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Audience Development Manager Jobs in Washington (NOW HIRING)

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Audience Development Manager information

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$12.5K

$81K

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How much do audience development manager jobs pay per year?

As of Aug 9, 2026, the average yearly pay for audience development manager in Washington is $81,011.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,900.00 and $105,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an audience development manager?

To thrive as an Audience Development Manager, you generally need experience in digital marketing, analytics, content strategy, and audience segmentation, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing systems, and CRM software is typically required. Outstanding communication, creativity, and analytical thinking help professionals excel in engaging diverse audiences and collaborating across teams. These skills are crucial for growing and retaining a targeted audience, which directly impacts an organization’s reach and success.

What are the most common challenges faced by audience development managers in their day-to-day work?

Audience Development Managers often face challenges such as keeping up with rapidly changing audience preferences, adapting strategies to multiple platforms, and effectively measuring the impact of their initiatives. Balancing short-term growth goals with long-term audience loyalty requires creative thinking and data-driven decision-making. Collaborating with content creators, marketing teams, and external partners also demands strong organizational and interpersonal skills. Overcoming these challenges can be highly rewarding by driving meaningful engagement and supporting the overall growth of the organization.

What does an audience development manager do?

An Audience Development Manager focuses on growing and engaging an organization's audience across various platforms. They use data analysis, content strategy, and marketing techniques to attract new users while retaining existing ones. Their role often involves SEO, social media management, email campaigns, and partnerships to optimize audience reach. They collaborate with content creators, marketers, and analysts to refine strategies based on performance metrics. The goal is to increase audience engagement, loyalty, and overall brand visibility.

What are popular job titles related to Audience Development Manager jobs in Washington? For Audience Development Manager jobs in Washington, the most frequently searched job titles are:
What cities in Washington are hiring for Audience Development Manager jobs? Cities in Washington with the most Audience Development Manager job openings:

Creative Producer

Baptist Joint Committee

Washington, DC • Remote

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 19 days ago


Job description

Salary: $45,000-$65,000

BJC is changing. Not what we believe -wevebeen fighting for religious freedom for 90 years,and we are not stopping but how we show up. How we sound. Howwelook.

We are building something new, and we need acreativewho wants to build with us.

It is a role for someone who has a point of view, moves fast, makes things that stoppeoplemid-scroll, and understands that design is an argument.

You areprobably earlyin your career and have a portfolio that is better than your resume. You are watching things - films, feeds, bands, designers - and they are making their way into your work. You are not waiting for permission to make something good you are creating becausethatswho you are.

What you will do

You own BJC's visual identity and national social media presence. You design graphics, produce short-form video,build outcampaign visuals, and develop the content strategy that moves audiences from awareness to action. You conduct audience research. You coordinate photographers and videographers. You keep the visual world of BJC coherent, sharp, and alive across every platform and campaign.

To apply, send us three things

Your portfolio. A creative response to this prompt:introduce BJC to someone who has never heard of us, in any format you choose.A brief statement of your influences what you are watching, reading, listening to.And the obvious, a resume.

No cover letterrequired.

Position Description:

Creative Producer

The Creative Producer is the primary creative engine of the communications department. This role produces the visual assets, multimedia content, and social media presence that carry BJC's narrative into public view. Working under the direction of the Communications Director, this role converts narrative strategy into content that is seen, shared, and understood and builds theaudienceintelligence and research foundation that makes that content effective. The Creative Producer owns BJC's national social media presence and brings both creative execution and strategic thinking to every platform and campaign channel.

Visual and Multimedia Production

  • Design graphics, visual content, and advocacy materials that communicate BJC's narrative and campaign messages across platforms.
  • Develop and design social media visuals, infographics, and visual storytelling elements that translate complex issues into accessible, shareable content.
  • Develop and design short-form advocacy videos, social media video explainers, and motion graphics for digital platforms.
  • Edit video content from events and interviews for use across channels.
  • Write copy for visual assets, social media content, and campaign materials ensuring language is clear, on-narrative, andappropriate toplatform and audience.
  • Provide visual and multimedia program support for Team BJC as needed.

Social Media and Audience Development

  • Own BJC's national social media presence across platforms managing content calendars, posting schedules, and channel-specific strategy under the direction of the Communications Director.
  • Build and grow BJC's social media audience tracking audience behavior,identifyinggrowth opportunities, and developing content strategies that move followers along a ladder of engagement from awareness to action.
  • Design and produce engaging content calibrated to platform, audience segment, and campaign stage.
  • Conduct audience research and data collection for social media platforms reporting findings to the Communications Director to inform narrative and campaign strategy.
  • Translate narrative strategy into creative outputs identifyingopportunities to communicate complex ideas visually and simplifying messaging through storytelling across channels.
  • Produce social media explainers that make BJC's issues accessible and shareable to general and movement audiences.

Creative Operations and Cross-Departmental Support

  • Maintain visual coherence, brand consistency, and professional quality across all campaign and institutional materials coordinating visual themes for major communications initiatives.
  • Coordinate photographers, videographers, and graphic designers as needed managing media libraries, digital asset organization, stock imagery, and merchandisestoreproduct visuals.
  • Ensure the department has access to professional creative materials without production delays.
  • Work cross-departmentally to provide creative assets that support the communications needs of Legal, Policy, Organizing, and other teams as directed by the Communications Director.

The Creative Producer is expected to deepenexpertisein visual storytelling, social media strategy, and audience development over time, with growth assessed through annual performance reviews in partnership with the Communications Director.

Other Information:

Who We Are

Rooted in a Baptist commitment to soul liberty, BJC (Baptist Joint Committee for Religious Liberty) is building a movement toward a just society that cultivates and expands religious freedom for all.

Now in our 90th year, BJC brings our uniquely Baptist perspective to protecting religious liberty for all and defending the separation of the institutions of religion and government. We advocate for faith freedom for all in some of the most contentious and complicated moral and legal challenges of our day. Our positions cannot be easily categorized as on the political right or left. Instead, the stand we take is the one that, we believe, best supports everyones religious freedom. BJC coordinates and leads the Christians Against Christian Nationalism initiative.The BJC Center for Faith, Justice and Reconciliationprovideseducational opportunities to collectively expand and deepen our understanding of religious freedom with a broader justice lens.

BJC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


Work Location

BJC is headquartered on Capitol Hill in Washington, D.C., with staff working across the country. BJC has a hybrid work culture, with D.C.-based employees working at least 1-2 days in the BJC headquarters, with remote work available on the other days.This position is open to DC-based and remote applicants.

Compensation and Benefits

Starting salary will be based on BJC's base salary bands, whichtake into accountexperience and geographic working location.That band corresponds to a range of $45,000 to $65,000, for information purposes only. Eligible for all full-time staff benefits, which currently include platinum level health insurance plan and dental/vision insurance at no cost to employee and 50% cost for covered beneficiaries; participation in retirement savings plan with BJC contributing13% of salary (no match required; fully vested on day one of employment); life insurance, long-term disability benefits, death-before-retirement payment, survivors annuity, and childrens allowance all provided at no cost; generous and flexible leave policy including paid annual, sick, and personal leave as well as all federal holidays paid.

Hiring Timeline and Application Requirements

Applications will be considered on a rolling basis, but preferred application submission dateis byJuly31. The preferred start date is no later thanSeptember 1, 2026.