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Automotive Sales Jobs in Santa Rosa, CA (NOW HIRING)

Kastner Honda

Automotive Sales Consultant

Napa, CA · On-site

$32K - $150K/yr

Automotive Sales Consultant Victory Automotive Group is family owned and operated since 1997 with over 50 locations across the United States. We provide the best opportunities for all employees ...

Kastner Honda

Automotive Sales Consultant

Napa, CA

Automotive Sales Consultant Victory Automotive Group is family owned and operated since 1997 with over 50 locations across the United States. We provide the best opportunities for all employees ...

Kastner Honda

Automotive Sales Porter

Napa, CA

$19.25 - $21.75/hr

Automotive Sales Porter We are currently looking for an outgoing and dependable individual to assist our sales department in giving great customer service! The Sales Porter will assist our sales team ...

Kastner Honda

Automotive Sales Porter

Napa, CA · On-site

$20/hr

Automotive Sales Porter We are currently looking for an outgoing and dependable individual to assist our sales department in giving great customer service! The Sales Porter will assist our sales team ...

Hansel Auto Group

Automotive Sales Consultant

Petaluma, CA · On-site

$38 - $200/hr

... automotive businessStay up to date on technological changes in the productCommunicate with enthusiasm about our productsPay Defined: The Sales Consultant position has a Pay Scale consisting of the ...

Carmax

Automotive Sales Consultant

Santa Rosa, CA · On-site

$18.22 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

Vineburg, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

Boyes Hot Springs, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

El Verano, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

Sonoma, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

Novato, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

Novato, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

Carmax

Automotive Sales Consultant

Oakville, CA · On-site

$16.91 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right ...

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All JobsAutomotive Sales JobsAutomotive Sales Jobs in Santa Rosa, CA

Automotive Sales information

See Santa Rosa, CA salary details

$29.5K

$68.3K

$136.7K

How much do automotive sales jobs pay per year?

As of Aug 26, 2026, the average yearly pay for automotive sales in Santa Rosa, CA is $68,296.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,700.00 and $79,800.00 per year, depending on experience, location, and employer.

What is automotive sales?

Automotive sales refer to the process of selling new or used vehicles, such as cars, trucks, and SUVs, to customers. Professionals in automotive sales typically work at dealerships and are responsible for helping customers choose the right vehicle, explaining features, arranging test drives, and processing sales paperwork. They may also assist with financing options and trade-in evaluations. Success in this role often requires strong communication skills, product knowledge, and a customer-focused attitude.

What are the key skills and qualifications needed to thrive as an automotive sales professional?

To thrive as an Automotive Sales professional, you need strong product knowledge, sales acumen, and typically a high school diploma or equivalent. Familiarity with customer relationship management (CRM) software, dealership inventory systems, and sometimes manufacturer-specific certification programs is important. Outstanding communication, persuasion, and active listening skills help build rapport and trust with customers. These abilities are essential for meeting sales targets, ensuring customer satisfaction, and contributing to dealership success in a competitive market.

How do automotive sales professionals typically collaborate with the service and finance departments to ensure customer satisfaction?

Automotive sales professionals work closely with both the service and finance departments to deliver a seamless buying experience for customers. After a sale is made, sales staff often introduce customers to the finance department to discuss loan or lease options, ensuring transparency and addressing any financial questions. Additionally, they coordinate with the service team to schedule vehicle delivery inspections, maintenance packages, or address any immediate service needs. This collaborative approach helps build long-term customer relationships and encourages repeat business.

What is the difference between Automotive Sales vs Automotive Service Advisor?

AspectAutomotive SalesAutomotive Service Advisor
Required CredentialsHigh school diploma; sales experienceHigh school diploma; knowledge of automotive systems
Work EnvironmentShowroom, dealership floorService department, repair shop
Employer & Industry UsageCar dealerships, sales firmsDealership service departments, repair centers
Common Search & ComparisonAutomotive Sales vs Automotive Service Advisor

Automotive Sales professionals focus on selling vehicles to customers, emphasizing sales techniques and customer relationships. Automotive Service Advisors, on the other hand, act as a liaison between customers and technicians, focusing on vehicle repairs and maintenance. While both roles work within dealerships and require knowledge of automotive products, their daily tasks and skill sets differ significantly.

Is automotive sales still a good career?

Automotive sales remains a viable career option, especially for individuals with strong communication and customer service skills. Success often depends on the local market, dealership reputation, and the ability to build client relationships, with earnings typically comprising a base salary and commissions. Continuous product knowledge and sales techniques are important for long-term success in this field.

What are the most commonly searched types of Automotive Sales jobs in Santa Rosa, CA?

The most popular types of Automotive Sales jobs in Santa Rosa, CA are:

What are popular job titles related to Automotive Sales jobs in Santa Rosa, CA?

For Automotive Sales jobs in Santa Rosa, CA, the most frequently searched job titles are:

What job categories do people searching Automotive Sales jobs in Santa Rosa, CA look for?

The top searched job categories for Automotive Sales jobs in Santa Rosa, CA are:

What cities near Santa Rosa, CA are hiring for Automotive Sales jobs?

Cities near Santa Rosa, CA with the most Automotive Sales job openings:

Automotive Sales jobs near you
Infographic showing various Automotive Sales job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 76% Full Time, 23% Part Time, and 1% Contract. Highlights an 76% Physical, 1% Hybrid, and 23% Remote job distribution, with an average salary of $68,296 per year, or $32.8 per hour.

Automotive Sales Representative

Petaluma, CA • On-site

Big O Tires and Services
See more jobs at Big O Tires and Servicesexternal

$60K - $80K/yr

Full-time

Re-posted 7 days ago

Job description

Benefits/Perks
  • Careers Advancement Opportunities 
  • Flexible Scheduling
  • Competitive Compensation
Job Summary
We are looking for a high-performing Automotive Sales Representative to join our successful dealership. If you have a proven track record of sales experience and fantastic communication skills, we want to hear from you. As an Automotive Sales Representative, you will grow our customer base by identifying potential customers, keeping in touch with existing customers, and making sure that everyone has a positive purchasing experience. You will greet guests and build rapport, answer questions about vehicles, and facilitate test drives. Mentorship programs, ongoing education, and even competitive bonuses are available to our sales representatives. This is a great opportunity for someone with strong interpersonal skills and sales experience. 
 
Responsibilities 
  • Greet customers as they arrive at the dealership 
  • Create a professional environment that builds rapport and puts customers at ease
  • Answer customer questions about new and used cars, vehicle specifications, and the loan application process
  • Use CRM software to maintain a customer database you will use to drive automotive sales
  • Conduct test drives and demonstrate vehicle features
  • Use strong negotiation skills to complete the sales process while maintaining a high level of customer satisfaction 
Qualifications
  • High school diploma or GED equivalent is required; a bachelor’s degree is preferred
  • Valid state-issued driver’s license and clean driving record are required
  • Prior sales experience in a dealership or showroom setting is preferred
  • Excellent communication and negotiation skills
  • Ability to manage time and serve customers with little supervision
  • Bilingual English + Spanish is a plus