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Online Advertising Jobs in Reston, VA (NOW HIRING)

Familiarity with online advertising concepts, ad tag structures (JavaScript, HTML5, VAST, etc.), and campaign workflows. * Strong organizational skills and attention to detail with a commitment to ...

Familiarity with online advertising concepts, ad tag structures (JavaScript, HTML5, VAST, etc.), and campaign workflows. * Strong organizational skills and attention to detail with a commitment to ...

Familiarity with online advertising concepts, ad tag structures (JavaScript, HTML5, VAST, etc.), and campaign workflows. * Strong organizational skills and attention to detail with a commitment to ...

Familiarity with online advertising concepts, ad tag structures (JavaScript, HTML5, VAST, etc.), and campaign workflows. * Strong organizational skills and attention to detail with a commitment to ...

Beloform Craft is seeking a motivated Advertising Agent to support the planning, coordination, and execution of advertising initiatives. In this role, you will collaborate with internal teams to ...

Advertising Agent

Washington, DC ยท On-site

$45K - $50K/yr

Beloform Craft is seeking a motivated Advertising Agent to support the planning, coordination, and execution of advertising initiatives. In this role, you will collaborate with internal teams to ...

Advertising Attorney

Washington, DC ยท On-site

$195K/yr

Our nationally recognized Advertising & Promotions practice is looking for a smart, self-motivated attorney to support a dynamic and fast-paced practice representing major national and international ...

The ideal candidate will have at least two years of online advertising experience, excellent attention to detail and a can-do attitude. Responsibilities: * Collaborate with the broader advertising ...

The ideal candidate will have at least two years of online advertising experience, excellent attention to detail and a can-do attitude. Responsibilities: * Collaborate with the broader advertising ...

The ideal candidate will have at least two years of online advertising experience, excellent attention to detail and a can-do attitude. Responsibilities: * Collaborate with the broader advertising ...

Be Seen First

Advertising Sales Executive

Washington, DC ยท On-site

$48K - $120K/yr

Our robust online marketplace stands as a testament to our commitment to innovation, seamlessly ... Additionally, our dynamic email advertising programs keep subscribers updated on the latest trends ...

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Online Advertising information

See Reston, VA salary details

$66.6K

$70.2K

$72.8K

How much do online advertising jobs pay per year?

As of Aug 12, 2026, the average yearly pay for online advertising in Reston, VA is $70,223.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,700.00 and $71,800.00 per year, depending on experience, location, and employer.

What are some common challenges faced by professionals in online advertising, and how can they be addressed?

One of the main challenges in online advertising is keeping up with rapidly changing digital platforms and algorithms, which can impact campaign performance. Additionally, balancing creative messaging with data-driven targeting requires ongoing collaboration between creative and analytical team members. Professionals can address these challenges by staying informed through continuous learning, leveraging analytics tools to measure effectiveness, and fostering strong communication within cross-functional teams. Adapting quickly and being open to testing new strategies are also key to long-term success.

What is online advertising?

Online advertising refers to the use of the internet to deliver promotional marketing messages to consumers. It includes various formats such as display ads, search engine marketing, social media advertising, video ads, and email marketing. Businesses use online advertising to target specific audiences, increase brand awareness, and drive sales or website traffic. The effectiveness of online advertising can be measured through metrics like clicks, impressions, and conversions.

What are the key skills and qualifications needed to thrive in online advertising, and why are they important?

To thrive in Online Advertising, you need a strong grasp of digital marketing principles, data analysis, and campaign management, often supported by a degree in marketing or a related field. Familiarity with platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics or SEMrush is typically required, with certifications like Google Ads Certification being advantageous. Creativity, adaptability, and strong communication skills help professionals develop compelling ad content and respond effectively to changing trends. These skills are crucial for optimizing ad performance, maximizing ROI, and staying competitive in the dynamic digital landscape.

What is the difference between Online Advertising vs Digital Marketing Specialist?

