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Bank Marketing Officer Jobs (NOW HIRING)

BOK Financial

CMO Structurer - Trader I

Denver, CO · On-site

$80K - $100K/yr

Bank of Albuquerque; Bank of Oklahoma; Bank of Texas and BOK Financial ® . Bonus Type Formula ... The CMO Structurer - Trader I is responsible for supporting and developing the firm's Agency ...

BOK Financial

CMO Structurer - Trader I

Denver, CO

$80K - $100K/yr

Bank of Albuquerque; Bank of Oklahoma; Bank of Texas and BOK Financial ® . Bonus Type Formula ... The CMO Structurer - Trader I is responsible for supporting and developing the firm's Agency ...

BOK Financial

CMO Structurer - Trader I

Denver, CO

$80K - $100K/yr

Bank of Oklahoma; Bank of Texas and BOK Financial. Bonus Type Formula Based Summary If you are ... The CMO Structurer - Trader I is responsible for supporting and developing the firm's Agency ...

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Bank Marketing Officer information

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$112K

$142K

$169.5K

How much do bank marketing officer jobs pay per year?

As of Sep 4, 2026, the average yearly pay for bank marketing officer in the United States is $142,044.00, according to ZipRecruiter salary data. Most workers in this role earn between $127,000.00 and $157,000.00 per year, depending on experience, location, and employer.

What does a bank marketing officer do?

A Bank Marketing Officer is responsible for promoting a bank's products and services, developing marketing strategies, and building relationships with clients to increase the bank's customer base. They analyze market trends, plan advertising campaigns, coordinate events, and collaborate with other departments to ensure effective communication of the bank's offerings. Their goal is to enhance the bank’s brand visibility and attract new customers while retaining existing ones.

What are the key skills and qualifications needed to thrive as a bank marketing officer, and why are they important?

To thrive as a Bank Marketing Officer, you need a solid background in marketing principles, financial products, and customer segmentation, typically supported by a degree in marketing, business, or finance. Familiarity with CRM software, digital marketing tools, and data analytics platforms is often required. Strong communication, creativity, and relationship-building skills help differentiate top performers in this role. These competencies are crucial for developing effective campaigns that attract customers and drive business growth in a competitive banking environment.

What are some common challenges faced by bank marketing officers, and how can they be addressed?

Bank Marketing Officers often face challenges such as staying compliant with strict financial regulations while creating effective campaigns, differentiating their bank in a competitive market, and adapting to rapidly changing digital marketing trends. To address these, it's important to stay updated on industry regulations, collaborate closely with compliance and legal teams, and invest in ongoing professional development related to digital tools and analytics. Building strong relationships with product managers and sales teams also helps ensure marketing efforts align with customer needs and bank objectives.

What is the difference between Bank Marketing Officer vs Bank Relationship Manager?

AspectBank Marketing OfficerBank Relationship Manager
Primary RoleDevelops marketing strategies to attract new customers and promote banking productsManages existing client relationships and cross-sells banking services
Required SkillsMarketing, communication, customer acquisitionCustomer service, sales, relationship management
Work EnvironmentMarketing departments, branch marketing teamsBranch offices, client-facing roles
Common CertificationsMarketing certifications, banking knowledgeSales certifications, banking experience

The Bank Marketing Officer focuses on attracting new clients and promoting banking products through marketing strategies, while the Bank Relationship Manager manages existing client relationships and enhances customer satisfaction. Both roles require strong communication skills and banking knowledge but differ in their primary objectives and daily activities.

More about Bank Marketing Officer jobs

What job categories do people searching Bank Marketing Officer jobs look for?

The top searched job categories for Bank Marketing Officer jobs are:

Bank Marketing Officer jobs near you
Infographic showing various Bank Marketing Officer job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $142,044 per year, or $68.3 per hour.

SVP/Chief Marketing Officer

First City Credit Union

Altadena, CA • On-site

$163K - $272K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 19 days ago

Job description

First City Credit Union is in search of a strong leader to serve as the SVP/Chief Marketing Officer to plan, coordinate and execute the credit union's strategic marketing plan in the context of the credit union's overall strategic goals. The SVP/CMO is a strategic executive leader responsible for developing and executing credit union's enterprise-wide marketing, brand, communications, digital engagement, member growth, and business development strategies. Reporting directly to the President & CEO, the CMO serves as a key member of the executive leadership team and plays a critical role in advancing the credit union's mission, expanding market share, deepening member relationships, and supporting long-term organizational growth.The SVP/CMO leads all aspects of marketing, branding, member acquisition and retention, public relations, digital marketing, community engagement, product marketing, and market research. This leader will oversee critical Sponsor and Select Employer Group (SEG) relationships.Our future SVP, Chief Marketing Officer will possess the following education, knowledge and skillsets:Bachelor's degree in Marketing, Business Administration, Communications, or related field requiredMaster's degree (MBA or related discipline) preferredMinimum 10-15 years of progressive marketing leadership experienceAt least 5 years in a senior executive marketing role with financial services, banking, credit unions, fintech, or related industriesDemonstrated success leading brand transformation, digital marketing initiatives, and member/customer growth strategiesExperience managing marketing budgets, agencies, and cross-functional teamsExperience presenting to executive leadership and Board of DirectorsStrong understanding of retail banking, lending, deposit products, and financial services marketingExpertise in digital marketing, marketing analytics, CRM systems, marketing automation, and data-driven decision makingKnowledge of California financial services market dynamics preferred.We provide competitive compensation and benefits package that includes:Medical, dental, and vision insuranceLife insurance401k Retirement Plan (matching contribution=5%, immediate vesting)Paid Time Off (PTO)Paid HolidaysEducational Reimbursement"Actual compensation is determined based on experience, education, skills, internal equity, and other job‑related factors."EOE 
Job Posted by ApplicantPro
First City Credit Union logo

About First City Credit Union

Sourced by ZipRecruiter

First City Credit Union is a nation leading 5 star rated credit union. With more than $900 million in Assets, more than 56,000 Members, and Capital reserves of 13.0% of assets a measurement of strength that few banks or credit unions can match . First City is among the Nation’s Strongest Financial Institutions. As a credit union, First City Credit Union is a cooperative Not for Profit Financial Institution, Owned and Operated by our members. We offer most of the Consumer Financial Services offered by Banks. Unlike Banks, however, our earnings are returned to members in the form of Superior Loan and Deposit rates, Lower fees, and Higher Quality Personalized Service.

Industry

Commercial banking

Company size

51 - 200 Employees

Headquarters location

Los Angeles, CA, US

Year founded

1937

Social media

Facebook

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