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Advertising Associate Jobs in Reston, VA (NOW HIRING)

ArentFox Schiff LLP

Advertising Attorney

Washington, DC · On-site

$195K/yr

Our nationally recognized Advertising & Promotions practice is looking for a smart, self-motivated attorney to support a dynamic and fast-paced practice representing major national and international ...

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Advertising Associate information

See Reston, VA salary details

$38.5K

$122.1K

$154K

How much do advertising associate jobs pay per year?

As of Sep 3, 2026, the average yearly pay for advertising associate in Reston, VA is $122,123.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,000.00 and $147,200.00 per year, depending on experience, location, and employer.

What does an advertising associate do?

An Advertising Associate supports the planning, development, and execution of advertising campaigns for a company or agency. They assist with market research, coordinate with creative teams, manage schedules, and help track campaign performance. Their role often includes administrative tasks, communicating with clients, and ensuring that projects stay on track and within budget. Overall, they play a key part in making sure advertising efforts run smoothly and effectively.

What are the key skills and qualifications needed to thrive as an advertising associate?

To thrive as an Advertising Associate, you need a strong grasp of marketing principles, campaign management, and a relevant degree in marketing, communications, or a related field. Familiarity with digital advertising platforms (such as Google Ads and Facebook Ads), analytics tools, and creative software like Adobe Creative Suite is typically required. Outstanding communication, creativity, and organizational skills help you collaborate effectively and manage multiple campaigns. These skills are crucial for developing compelling ad content, optimizing campaign performance, and driving successful outcomes for clients or brands.

How does an advertising associate typically collaborate with other departments to develop effective campaigns?

Advertising Associates frequently work with teams from creative, marketing, and sales departments to ensure campaigns align with overall brand strategy and business goals. They participate in brainstorming sessions, coordinate content creation, and help manage timelines to keep projects on track. This cross-functional collaboration allows Advertising Associates to gain exposure to various aspects of the advertising process, making communication and teamwork essential parts of the role.

What is the difference between Advertising Associate vs Marketing Coordinator?

AspectAdvertising AssociateMarketing Coordinator
Required CredentialsAssociate's degree in marketing, advertising, or related fieldBachelor's degree in marketing, communications, or business
Work EnvironmentAdvertising agencies, media companies, or corporate marketing teamsCorporate offices, advertising agencies, or marketing firms
Employer & Industry UsageUsed in advertising and media industries to support campaign executionUsed across various industries to coordinate marketing activities and campaigns

The main difference is that Advertising Associates focus on supporting advertising campaigns, often handling media buys and campaign setup, while Marketing Coordinators oversee broader marketing activities, including planning, coordination, and strategy implementation. Both roles require similar educational backgrounds but differ in scope and responsibilities.

Is advertising a high paying job?

Advertising associates typically earn entry-level salaries that are around or slightly below the national average, with higher pay potential as they gain experience, develop skills in digital marketing and analytics, and move into senior roles. Salaries can vary based on location, company size, and individual performance.

What are the most commonly searched types of Advertising jobs in Reston, VA?

The most popular types of Advertising jobs in Reston, VA are:

What cities near Reston, VA are hiring for Advertising Associate jobs?

Cities near Reston, VA with the most Advertising Associate job openings:

Advertising Associate jobs near you
Infographic showing various Advertising Associate job openings in Reston, VA as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 26% Part Time, 1% Temporary, and 2% Contract. Highlights an 95% Physical, 2% Hybrid, and 3% Remote job distribution, with an average salary of $122,123 per year, or $58.7 per hour.

Growth & AI Advertising Associate

Global AI Internet Freedom Fund

Washington, DC • On-site

$60 - $80/hr

Other

Posted 2 days ago

New

Job description

  • Full Time
  • DC Metro / Virginia, Hybrid
  • Associate Level
About Us

The Global AI Internet Freedom Fund is a trailblazer in the AI sector, focused on applying artificial intelligence to practical business outcomes across investment, ecommerce, digital advertising, and operations. We are looking for a dynamic and technically curious Associate to help build and operate AI-powered advertising and campaign automation workflows. Our Core Values are Happy, Hungry, Helpful and Humble.

Position Overview

The Associate, AI Advertising Automation & Campaign Operations will support the planning, creation, management, and optimization of paid advertising campaigns across Amazon Ads, Google Ads, Meta Ads, and LinkedIn Ads.

