$100K - $130K/yr

The Brand Manager is responsible for, * The development of a comprehensive plan to profitably drive both category growth and market share for the assigned brand. * Performing business analysis to ...

next page

Showing results 1-20

All JobsBrand JobsBrand Manager JobsBrand Manager Jobs in Ohio

Brand Manager information

See Ohio salary details

$28K

$80K

$135.9K

How much do brand manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for brand manager in Ohio is $80,011.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,800.00 and $103,600.00 per year, depending on experience, location, and employer.

What is a brand manager?

A brand manager is in charge of creating and maintaining an organization’s brand image. Brand managers work directly with the marketing department to provide a cohesive advertising and promotional direction. Primary duties include developing marketing campaigns, producing print and online content, and overseeing social media strategies. This position is vital to the organization’s public reputation. All branding and marketing measures are designed to increase consumer trust.

What are the key skills and qualifications needed to thrive as a brand manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, brand positioning, and market analysis, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing analytics platforms, CRM systems, and digital advertising tools is essential. Strong communication, leadership, and creative problem-solving skills help you effectively manage cross-functional teams and drive brand growth. These skills are vital for building strong brand identities, ensuring market competitiveness, and achieving business objectives.

How does a brand manager typically collaborate with other departments to execute brand strategies?

Brand Managers work closely with cross-functional teams such as marketing, sales, product development, and design to ensure brand consistency and effective execution of campaigns. They often lead meetings to align on messaging, coordinate timelines, and share feedback. This collaborative environment requires strong communication skills, as Brand Managers must balance input from various stakeholders while maintaining the brand’s vision. Regular interactions with external partners like advertising agencies are also common, making teamwork and adaptability key components of the role.

What is the difference between Brand Manager vs Marketing Manager?

AspectBrand ManagerMarketing Manager
Primary FocusBrand development, positioning, and long-term brand strategyMarketing campaigns, lead generation, and promotional activities
Required SkillsBrand strategy, market research, communicationAdvertising, digital marketing, analytics
Work EnvironmentBrand teams, creative agencies, cross-functional departmentsMarketing teams, advertising agencies, sales departments
Common CertificationsBrand management certifications, marketing degreesDigital marketing certifications, MBA in marketing

While both roles involve marketing, a Brand Manager focuses on building and maintaining the overall brand identity and long-term strategy. In contrast, a Marketing Manager concentrates on executing marketing campaigns and driving immediate sales. Understanding these differences helps organizations assign the right responsibilities and professionals to each role.

Do brand managers make a lot of money?

Brand managers typically earn a competitive salary that varies by industry, experience, and location, with median annual wages often ranging from $70,000 to $130,000. Senior or specialized brand managers can earn higher compensation, especially in large companies or competitive markets. Strong skills in marketing, strategic planning, and data analysis can contribute to higher earnings in this role.

Is a brand manager higher than a marketing manager?

A brand manager typically focuses on developing and maintaining a company's brand image and strategy, while a marketing manager oversees broader marketing campaigns and initiatives. In many organizations, a brand manager reports to a marketing director or vice versa, and the hierarchy can vary; sometimes, a marketing manager holds a higher or equivalent position depending on the company's structure.

What do you do as a brand manager?

A brand manager is responsible for developing and maintaining a company's brand strategy, including overseeing marketing campaigns, market research, and brand positioning. They analyze consumer insights, coordinate with creative teams, and ensure brand consistency across all channels to strengthen brand recognition and loyalty.
More about Brand Manager jobs

What are the most commonly searched types of Brand jobs in Ohio?

The most popular types of Brand jobs in Ohio are:

What are popular job titles related to Brand Manager jobs in Ohio?

For Brand Manager jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Brand Manager jobs in Ohio look for?

The top searched job categories for Brand Manager jobs in Ohio are:

What cities in Ohio are hiring for Brand Manager jobs?

