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Bank Marketing Officer Jobs (NOW HIRING)

Marketing Officer

Los Angeles, CA · On-site

$60 - $70/hr

Marketing Officer Full Time Commonwealth Business Bank, Los Angeles, CA, US 6 days ago Requisition ID: 1097 Salary Range: $60,000.00 To $70,000.00 Annually POSITION OVERVIEW The Marketing Officer is ...

New

$90 - $130/hr

AVP - Marketing Officer Full time Employee Full-time Main Office-Admin, Laconia, NH, US 15 days ago ... Bank of New Hampshire is an award-winning local bank with locations across the state of New ...

New

AVP - Marketing Officer

Laconia, NH · On-site

$90 - $130/hr

AVP - Marketing Officer Full time Employee Full-time Main Office-Admin, Laconia, NH, US 15 days ago ... Bank of New Hampshire is an award-winning local bank with locations across the state of New ...

AVP - Marketing Officer

Laconia, NH · On-site

$90 - $130/hr

AVP - Marketing Officer Full time Employee Full-time Main Office-Admin, Laconia, NH, US 8 days ago ... Bank of New Hampshire is an award-winning local bank with locations across the state of New ...

\n \n \n International Banking organization seeks Marketing Officer - Bilingual Japanese. Ensure the efficient processing of loans, time deposits, foreign exchange, funds transfer, etc. Support senior ...

$90 - $150/hr

AVP - Marketing Officer Full time Employee Full-time Main Office-Admin, Laconia, NH, US 8 days ago ... Bank of New Hampshire is an award-winning local bank with locations across the state of New ...

New

AVP - Marketing Officer

Laconia, NH · On-site

$90 - $150/hr

AVP - Marketing Officer Full time Employee Full-time Main Office-Admin, Laconia, NH, US 8 days ago ... Bank of New Hampshire is an award-winning local bank with locations across the state of New ...

New

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Bank Marketing Officer information

See salary details

$112K

$142K

$169.5K

How much do bank marketing officer jobs pay per year?

As of Sep 4, 2026, the average yearly pay for bank marketing officer in the United States is $142,044.00, according to ZipRecruiter salary data. Most workers in this role earn between $127,000.00 and $157,000.00 per year, depending on experience, location, and employer.

What does a bank marketing officer do?

A Bank Marketing Officer is responsible for promoting a bank's products and services, developing marketing strategies, and building relationships with clients to increase the bank's customer base. They analyze market trends, plan advertising campaigns, coordinate events, and collaborate with other departments to ensure effective communication of the bank's offerings. Their goal is to enhance the bank’s brand visibility and attract new customers while retaining existing ones.

What are the key skills and qualifications needed to thrive as a bank marketing officer, and why are they important?

To thrive as a Bank Marketing Officer, you need a solid background in marketing principles, financial products, and customer segmentation, typically supported by a degree in marketing, business, or finance. Familiarity with CRM software, digital marketing tools, and data analytics platforms is often required. Strong communication, creativity, and relationship-building skills help differentiate top performers in this role. These competencies are crucial for developing effective campaigns that attract customers and drive business growth in a competitive banking environment.

What are some common challenges faced by bank marketing officers, and how can they be addressed?

Bank Marketing Officers often face challenges such as staying compliant with strict financial regulations while creating effective campaigns, differentiating their bank in a competitive market, and adapting to rapidly changing digital marketing trends. To address these, it's important to stay updated on industry regulations, collaborate closely with compliance and legal teams, and invest in ongoing professional development related to digital tools and analytics. Building strong relationships with product managers and sales teams also helps ensure marketing efforts align with customer needs and bank objectives.

What is the difference between Bank Marketing Officer vs Bank Relationship Manager?

AspectBank Marketing OfficerBank Relationship Manager
Primary RoleDevelops marketing strategies to attract new customers and promote banking productsManages existing client relationships and cross-sells banking services
Required SkillsMarketing, communication, customer acquisitionCustomer service, sales, relationship management
Work EnvironmentMarketing departments, branch marketing teamsBranch offices, client-facing roles
Common CertificationsMarketing certifications, banking knowledgeSales certifications, banking experience

The Bank Marketing Officer focuses on attracting new clients and promoting banking products through marketing strategies, while the Bank Relationship Manager manages existing client relationships and enhances customer satisfaction. Both roles require strong communication skills and banking knowledge but differ in their primary objectives and daily activities.

More about Bank Marketing Officer jobs
Infographic showing various Bank Marketing Officer job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $142,044 per year, or $68.3 per hour.

$60K - $70K/yr

Other

Medical, Dental, Vision, Life, Retirement

This job post has expired 1 day ago. Applications are no longer accepted.


Job description

Marketing Officer

The Marketing Officer is responsible for coordinating, executing, and monitoring all marketing communication initiatives for the Bank. General duties include the generation of periodic and customized reports as needed by Bank, providing marketing support for profit centers, and coordinating Bank's digital marketing initiatives. This position is also responsible for providing general support for department projects and for supervising the Marketing Assistant.

Position Responsibilities:

  • Support in developing, planning, and implementing advertising strategy and campaigns to enhance Bank's image
  • Production quality control (flyers, promotional items, posters, and general marketing collateral)
  • Generate marketing/custom reports and lists as needed by business units
  • Coordinate with Ad/PR/Social Media agencies to enhance the production and execution process
  • Design and implement direct email marketing campaigns
  • Assist in developing digital media strategies and execution items
  • Marketing Compliance review/approval process and documentation
  • Manage creative agency relationships, including deadlines and campaign scope parameters.
  • Promotional item and vendor management
  • Event marketing coordination, execution and oversight to maximize exposure for CBB
  • Website content tracking and updates
  • Report on marketing-related campaign results
  • Recommend best practices for implementing new campaigns related to banking product or solution
  • Branch support & communications (marketing customer service for branches)
  • Administrative support for branches and departments
  • Additional tasks assigned by Marketing Manager
  • Comply fully with all Bank policies and procedures as well as all regulatory requirements (e.g. Bank Secrecy Act, Anti Money Laundering, Code of Conduct, and etc.). Must complete all required training

Preferred Skills / Qualifications:

  • Efficient with digital tools, including Google Analytics, Google Tag Manager and Google AdWords
  • Website content management using CMS tool
  • Strong vendor management and negotiating skills
  • Strong knowledge and user experience in various social media platforms
  • Experience with marketing automation tools such as Salesforce or HubSpot preferred
  • Knowledge of SEO/SEM
  • Event marketing planning, coordination, and execution
  • Excellent customer service and organizational skills
  • Excellent verbal and written skills
  • Bilingual in English and Korean is required
  • Organized, highly motivated, and able to work independently under pressure and meet deadlines
  • Effective project management skills with the ability to prioritize, multi-task, manage multiple projects simultaneously
  • General understanding of marketing compliance regulations and laws
  • Highly proficient with MS Office Suite (Outlook, Word, Excel, PowerPoint)
  • Proficient with Adobe Creative Suite

Education / Experience:

  • Bachelor's degree in marketing, advertising, communications or relevant experience preferred
  • Bank marketing experience preferred

We offer a competitive total rewards package, including but not limited to Medical, Dental, Vision, and Life Insurance, 401k retirement savings plan, and paid federal holidays, for this full-time position within the annual salary range of $60,000 - $70,000. Annual pay ranges are determined based on qualifications, level, and location. Exact compensation may vary based on your skills and experience.

Must be authorized to work in the US.

We are an Equal Opportunity Employer. All applicants will receive consideration for employment without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity, gender expression, genetic information, or military or Veteran status, or any other characteristic protected by law.