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Area Coach Jobs in Michigan (NOW HIRING)

Area Coach

Kalamazoo, MI

$61K - $76K/yr

As an Area Coach your mission is to reinforce the Border Foods CORE values, to include Accountability, Integrity, Family, Excellence, Teamwork, and Empowerment. At Border Foods, we will unlock the ...

Area Coach

Grand Rapids, MI

$59K - $74K/yr

As an Area Coach your mission is to reinforce the Border Foods CORE values, to include Accountability, Integrity, Family, Excellence, Teamwork, and Empowerment. At Border Foods, we will unlock the ...

Area Coach

Niles, MI

$59K - $73K/yr

The Area Coach (AC) provides overall leadership and direct supervision of approximately 5 - 10 Taco Bell restaurants to ensure that each Restaurant General Manager (RGM) meets or exceeds the Annual ...

Area Business Coach

Warren, MI · On-site

$60K - $75K/yr

Area Business Coach Creating Craveable Moments Our Core Values: Adaptability, BIG Ideas, Can Do Attitude, Commitment to Iconic Experiences, Good Vibes, Memories Made Fresh, Self-Propelled, TEAM ...

This opportunity is ideal for a high-performing Director of Operations, Area Coach, District Manager, or multi-unit leader with a track record of operational excellence, strong financial performance ...

This opportunity is ideal for a high-performing Director of Operations, Area Coach, District Manager, or multi-unit leader with a track record of operational excellence, strong financial performance ...

This opportunity is ideal for a high-performing Director of Operations, Area Coach, District Manager, or multi-unit leader with a track record of operational excellence, strong financial performance ...

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Showing results 1-20

Area Coach information

See Michigan salary details

$30.5K

$63.4K

$85.9K

How much do area coach jobs pay per year?

As of Jul 26, 2026, the average yearly pay for area coach in Michigan is $63,387.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,700.00 and $70,200.00 per year, depending on experience, location, and employer.

What are Area Coaches?

Area Coaches are managers who oversee the operations of multiple locations within a specific geographic area, typically in industries like food service or retail. They are responsible for ensuring that each location meets company standards for performance, customer service, and compliance. Area Coaches support and train store managers, analyze sales and financial data, and implement company policies across their assigned locations. Their role is crucial for maintaining consistency and driving business growth across all stores in their area.

How does an Area Coach typically support and develop the managers within their assigned locations?

An Area Coach plays a crucial role in mentoring and developing store or restaurant managers within their designated area. They regularly visit each location to provide hands-on coaching, offer performance feedback, and help managers implement company standards and best practices. Area Coaches also facilitate training sessions, assist with problem-solving, and ensure managers meet operational and financial targets. This collaborative approach helps managers grow their leadership skills and contributes to the overall success of the team.

What is the difference between Area Coach vs Store Manager?

AspectArea CoachStore Manager
Primary FocusOversees multiple stores within a regionManages a single store's operations
ResponsibilitiesRegional performance, staff development, strategic planningDaily store operations, sales, customer service
Work EnvironmentCorporate offices and multiple retail locationsSingle retail store
Required CredentialsExperience in retail management, leadership skillsRetail management experience, customer service skills

While both roles involve leadership in retail, an Area Coach oversees multiple stores and focuses on regional performance, whereas a Store Manager manages daily operations of a single store. The Area Coach has a broader strategic role, while the Store Manager handles day-to-day store activities.

What are the key skills and qualifications needed to thrive as an Area Coach, and why are they important?

To thrive as an Area Coach, you need strong leadership, operational management skills, and experience in multi-unit supervision, often backed by a background in hospitality or retail management. Familiarity with point-of-sale (POS) systems, workforce scheduling software, and financial reporting tools is typically required. Exceptional communication, problem-solving, and team development skills help you motivate diverse teams and handle dynamic challenges. These skills are crucial for driving consistent performance, ensuring compliance, and achieving business goals across multiple locations.
What are popular job titles related to Area Coach jobs in Michigan? For Area Coach jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Area Coach jobs in Michigan look for? The top searched job categories for Area Coach jobs in Michigan are:
What are popular job titles related to Area Coach jobs in MI? For Area Coach jobs in MI, the most frequently searched job titles are:
Infographic showing various Area Coach job openings in Michigan as of July 2026, with employment types broken down into 1% As Needed, 79% Full Time, 16% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $63,387 per year, or $30.5 per hour.
Area Coach

Area Coach

Border Foods

Kalamazoo, MI

$61K - $76K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 5 days ago


Border Foods rating

4.0

Company rating: 4.0 out of 10

Based on 19 frontline employees who took The Breakroom Quiz


Job description

What began as an idea between two brothers to open a Mexican restaurant has since grown into one of the largest, privately held Taco Bell franchisees in America. At Border Foods, we work with a people-first mantra. From cooks to cashiers to restaurant managers and beyond, we work together to bring to life the Core Values of Border Foods. Welcome to our family where you will continue to learn, evolve, and shape what comes next on our mission of making lives better. 

