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App Optimization Jobs in Castro Valley, CA (NOW HIRING)

SEO & AI Search Lead

Pleasanton, CA ยท On-site

$140K - $174K/yr

Lead App Store Optimization (ASO) strategy across the Apple App Store and Google Play to increase app visibility, installs, and user growth. * Conduct keyword research, competitive analysis, creative ...

SEO & AI Search Lead

Pleasanton, CA ยท On-site

$140 - $174/hr

Lead App Store Optimization (ASO) strategy across the Apple App Store and Google Play to increase app visibility, installs, and user growth. * Conduct keyword research, competitive analysis, creative ...

SEO & AI Search Lead

Pleasanton, CA ยท On-site

$140K - $174K/yr

Lead App Store Optimization (ASO) strategy across the Apple App Store and Google Play to increase app visibility, installs, and user growth. * Conduct keyword research, competitive analysis, creative ...

Manage the entire evolution process of the app from ideation to execution and refinement and optimization * Collaborate with other engineering and product team members to deliver "best in class ...

Manage the entire evolution process of the app from ideation to execution and refinement and optimization * Collaborate with other engineering and product team members to deliver best in class ...

Manage the entire evolution process of the app from ideation to execution and refinement and optimization * Collaborate with other engineering and product team members to deliver "best in class ...

AEO/GEO/SEO Lead

Foster City, CA ยท On-site

$120 - $210/hr

When someone asks how to build an app, a website, or a tool for their business, Replit needs to be the answer. We're hiring an AEO/GEO/SEO Lead to own how Replit gets discovered, across AI-generated ...

AEO/GEO/SEO Lead

Foster City, CA ยท On-site

$125K - $170K/yr

When someone asks how to build an app, a website, or a tool for their business, Replit needs to be the answer. We're hiring an AEO/GEO/SEO Lead to own how Replit gets discovered, across AI-generated ...

iOS App Development Engineer

San Jose, CA

$60.75 - $83.50/hr

We are particularly interested in candidates who have experience developing, optimizing, and ... The app offers full manual controls, a more natural ("SLR-like") look, and the highest image ...

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Showing results 1-20

App Optimization information

See Castro Valley, CA salary details

$19

$60

$97

How much do app optimization jobs pay per hour?

As of Sep 4, 2026, the average hourly pay for app optimization in Castro Valley, CA is $60.74, according to ZipRecruiter salary data. Most workers in this role earn between $48.80 and $69.90 per hour, depending on experience, location, and employer.

What is an app optimization?

An App Optimization job focuses on improving the performance, visibility, and user experience of mobile applications. This includes tasks such as App Store Optimization (ASO), performance tuning, A/B testing, and user engagement analysis. Professionals in this role work to increase app downloads, enhance speed, fix bugs, and improve retention rates. They often collaborate with developers, marketers, and data analysts to ensure the app performs effectively across different devices and platforms.

What are some common challenges faced by professionals in app optimization roles?

App Optimization professionals often face challenges such as balancing user experience improvements with app performance, staying updated with rapidly changing app store algorithms, and interpreting large volumes of user data to inform decisions. Additionally, working cross-functionally with developers, designers, and marketers requires effective communication and negotiation to prioritize features and updates. It's also common to manage multiple testing cycles, analyze A/B test outcomes, and respond quickly to user feedback or technical issues. Overcoming these challenges requires adaptability, a proactive approach to learning, and strong analytical skills.

What are the key skills and qualifications needed to thrive in app optimization, and why are they important?

To excel in App Optimization, you need a solid understanding of mobile platforms, user experience (UX) design principles, and analytics, often supported by a relevant degree in computer science or a related field. Expertise with tools like Google Firebase, App Store Connect, A/B testing platforms, and analytics dashboards is commonly required, and certifications in app analytics or UX can be advantageous. Strong problem-solving skills, attention to detail, and the ability to collaborate across product, marketing, and development teams help you stand out. These skills ensure that apps achieve maximum performance, user retention, and competitive placement in app marketplaces.

What cities near Castro Valley, CA are hiring for App Optimization jobs?

Cities near Castro Valley, CA with the most App Optimization job openings:

Infographic showing various App Optimization job openings in Castro Valley, CA as of June 2026, with employment types broken down into 72% Full Time, 14% Part Time, 1% Temporary, and 13% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $126,343 per year, or $60.7 per hour.

Search Engine Optimization (SEO) Specialist

Air Apps

San Francisco, CA โ€ข On-site

$60K - $100K/yr

Full-time

Medical, Dental, Vision, Retirement

Re-posted 7 days ago


Key responsibilities

  • Develop and execute SEO strategies to improve organic traffic and rankings.

  • Conduct keyword research and optimize content for search engines.

  • Monitor website performance using SEO tools and report on key SEO performance metrics.


Job description

About Air Apps
At Air Apps, we believe in thinking bigger-and moving faster. We're a family-founded company on a mission to create the world's first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018-and now with offices in both Lisbon and San Francisco-we've remained self-funded while reaching over 100 million downloads worldwide.
Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you'll be a creative force, shaping products that empower people across the globe.
Join us on this journey to redefine resource management-and change lives along the way.
The Role
We are looking for an SEO Specialist to enhance the visibility and organic search performance of our apps and websites. You will work closely with marketing, product, and development teams to implement effective SEO strategies that drive growth.
Please note that this post serves the purpose of enhancing our talent pool while we prepare to launch the official job. As soon as it gets posted we will get in touch with you.
Responsibilities
  • Develop and execute SEO strategies to improve organic traffic and rankings.
  • Conduct keyword research and optimize content for search engines.
  • Monitor website performance using SEO tools (Google Analytics, Search Console, Ahrefs, etc.).
  • Collaborate with content and product teams to create SEO-friendly content.
  • Stay updated with the latest SEO trends and algorithm updates.
  • Perform technical SEO audits and recommend improvements.
  • Track and report on key SEO performance metrics.

Requirements
  • Around 3+ years of experience in SEO, preferably in a digital product or app-based business.
  • Strong understanding of on-page, off-page, and technical SEO.
  • Experience with keyword research tools, Google Analytics, and SEO platforms.
  • Knowledge of App Store Optimization (ASO) is a plus.
  • Ability to work cross-functionally with content, design, and engineering teams.
  • Excellent analytical and problem-solving skills.

What benefits are we offering?
  • Apple hardware ecosystem for work.
  • Annual Bonus.
  • Medical Insurance (including vision & dental).
  • Disability insurance - short and long-term.
  • 401k up to 4% contribution.
  • Air Conference - an opportunity to meet the team, collaborate, and grow together.
  • Transportation budget
  • Free meals at the hub
  • Gym membership

Diversity & Inclusion
At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.
Application Disclaimer
At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.