This role combines performance marketing, generative AI, campaign operations, and marketing automation. The Associate will help use AI tools, including AWS Bedrock and large language models, to generate ad copy, campaign concepts, creative variants, product content, landing page content, and performance reports at scale.

The ideal candidate is commercially minded, analytical, and interested in using AI and software workflows to improve advertising performance, return on ad spend, and campaign execution.

Key Responsibilities
  • AI Advertising Automation: Help develop workflows that use AWS Bedrock, large language models, and agentic software tools to generate ad copy, campaign concepts, creative variants, product descriptions, landing page content, and testing frameworks.
  • Campaign Management: Support the planning, launch, monitoring, and optimization of paid media campaigns across Amazon Ads, Google Ads, Meta Ads, and LinkedIn Ads.
  • Advertising Platform Support: Assist with campaign structures, audiences, budgets, bidding strategies, creative tests, keywords, placements, and reporting cadences.
  • ROI Analysis: Track and analyze campaign performance using metrics such as ROAS, CAC, CPA, CPC, CPM, CTR, CVR, LTV, contribution margin, and payback period.
  • Reporting: Build and maintain dashboards and reports that connect advertising spend to revenue, margin, and business outcomes.
  • Content Operations: Help organize AI-generated ad assets, campaign content, approvals, metadata, and publishing workflows.
  • Prompt and Workflow Development: Create prompt libraries, review methods, and approval workflows to ensure AI-generated advertising content is accurate, brand-safe, compliant, and performance-oriented.
  • Cross-Functional Collaboration: Work with marketing, engineering, product, and business stakeholders to connect advertising workflows with AWS services, APIs, databases, CMS tools, and advertising platform data.
  • Optimization: Identify underperforming campaigns and recommend improvements to targeting, creative, messaging, budget allocation, bidding, and landing page experience.
  • Documentation: Create and maintain campaign documentation, workflow guides, prompt templates, reporting procedures, and operating instructions.
Qualifications
  • Education: Bachelor’s degree in Marketing, Business, Communications, Data Analytics, Computer Science, or a related field.
  • Experience: 1-3+ years of experience in paid media, performance marketing, growth marketing, marketing operations, ecommerce, or a related analytical role.
  • Hands‑on experience with at least two advertising platforms, e.g. Amazon Ads, Google Ads, Meta Ads, LinkedIn Ads.
  • Strong understanding of digital advertising metrics, ROI analysis, campaign optimization, and budget management.
  • Experience using generative AI tools to create marketing content, campaign concepts, ad copy, or workflow automation.
  • Ability to write clear, persuasive, platform‑specific ad copy and campaign messaging.
  • Comfort working with data, spreadsheets, dashboards, and performance reports.
  • Strong analytical and problem‑solving abilities.
  • Excellent written and verbal communication skills.
  • Ability to understand and explain technical concepts to both technical and non‑technical audiences.
  • Interest in AI agents, marketing automation, CMS workflows, and scalable content operations.
  • Ability to work collaboratively in a fast‑paced environment.
Preferred Qualifications
  • Experience with Cloud Computing. Certified in AWS, or willingness to get certified.
  • Experience with AWS Bedrock, Lambda, S3, DynamoDB, RDS, or related AWS services.
  • Familiarity with advertising platform APIs, ecommerce platforms, analytics tools, or CRM tools, e.g. HubSpot, LinkedIn, Google Ads, Meta Ads, Amazon Ads.
  • Experience building or managing a CMS, content workflow, product content database, or marketing asset system.
  • Basic scripting or technical skills in Python, JavaScript, TypeScript, SQL, or no‑code/low‑code automation tools.
  • Experience with prompt engineering, LLM evaluation, retrieval‑augmented generation, or AI workflow orchestration.
  • Experience in ecommerce, Amazon Marketplace, retail media, B2B SaaS, or performance‑driven lead generation.
  • Understanding of attribution, incrementality, marketing mix analysis, and margin‑aware campaign optimization.
Benefits
  • Competitive salary and benefits package.
  • Opportunities for professional growth and advancement.
  • Collaborative and innovative work environment.
  • Opportunity to work at the intersection of AI, advertising, ecommerce, cloud computing, and business operations.
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