As an Area Coach your mission is to reinforce the Border Foods CORE values, to include Accountability, Integrity, Family, Excellence, Teamwork, and Empowerment. 

At Border Foods, we will unlock the full potential of our employees’ and guests’ restaurant experience by creating safe, welcoming, and supportive environments where everyone can thrive.

The purpose of the Area Coach is to make the lives of the employees and the guests better by creating opportunities to positively impact life experiences. As an Area Coach you will be responsible for overseeing multiple restaurant locations. You will understand the importance of strong partnerships with restaurant managers and how to execute a great operation. This is rooted in excellent financial performance, hiring, training, development, and guest satisfaction in each location. You are a culture warrior who effectively motivates, communicates, models, and removes barriers to enable maximum performance of your people and develops solutions that drive your business’ results.


Area Coach Core Values:

Accountability & Integrity:

  • Consistently demonstrates integrity in actions and expectations.
  • Guides Restaurant General Managers, Assistant General Managers, Shift Leaders, and restaurant staff ensuring they complete all assigned duties and serve safe, quality food in a friendly manner.
  • Monitors the performance of each Team Member and holds them accountable for standards and expectations. 
  • Ensures a quality customer experience by providing fast and friendly service through your people.
  • Maintains point of sale system by reporting all system failures and verifies download accuracy (e.g. pricing updates, menu changes). 
  • Ensure health and safety standards are met.
  • Adheres to all local, state, and federal laws and guidelines.

Family & Teamwork

  • Creates unity in the team by building cross functional relationships. 
  • Respond to Team Member questions and resolve employee issues in a timely manner. 
  • Provides restaurants that are a safe place for team members to work and customers to visit.
  • Able to navigate challenging situations and provide appropriate guidance. 
  • Motivates and supports the team through active listening and the ability to communicate to a wide variety of audiences.
  • Represents Border Foods in handling customer complaints and/or issues; demonstrating a sincere approach and desire to find an effective solution.
  • Instills a recognition culture that creates a positive work environment.

Excellence:

  • Strategic planner creates short term and long-term strategies for restaurant success. 
  • Delivers profit by utilizing and interpreting the P&L to make the appropriate financial adjustments.
  • Sourcing, hiring, and developing excellent Team Members. 
  • Minimizes loss through strict observance of cash handling policies, proper training of Team Members, and complying with all accounting/banking requirements.
  • Demonstrates efficient labor control, inventory control, and waste management. 

Empowerment:

  • Builds the capabilities of their team while identifying teams’ strengths and opportunities.
  • Provides learning and development opportunities for all Team Members. 
  • Offers guidance to Team Members regarding personal development opportunities and career path. 
  • Consistently demonstrates active and timely coaching capabilities.
  • Seeks and shares ideas to help others succeed creating and leveraging tools, resources, and information that fosters personal and business growth.
  • Bringing others along, operationally, through use of tools.

Required or Preferred Experience:

Minimum of three years restaurant or retail experience, or combined experience and education.

  • Experience of at least 3 years with sales building, P&L statements, recruiting, and training.
  • Proven track record of successful hiring and retention.
  • Required when needed, the ability to work early in the morning, evenings, late night, weekends, and some holidays. Schedule demands may change. 
  • Willing and able to work in a fast-paced environment.
  • Associates or Bachelor’s degree in Restaurant/Hospitality Management or Business Management a plus but not required.
  • Reliable transportation and maintain a valid driver’s license and insurance, we do require significant business driving and must maintain an acceptable driving record (MVR).
  • ServeSafe Certified
  • Must be at least 18 years of age.
  • High school diploma or equivalent.

Physical Demands:

The physical demands for this position are sits, stands, bends, lifts, and moves intermittently during working hours. These physical requirements may be accomplished with or without reasonable accommodation. 

WHAT’S IN IT FOR YOU

  • Highly competitive pay structure 
  • Medical, dental, vision insurance and 401K
  • Paid time off
  • Holiday closures
  • Monthly bonus program
  • Company car or car allowance
  • Cell phone and internet reimbursement 
  •  Microsoft Surface
  • Border Shares-a deferred compensation program.
  • Career growth (need we say more?)

The duties of this position may change from time to time. Border Foods reserves the right to add or delete duties and responsibilities at the discretion of Border Foods or its managers. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive.


Border Foods is proud to be an Equal Opportunity Employer of Minorities, Women, Protected Veterans, and individuals with Disabilities and does not discriminate based on gender identity or sexual orientation.

$70000 per year - $130000 per year


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