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Beer Sales Rep Jobs (NOW HIRING)

Flyway Brewing LLC

Sales Representative

Memphis, TN

This entry-level role is ideal for someone passionate about craft beer, sales, and relationship-building. The Sales Representative will work closely with and receive extensive hands-on training from ...

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$23K

$76.7K

$141.5K

How much do beer sales rep jobs pay per year?

As of May 31, 2026, the average yearly pay for beer sales rep in the United States is $76,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $93,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Beer Sales Rep, and why are they important?

To thrive as a Beer Sales Rep, you need strong sales acumen, product knowledge, and typically a background in marketing or business. Familiarity with CRM software, sales tracking systems, and a valid driver’s license are commonly required, along with certifications like Cicerone or TIPS being advantageous. Exceptional interpersonal skills, negotiation, and self-motivation help foster client relationships and close deals. These skills are crucial for meeting sales targets, expanding market share, and maintaining strong customer connections in a competitive beverage industry.

What are some common challenges Beer Sales Reps face when establishing relationships with new clients?

Beer Sales Reps often encounter challenges such as breaking into accounts that have established relationships with competing brands, navigating varying local regulations, and addressing diverse customer preferences. Success in this role involves persistence, strong communication skills, and the ability to educate clients about product offerings and market trends. Building trust through consistent follow-ups and tailoring solutions to each client's needs are key strategies for overcoming these hurdles.

What does a Beer Sales Rep do?

A Beer Sales Rep, or Beer Sales Representative, is responsible for promoting and selling beer products to retailers such as bars, restaurants, liquor stores, and supermarkets. They build relationships with clients, educate them about new products, negotiate prices and contracts, and ensure that displays and promotions are executed in stores. Beer Sales Reps also monitor inventory levels, gather market feedback, and work to increase their company's market share. The role often requires travel within a designated territory and attending industry events or tastings.

What is the difference between Beer Sales Rep vs Beer Distributor Sales Associate?

AspectBeer Sales RepBeer Distributor Sales Associate
CredentialsSales experience, sometimes industry-specific knowledgeSales experience, sometimes industry-specific knowledge
Work EnvironmentTraveling to accounts, client meetings, trade showsInside sales, visiting retail accounts, warehouse work
Employer & Industry UsageManufacturers, breweries, distributorsDistributors, wholesalers, retail outlets

The main difference is that a Beer Sales Rep typically works for a brewery or manufacturer, focusing on promoting and selling their products directly to retailers or bars. A Beer Distributor Sales Associate usually works for a distributor or wholesaler, selling a variety of brands to retail outlets. Both roles require sales skills and industry knowledge but differ in their employer type and daily activities.

More about Beer Sales Rep jobs
What cities are hiring for Beer Sales Rep jobs? Cities with the most Beer Sales Rep job openings:
What states have the most Beer Sales Rep jobs? States with the most job openings for Beer Sales Rep jobs include:
Beer Sales Rep jobs near you
Infographic showing various Beer Sales Rep job openings in the United States as of May 2026, with employment types broken down into 98% Full Time, 1% Part Time, and 1% Contract. Highlights an 15% Physical, 6% Hybrid, and 79% Remote job distribution, with an average salary of $76,681 per year, or $36.9 per hour.
Beer Sales Representative

Beer Sales Representative

Beechwood Sales & Service

Eau Claire, WI • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 12 days ago

Job description

Beechwood Sales and Service is a family owned and operated beer distribution company. We represent the world's best breweries. We are proud of our high level of service and commitment to our employees, which has earned us several recognitions as a Top Workplace by the Milwaukee Journal Sentinel. We offer an opportunity to work with world-class beer professionals in a vibrant and engaging environment. Beechwood provides industry leading benefits including competitive salaries, outstanding healthcare, a generous retirement package, paid vacation and holidays, career training, and opportunities for growth and development within our organization.
Beechwood Sales & Service is hiring a Full-Time Sales Representative in Eau Claire, Chippewa Falls, and the surrounding areas! Sales Reps motivate the successful sale, distribution, and retail execution of Beechwood products and related programs resulting in the overall volume growth of the accounts within the assigned territory. Sales Representatives are developed and mentored to become familiar with the various roles of sales & operations within our growing company.
We are looking for a hardworking, motivated individual with a strong work ethic and sense of responsibility to join and contribute to our team. We like to consider ourselves as the "beer half-full" kind of people. Apply today to learn more!
Essential Job Functions:
  • Successful sale, distribution, and placement efforts across our extensive and award-winning Beechwood Craft, Import, Seltzer, and Spirits portfolio
  • Through Brewery and Distiller samplings, seminars, team selling, and on-site visits -expand your product understanding to better share and sell brand attributes at retail.
  • Develop and maintain effective customer relations through detailed sales support techniques
  • Support your key brands at on premise bar promotions or Craft sampling events as needed
  • Initiate development of new accounts and exciting new product placements and segments
  • Showcase your promotional skills and acumen with effective and dynamic display techniques of select brand materials within key selling corridors
  • Ensure that all product is rotated and freshness code policy is followed
  • Balance multiple objectives and directives assigned to foster portfolio growth and expansion.
  • Handle customer questions regarding credit, delivery, product information, and other inquiries as they arise
  • Execute monthly goals as related to business activities
  • Maintain a regular schedule of weekly appointments with accounts in assigned area
  • Other duties as assigned

Critical Physical Demands:
  • Use of hand and foot controls for driving
  • Walking and climbing stairs
  • Two handed lifting, handling and carrying of cases from floor to overhead levels on a frequent basis
  • Two handed lifting, handling, carrying half barrels and quarter barrels from floor to 48" on an occasional basis
  • Pushing and pulling a hand truck and/or cart on level and inclined surfaces on a frequent basis
  • Sustained squatting, kneeling, and/or bending while handling products
  • Sufficient manual dexterity to operate business equipment including, but not limited to, computer, telephone, adding machine

Essential Job Requirements:
  • Bachelor's degree with a preferred emphasis in a business related field
  • Excellent verbal and written communications skills
  • Valid driver's license and reliable transportation
  • Ability and willingness to work independently and as part of a team
  • Enthusiastic, high energy, and self-motivated individual with a desire to succeed
  • Superior organization skills with ability to prioritize, multi-task, and meet deadlines
  • Computer proficiency, Microsoft Word and Microsoft Excel preferred
  • Sales and customer service experience preferred
  • Craft Beer knowledge preferred
  • Knowledge of legal requirements regarding the sale and the delivery of alcoholic beverages

Why Join Us?
  • Career development with in-house and on-the-job training
  • 401K with company match + profit sharing
  • PTO + paid holidays
  • Mileage reimbursement
  • Platinum-level health coverage including medical, dental and vision insurance with low premium contributions
  • Wellness benefits, tuition assistance, cell phone discounts

The Sheehan Family Companies are proud to be an equal opportunity employer.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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