AspectOnline AdvertisingDigital Marketing Specialist
CredentialsTypically requires marketing or advertising certifications, familiarity with ad platformsRequires broader marketing knowledge, certifications in digital tools, analytics
Work EnvironmentPrimarily digital, focused on ad campaigns, platforms like Google Ads, Facebook AdsMore diverse, includes content creation, SEO, social media, analytics
Employer & Industry UsageUsed across advertising agencies, marketing teams, e-commerceFound in marketing departments, agencies, startups, larger corporations
Search & Comparison IntentOften compared for specialization in paid campaignsBroader role encompassing overall digital marketing strategies

Online Advertising focuses specifically on creating and managing paid ad campaigns across digital platforms. Digital Marketing Specialists have a broader scope, including content, SEO, social media, and analytics, often integrating online advertising into a comprehensive marketing strategy.

What are the most commonly searched types of Advertising jobs in Reston, VA? The most popular types of Advertising jobs in Reston, VA are:
What cities near Reston, VA are hiring for Online Advertising jobs? Cities near Reston, VA with the most Online Advertising job openings:
Infographic showing various Online Advertising job openings in Reston, VA as of August 2026, with employment types broken down into 62% Full Time, 34% Part Time, 1% Temporary, and 3% Contract. Highlights an 80% Physical, 1% Hybrid, and 19% Remote job distribution, with an average salary of $70,223 per year, or $33.8 per hour.

Digital Media Sales Planner - Advertising Client Services - Media Publishing

The Consortium, Inc.

Washington, DC โ€ข On-site

$90K - $100K/yr

Full-time

Re-posted 6 days ago


Job description

The Digital Campaign Manager, will report into the Director of Advertising Client Services, and provide sales-oriented leadership for the Advertising Client Services team. This individual will be responsible for leading the development of all Sales Proposal Development/RFP Responses ensuring that proposals are strategic, tightly aligned with client strategy, designed to maximize revenue capture, and delivered on time; in addition to managing delivery of over $31.5MM in digital advertising revenue. This individual will play a critical role in ensuring that digital advertising campaigns are successful in order to drive incremental revenue through renewal and upsell business. This role is client-facing and will develop strong relationships with advertising clients and Media Sales. Clients will include top-tier online advertisers running multi-million dollar campaigns with major brand companies. This individual will play a strategic role in growing the online advertising business by developing innovative solutions for clients, identifying revenue opportunities, and providing proactive campaign management.
Key Responsibilities
  • Act as Advertising Client Services Primary liaison for pre & post-sales support for Sales team and primary escalation point for Advertising Client Services
  • Lead development of Sales Proposal Development/RFP Responses required to meet annual revenue targets.
  • Deliver proposals that are strategic, tightly aligned with client strategy, designed to maximize revenue capture, and delivered on time.
  • Support complete delivery of digital ad campaigns, including campaign launch and execution, measurement/reporting, and results analysis
  • Work with Media Sales and Ad Ops to optimize campaigns to deliver high performance and deliver reporting and analysis that is insightful and helps drive renewal and upsell business.
  • Act as client advocate and liaison to Ad Ops team to structure and execute digital media campaigns and performance reporting.
  • Provide marketplace insights to drive the development of new advertising products in partnership with Digital Ad Services team.
  • Maintain professional communication with internal and external clients and act as primary escalation POC for any issues
  • Oversee pacing and optimization to ensure each campaign is a success
  • Build and establishes deep external client relationships at multiple levels
  • Become the authority on client's campaign objectives
  • Establish, track, and report on key performance indicators for continued account development and growth
  • Maintain professional communication with clients regarding items needed for advertising trafficking
  • Review pacing, recommend and implement optimizations to ensure each campaign is a success
  • Prioritize workflow and overall digital campaign management workload to ensure all tasks are completed in a timely manner

Minimum Requirements
  • Bachelor's degree
  • 5+ years sales/client service/account management experience in internet marketing/advertising or a related field
  • 3+ years experience in digital media within a publishing company
  • Working knowledge and understanding of the interactive marketing and advertising ecosystem, technologies, concepts, terms, and tactics
  • Experience with, or exposure to, digital media campaigns, ecommerce, and/or online marketing programs
  • Detail-oriented, but understands the larger picture
  • Multi-tasker - ability to seamlessly manage multiple projects
  • Proactive, forward-thinking, creative problem solver, results-oriented
  • Superb organizational and project/task management skills
  • Strong verbal/written communication skills
  • Exceptional client-facing and presentation skills

For consideration, please submit your resume as a MS Word attachment to careers@consortiuminc.com
The Consortium
"Combining Talent with Technology"
www.consortiuminc.com