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Brand Engineering Jobs (NOW HIRING)

Ohm Systems

Brand Marketing Lead

Beaverton, OR · On-site

Oversee product integration into seasonal brand programming * Lead with strategic vision while managing multiple projects and fostering cross-functional alignment Skills/Qualifications: * Bachelor ...

Teremana Tequila

Teremana Brand Manager

Manhattan, NY · On-site

Support development of brand programming for ATL and BTL from brief to execution to measurement * Partner with external trade marketing team across all POS and merchandising playbooks from design to ...

Air Distribution Technologies

Controls Engineer

Sanford, NC · On-site

$73K - $94K/yr

Participate in brand engineering support and training to all application engineers, sales & marketing for brand product lines. This includes support for customer visits, rep training, lab demos and ...

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How much do brand engineering jobs pay per hour?

As of Jun 5, 2026, the average hourly pay for brand engineering in the United States is $20.21, according to ZipRecruiter salary data. Most workers in this role earn between $16.35 and $23.08 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Brand Engineer, and why are they important?

To thrive as a Brand Engineer, you need a blend of branding strategy expertise, product development knowledge, and a background in marketing or design, often supported by a relevant degree. Familiarity with tools such as Adobe Creative Suite, prototyping software, and brand management platforms is typically required. Creativity, analytical thinking, and strong collaboration skills make someone stand out in this position. These competencies are crucial for building, maintaining, and evolving a brand's identity to achieve business growth and market differentiation.

How does a Brand Engineer typically collaborate with marketing and product teams to ensure brand consistency across all platforms?

Brand Engineers play a crucial role in bridging the gap between technical implementation and brand strategy. They work closely with marketing teams to translate brand guidelines into digital assets and experiences, ensuring that visual and messaging standards are maintained across websites, apps, and other digital touchpoints. Regular collaboration with product teams is also essential, as Brand Engineers help integrate branding elements into new features or updates, often participating in sprint planning or design reviews. This collaborative environment helps maintain a cohesive brand presence and requires strong communication and project management skills.

What is brand engineering?

Brand engineering is the process of strategically designing, developing, and managing a brand to ensure it aligns with a company's goals and resonates with its target audience. It involves creating a cohesive brand identity, including visual elements, messaging, and customer experience, to differentiate a business in the marketplace. Brand engineers use market research, data analysis, and creative strategies to build strong, consistent brands that foster customer loyalty and drive business growth.

What is the difference between Brand Engineering vs Brand Management?

AspectBrand EngineeringBrand Management
Primary FocusDeveloping brand strategies, building brand architecture, and creating brand identity systemsOverseeing brand performance, marketing campaigns, and maintaining brand consistency
Required SkillsBrand strategy, creative development, project managementMarket analysis, campaign planning, communication skills
Work EnvironmentCreative agencies, branding firms, marketing departmentsCorporate marketing teams, advertising agencies
Common CertificationsBrand strategy certifications, marketing degreesMarketing certifications, MBA often preferred

While both roles focus on building and maintaining a brand, Brand Engineering emphasizes creating the foundational brand identity and architecture, whereas Brand Management concentrates on executing marketing strategies to grow and sustain the brand's market presence.

More about Brand Engineering jobs
What job categories do people searching Brand Engineering jobs look for? The top searched job categories for Brand Engineering jobs are:
Brand Engineering jobs near you
Infographic showing various Brand Engineering job openings in the United States as of May 2026, with employment types broken down into 72% Full Time, 27% Part Time, and 1% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $42,047 per year, or $20.2 per hour.

Brand Activation Manager

Advantage Unified Commerce

Manhattan, NY • On-site

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

Brand Activation Manager - Temp 5/20-7/28

Join the world-renowned Anheuser-Busch family, where passion meets innovation. We are seeking a dynamic and strategic Brand Activation Manager to drive brand presence, sales, and consumer engagement for the Stella Artois brand. As a pivotal member of our team, you will lead the charge in ensuring Stella Artois remains at the forefront of the market by supporting a national sampling program. The Brand Activation Manager will oversee the execution of weekly sampling events in key accounts. Candidates must be highly motivated and results-oriented. With Advantage, you'll be a part of an established and fast-growing company driven by groundbreaking ideas and an innovative culture.

Responsibilities

  • Develop and execute comprehensive activation strategies to achieve sales and brand objectives.
  • Establish and maintain strong relationships with key accounts and the local wholesaler.
  • Sell in brand programming to key accounts.
  • Lead the planning and execution of brand activations, special events, sponsorships, and promotions.
  • Manage all aspects of Brand Ambassador team including recruitment, training, scheduling, weekly event execution, and reporting.
  • Provide guidance and support to the Brand Ambassador team to ensure alignment with company objectives.
  • Local asset management - ensuring Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events.
  • Responsible for activation recaps, metrics, and overall event success.
  • Manage local budget & budget reporting/reconciliation.
  • Perform pre-calls and checklists in preparation for sampling events.
  • Monitor event execution while ensuring all key brand KPIs are achieved.
  • Submit program deliverables accurately and on time each week. Deliverables include but are not limited to expense reporting, weekly recaps, BA survey audits, time sheet approvals, etc.
  • Knowledge of local nightlife/events and local alcohol beverage laws.
  • Assists in the analysis of sales and market/territory data used to provide consultation and/or correction for under-performing accounts
  • Responsible for managing events in person

Qualifications

  • Must be of legal drinking age (21+).
  • 2 years of beverage company and/or distributor experience.
  • Driving is an essential function of this job and therefore you must be able to maintain a valid/current driver's license
  • Must have access to reliable transportation.
  • Access to a computer with Microsoft Office and home internet access.
  • Must be proficient in Excel and PPT.
  • Personal smartphone with the ability to communicate/report while in the field.
  • Available to work 40+ hours per week, including nights and weekends.
  • Prior experience with event production and management of teams of brand ambassadors, brand promotion, working with wholesaler and accounts, brand sampling preferred.
  • Must be able to lift 40lbs.
  • Must be able to travel for mandatory training at program launch.
  • Excellent written and verbal communication skills.
  • Professional demeanor and strong work ethic.
  • Strong leadership and communication skills.
  • Organizational skills to meet weekly deadlines.
  • Live in the market for full duration of the program.

What We Offer

  • Competitive salary.
  • Monthly auto & tech stipend.
  • In person training.
  • Opportunity for bonus and recognition.
  • Training and Career Development with Advantage.
  • Opportunity to represent innovative and fast-growing brands.
  • Opportunity for professional development and career advancement within Anheuser-Busch.

Job Will Remain Open Until Filled

Apply