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Brand Campaign Manager Jobs in Rochester, NY (NOW HIRING)

CooperCompanies

Associate Brand Manager

Victor, NY · On-site

$82K - $107K/yr

Supports the development of campaign strategies with customer data and insights. * Develops sales ... in product or brand management, preferably in the health care industry. Related technical ...

Deloitte

Tax Campaign Marketer Lead Specialist

Rochester, NY · On-site +1

$17.75/hr

Deloitte's full-service Marketing, Brand & Communications organization is seeking collaborative ... Strong project management and organizational skills; can manage multiple projects and meet tight ...

Enpro

Global Marketing Communications Manager

Palmyra, NY · On-site

$110K - $178K/yr

Ensure all content aligns with global messaging and brand standards Marketing Automation & Campaign Enablement * Partner with the Global Digital Experience Manager to execute campaigns through ...

CallTower Inc

Marketing Operations Manager

NY · On-site

$91K - $113K/yr

... brand position with a focus on US, Canada, and EMEA markets. • Regional Adaptation: Tailor ... Oversee end-to-end campaign execution, including leveraging analytics to drive performance ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

Paid Media Manager The Opportunity: Soleo Communications is seeking an innovative, self-motivated ... campaign types including dynamic search and performance max * Proven experience with Brand ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

Paid Media Manager The Opportunity: Soleo Communications is seeking an innovative, self-motivated ... campaign types including dynamic search and performance max * Proven experience with Brand ...

PuroClean

Social Media Executive 2026

Rochester, NY · On-site

$2.9K/mo

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing ... Campaign Strategy & Execution: * Develop and execute comprehensive digital marketing strategies ...

PuroClean

Social Media Experiment 2026

Rochester, NY · On-site +1

$4.8K/mo

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing ... Campaign Strategy & Execution: * Develop and execute comprehensive digital marketing strategies ...

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All JobsBrand Campaign JobsBrand Campaign Manager JobsBrand Campaign Manager Jobs in Rochester, NY

Brand Campaign Manager information

See Rochester, NY salary details

$13

$35

$67

How much do brand campaign manager jobs pay per hour?

As of Aug 31, 2026, the average hourly pay for brand campaign manager in Rochester, NY is $35.04, according to ZipRecruiter salary data. Most workers in this role earn between $21.83 and $43.41 per hour, depending on experience, location, and employer.

What does a Brand Campaign Manager do?

A Brand Campaign Manager is responsible for planning, executing, and analyzing marketing campaigns that promote a company's brand, products, or services. They work closely with creative teams, media buyers, and other stakeholders to ensure campaigns align with the brand's goals and resonate with the target audience. Their duties often include setting campaign objectives, managing budgets, coordinating timelines, and measuring campaign effectiveness. Ultimately, their role is to increase brand awareness, engagement, and loyalty through strategic marketing initiatives.

What are the key skills and qualifications needed to thrive as a Brand Campaign Manager, and why are they important?

To thrive as a Brand Campaign Manager, you need strong expertise in marketing strategy, project management, and brand positioning, often supported by a degree in marketing, communications, or a related field. Familiarity with campaign management platforms, analytics tools like Google Analytics, and experience with digital advertising systems are typically required. Exceptional communication, creativity, and leadership skills set standout candidates apart. These skills are crucial for executing impactful campaigns that drive brand growth and ensure alignment across teams and stakeholders.

How does a Brand Campaign Manager typically collaborate with creative and analytics teams during a campaign?

Brand Campaign Managers play a central role in bridging the gap between creative and analytics teams. They work closely with creatives to ensure campaign concepts align with brand objectives and coordinate timelines for deliverables. Simultaneously, they collaborate with analytics teams to set campaign KPIs, monitor real-time performance, and optimize strategies based on data insights. This cross-functional communication is essential to ensure campaigns are both visually impactful and results-driven.

What is the difference between Brand Campaign Manager vs Marketing Coordinator?

AspectBrand Campaign ManagerMarketing Coordinator
ResponsibilitiesDevelops and executes brand-specific advertising campaigns, manages brand messaging, and oversees campaign performance.Supports marketing campaigns, coordinates events, and assists with marketing materials and logistics.
Required SkillsBrand strategy, campaign management, analytics, communication skillsOrganizational skills, communication, basic marketing knowledge
Work EnvironmentTypically in marketing or advertising agencies, corporate marketing teamsIn-office, marketing departments, or agencies
Common CertificationsDigital marketing, advertising certifications, brand management coursesMarketing certifications, communication courses

The main difference is that a Brand Campaign Manager focuses on creating and managing specific brand campaigns to enhance brand identity, while a Marketing Coordinator provides support across various marketing activities. The Campaign Manager has a strategic and leadership role in campaign execution, whereas the Coordinator handles logistical and supportive tasks.

What job categories do people searching Brand Campaign Manager jobs in Rochester, NY look for?

The top searched job categories for Brand Campaign Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Brand Campaign Manager jobs?

Cities near Rochester, NY with the most Brand Campaign Manager job openings:

Brand Campaign Manager jobs near you
Infographic showing various Brand Campaign Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $72,885 per year, or $35 per hour.

