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App Optimization Jobs in California (NOW HIRING)

REVOLVE

App Product Manager

Cerritos, CA · On-site

$105K - $130K/yr

Apply app conversion best practices (onboarding, checkout, push/notifications, app store optimization) to drive measurable lifts in conversion and revenue per user * Represent the voice of REVOLVE ...

Reconstruct

Mobile App Developer

Menlo Park, CA · On-site

Manage the entire evolution process of the app from ideation to execution and refinement and optimization * Collaborate with other engineering and product team members to deliver "best in class ...

Reconstruct

Mobile App Developer

Menlo Park, CA · On-site

Manage the entire evolution process of the app from ideation to execution and refinement and optimization * Collaborate with other engineering and product team members to deliver best in class ...

Reconstruct Inc

Mobile App Developer

Menlo Park, CA · On-site

Manage the entire evolution process of the app from ideation to execution and refinement and optimization * Collaborate with other engineering and product team members to deliver "best in class ...

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App Optimization information

What are some common challenges faced by professionals in app optimization roles?

App Optimization professionals often face challenges such as balancing user experience improvements with app performance, staying updated with rapidly changing app store algorithms, and interpreting large volumes of user data to inform decisions. Additionally, working cross-functionally with developers, designers, and marketers requires effective communication and negotiation to prioritize features and updates. It's also common to manage multiple testing cycles, analyze A/B test outcomes, and respond quickly to user feedback or technical issues. Overcoming these challenges requires adaptability, a proactive approach to learning, and strong analytical skills.

What is an app optimization?

An App Optimization job focuses on improving the performance, visibility, and user experience of mobile applications. This includes tasks such as App Store Optimization (ASO), performance tuning, A/B testing, and user engagement analysis. Professionals in this role work to increase app downloads, enhance speed, fix bugs, and improve retention rates. They often collaborate with developers, marketers, and data analysts to ensure the app performs effectively across different devices and platforms.

What are the key skills and qualifications needed to thrive in app optimization, and why are they important?

To excel in App Optimization, you need a solid understanding of mobile platforms, user experience (UX) design principles, and analytics, often supported by a relevant degree in computer science or a related field. Expertise with tools like Google Firebase, App Store Connect, A/B testing platforms, and analytics dashboards is commonly required, and certifications in app analytics or UX can be advantageous. Strong problem-solving skills, attention to detail, and the ability to collaborate across product, marketing, and development teams help you stand out. These skills ensure that apps achieve maximum performance, user retention, and competitive placement in app marketplaces.

What are the most commonly searched types of App Optimization jobs in California?

The most popular types of App Optimization jobs in California are:

What are popular job titles related to App Optimization jobs in California?

For App Optimization jobs in California, the most frequently searched job titles are:

What job categories do people searching App Optimization jobs in California look for?

The top searched job categories for App Optimization jobs in California are:

What cities in California are hiring for App Optimization jobs?

Cities in California with the most App Optimization job openings:

App Optimization jobs near you
Infographic showing various App Optimization job openings in California as of August 2026, with employment types broken down into 56% Full Time, 36% Part Time, 2% Temporary, and 6% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution.

Business Development Manager, Social Networking, Creator, and Entertainment Apps

Apple

Culver City, CA • On-site

Full-time

Posted 11 days ago

Apple rating

8.0

Company rating: 8.0 out of 10

Based on 677 frontline employees who took The Breakroom Quiz

7th of 30 rated technology retailers

Job description

The App Store is the world's safest and most vibrant app marketplace, serving more than 850 million visitors each week. Since the App Store launched in 2008, it has helped creators, dreamers, and learners of all ages and backgrounds connect with the tools and technology they need to build a brighter future and a better world. It has enabled countless new companies, spawned new industries, and created millions of jobs. A significant driver of the global economy, the App Store facilitates over $1.4 trillion in developer billings and sales annually, rewarding developers and entrepreneurs for their hard work and creativity. And we believe we're just getting started!
Description
We are seeking a hardworking, data-driven, and results-oriented individual to join the Apps Business Development Team for the App Store. In this role, you will use your industry experience, critical thinking skills, and deep interest in technology to help app developers grow their businesses on the App Store. You will advocate for developer-centric platform improvements based on partner feedback, market research, and internal analysis. You will also partner with cross-functional teams, including product, editorial, marketing, commerce, engineering, and legal, to gain support for strategic growth initiatives.
Minimum Qualifications
5+ years of relevant experience across business development, partnership management, or product management, ideally within the mobile app space.
Expertise in full-funnel app optimization, including user acquisition, monetization, and subscription/hybrid business models.
Preferred Qualifications
Category expertise across Social Networking, Creators, and Entertainment, with a curiosity to identify new opportunities and trends across these segments.
Experience in the mobile apps ecosystem, with fluency in subscriptions and knowledge of the competitive landscape and platform policies.
Proven track record using data, analytics, and financial models to tell a cohesive story internally and externally.
Strong communication skills and ability to collaborate with cross-functional teams across product, editorial, marketing, commerce, engineering, and legal to move strategic initiatives forward.
Demonstrated ability to develop great presentations and present them to audiences at all levels of the company.
Strong project and program management skills, with the ability to juggle multiple tasks, prioritize, and adhere to tight deadlines while maintaining exceptional attention to detail.
Integrity, a sense of humor, and excellent interpersonal skills.
BS degree or equivalent experience, JD or MS/MBA a plus.

What Apple employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apple logo

About Apple

Sourced by ZipRecruiter

Imagine what you could do here! At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. Dynamic, intelligent people and inspiring, innovative technologies are the norm here. The people who work here have reinvented entire industries with all Apple Hardware products. The same real passion for innovation that goes into our products also applies to our practices strengthening our dedication to leave the world better than we found it.

Industry

Computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Cupertino, CA, US

Year founded

1976

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