Cities in Ohio with the most Brand Manager job openings:

Brand Manager jobs near you
Infographic showing various Brand Manager job openings in Ohio as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $80,011 per year, or $38.5 per hour.

Brand Manager

Columbus, OH • On-site

The Marzetti Company
1 - 5K employees
Learn more about The Marzetti Companyexternal

Full-time

Posted 19 days ago

Job description

Overview
The Brand Manager is responsible for shaping brand strategy and driving profitable growth through integrated marketing, innovation, and commercialization initiatives. This role partners closely with Sales, Sales Strategy & Insights, R&D, Packaging, Operations, and Finance to translate consumer and market insights into actionable strategies that build brand equity and deliver business results.
This individual operates across the full business cycle, including understanding performance, identifying implications, making decisions, and setting forward-looking strategy, while leading cross-functional teams to execute with excellence.
Responsibilities • What You'll Do
  • Analyze market, consumer, and competitive data to identify trends, risks, and opportunities and translate insights into clear strategic direction
  • Develop and lead annual brand plans, including growth strategies, product portfolio architecture, financial targets, pricing, and promotional plans, and continuously refine based on performance and evolving market conditions
  • Own day-to-day brand performance and ensure strong execution aligned to strategic priorities
  • Manage brand P&L, including forecasting, budget management, pricing strategy, and promotional effectiveness
  • Establish and manage marketing budgets and optimize investments to maximize ROI and business impact
  • Partner closely with Sales and Sales Strategy & Insights to align on customer strategies, category opportunities, and in-market execution
  • Lead cross-functional collaboration with R&D, Packaging, Operations, Finance, and Innovation teams to deliver product development, commercialization, and lifecycle management
  • Guide innovation and renovation pipelines in partnership with R&D to bring consumer-relevant products to market
  • Ensure alignment with Packaging and Operations to deliver product quality, cost efficiency, and speed to market
  • Develop integrated marketing strategies and partner with agencies to execute campaigns across relevant channels
  • Create clear, insight-driven briefs to ensure compelling and consistent brand communication
  • Lead new product launches, including business case development, commercialization planning, and execution
  • Define and support retail and in-store execution strategies, including merchandising and activation (MAPS)
  • Support Sales through customer presentations, trade shows, and development of customer-facing materials
  • Ensure compliance with legal, regulatory, and brand standards
  • Present brand performance, insights, and recommendations to senior leadership
  • Build strong cross-functional and external partnerships to support execution and results
  • Provide leadership, coaching, and development to Assistant Brand Managers or other direct reports

Supervisory Responsibility:
  • May manage Assistant Brand Managers or interns

Qualifications • What You'll Bring
  • Bachelor's degree in Marketing, Business, or related field required; MBA preferred
  • Brand Manager: 5+ years of experience in brand management, marketing, or CPG-related roles
  • Proven ability to manage P&L and deliver against revenue and profit targets
  • Strong analytical skills with ability to turn data into insights, decisions, and action
  • Experience leading cross-functional teams and influencing without direct authority
  • Experience partnering with Sales, Insights, R&D, and Operations or Supply Chain
  • Experience in innovation, product launches, and commercialization
  • Strong communication, storytelling, and presentation skills

About Us
The Marzetti Company (Nasdaq: MZTI) manufactures and sells specialty food products. Our retail brands include Marzetti® dressings and dips, New York Bakery™ garlic breads, and Sister Schubert's® dinner rolls, in addition to exclusive license agreements for Olive Garden® dressings, Chick-fil-A® sauces and dressings, Buffalo Wild Wings® sauces, Arby's® sauces, Subway® sauces, and Texas Roadhouse® steak sauces and frozen rolls. Our foodservice business supplies sauces, dressings, breads, and pasta to many of the top restaurant chains in the United States.
At Marzetti, our mission is to make every meal better through high-quality, flavorful food. Led by our purpose, to nourish growth with all that we do, our team members are dedicated to creating great tasting food and cultivating deep and lasting relationships.

Apply