Associate Brand Manager

CooperCompanies

Victor, NY • On-site

$82K - $107K/yr

Full-time

Posted 19 days ago

Job description


At CooperVision, a business unit of CooperCompanies (Nasdaq: COO), we're driven by a unified purpose of helping people experience life's beautiful moments. We are connected through our shared values - dedicated, innovative, friendly, partners, and do the right thing. As a leading global manufacturer of contact lenses, we are committed to helping improve the way people see each day. Through our diverse lens portfolio, we tackle the toughest vision challenges - including astigmatism, presbyopia, and childhood myopia. We offer the most complete collection of spherical, toric, and multifocal products available, enabling us to fit 99% of all contact wearers. Learn more at www.coopervision.com.
  • This role is not eligible for employer-sponsored work authorization now or in the future. Applicants must be authorized to work in the United States on a permanent and ongoing basis without the need for future sponsorship (i.e., H1B, STEM OPT extensions, TN, etc.)
  • This position requires full-time onsite work (5 days per week) in Victor, NY and is not eligible for relocation assistance

Job Summary:
Responsible for the development and delivery of brand tactics that drive awareness and create demand, contributing to overall sales performance. Develop monthly/quarterly performance reports and forecast updates for the CVI US contact lens portfolio; point person for fit set management and monthly allocations, liaising with sales and commercial operations key stakeholders; lead for executing marketing programs and initiatives; strategic projects as assigned. This entails working closely with all members of the US brand and customer marketing teams, the field sales and corporate accounts organizations, finance, insights, commercial operations, salesforce development, professional affairs and other cross-functional team members to ensure consistent brand messaging and performance across channels.
Responsibilities
Brand Management:
  • Develop deep understanding of CVI product portfolio.
  • Responsible to develop, optimize, and manage the claims and messaging to support the brand strategy.
  • Supports execution of brand strategy, leveraging data to develop marketing plans for all delegated brands and products.
  • Supports go-to-market for new product and program launches, collaborating across the company to successfully execute.
  • Manages timelines, checklists, asset delivery and supports rep training rollout.
  • Translates insights/data into actions to support program development.
  • Serves as key interface with Sales organization to ensure that managed brand marketing strategies are well communicated and executed, and that all necessary support is available to ensure effective execution in market. This includes updating sales collateral, gathering of field feedback and management of asset libraries.
  • Prepares materials for medical/legal review process submissions, tracks status and revises content based on feedback.
  • Supports research execution, surveys and analysis of customer feedback.
  • Helps coordinate content for advisory boards, webinars and peer-to-peer education events.
  • Owns pricing communication, sales promotions, and messaging/campaigns for promoted brands by collaborating with sales, agency partners, and other cross-functional teams.
  • Proactively pursue continuous improvement of brand and market conditions through ad hoc analyses
  • Works with Global Marketing team as required on strategic product initiatives.

Reporting:
  • Responsible for monthly/quarterly performance reporting leveraging various internal and external data sources.
  • Tracks KPIs weekly/monthly/quarterly and highlights risks/opportunities.
  • Evaluates and analyzes trends and market dynamics to ensure competitive positioning and develops appropriate response to competitor initiatives.
  • Leads the development, implementation, and measurement of marketing initiatives; with cross-functional input, determines effectiveness of these programs and based on findings develops recommendations for future initiatives.

Data, Analytics and Forecasting:
  • Prepares draft forecasts based on data, trends and sales input.
  • Develops annual fiscal sales budgets and monthly demand forecasts for all managed products.
  • Builds models and gathers data to feed those scenarios.
  • Helps manage vendor relationship, writes briefs and analyzes research result
  • Challenges the status quo through recommendations based across data sets

Marketing Communications:
  • Supports the development of campaign strategies with customer data and insights.
  • Develops sales enablement collateral; coordinates design and approvals.
  • Develops drafts/briefs/templates that accelerate the creation of key marketing execution materials
  • Helps inform strategy for white papers and case studies

Other:
  • Participates in the annual development of regional objectives as set out in the long-range strategic plan.
  • Supports the development of brand performance and presentations as needed including annual brand planning.
  • Performs other duties related to marketing and/or product management as required.

Qualifications
Education:
  • Bachelor's degree in Business, Marketing; MBA/Master's a plus

Experience:
  • 3-5 years related experience in product or brand management, preferably in the health care industry. Related technical background preferred.

Knowledge, Skills and Abilities:
  • Strong written and verbal communication skills; ability to work with all levels within the organization
  • Strong influencing skills - able to work across the commercial organization to achieve goals
  • Can distill complex items into senior level updates
  • Must be proactive, self-motivated with a can-do attitude
  • High level of ownership, accountability, and initiative
  • Excellent communication and interpersonal skills - verbal, written and presentation
  • Ability to multi-task and establish priorities
  • Proficient with office software including Microsoft Office and Outlook and other applications
  • Highly skilled in data analysis and visualization (Excel and others), experience with Salesforce.com a plus

Work Environment:
  • Normal Office Environment
  • Travel will be required as part of this job - up to 10-15% of time

For U.S. locations that require disclosure of compensation, the starting base pay for this role is between $98,352.00 and $131,136.00 per year and may include cost of living adjustments. The actual base pay includes many factors and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
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