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Ads Rater Jobs in Michigan (NOW HIRING)

Track performance KPIs: conversion rate, bounce rate, AOV, UPT, return rate, and site speed ... Manage integrations and tools such as Klaviyo, Gorgias, Google Analytics, Meta Ads, and post ...

Paid Media Manager

Burton, MI · On-site +1

$109K - $113K/yr

Work closely with analytics to measure customer churn, repeat purchase rates, and LTV. * Identify ... Proficiency in digital marketing platforms (Google Ads, Meta Ads Manager, TikTok Ads Manager, etc.

Paid Media Manager

Burton, MI · On-site +1

$109K - $113K/yr

Work closely with analytics to measure customer churn, repeat purchase rates, and LTV. * Identify ... Proficiency in digital marketing platforms (Google Ads, Meta Ads Manager, TikTok Ads Manager, etc.

Paid Media Manager

Burton, MI · On-site +1

$109K - $113K/yr

Work closely with analytics to measure customer churn, repeat purchase rates, and LTV. * Identify ... Proficiency in digital marketing platforms (Google Ads, Meta Ads Manager, TikTok Ads Manager, etc.

Paid Media Manager

Burton, MI · On-site +1

$109K - $113K/yr

Work closely with analytics to measure customer churn, repeat purchase rates, and LTV. * Identify ... Proficiency in digital marketing platforms (Google Ads, Meta Ads Manager, TikTok Ads Manager, etc.

Conduct A/B testing across ads, landing pages, email, SMS, and conversion flows * Analyze campaign performance and optimize based on ROI, CPL, CPA, conversion rate, and retention metrics Analytics ...

Marketing Manager

Ann Arbor, MI · On-site

$60K - $70K/yr

Coordinate Google Ads, Local Services Ads, paid social media, direct mail, streaming media, lead ... Improved visibility into lead sources, campaign costs, conversion rates, and ROI. * Increased the ...

Marketing Manager

Ann Arbor, MI · On-site

$60K - $70K/yr

Coordinate Google Ads, Local Services Ads, paid social media, direct mail, streaming media, lead ... Improved visibility into lead sources, campaign costs, conversion rates, and ROI. * Increased the ...

DR Copywriter

Williamsburg, MI · On-site

$80K - $100K/yr

Paid social ads (Meta, TikTok, YouTube) * Email & SMS campaigns and flows * Landing pages and ... rates, CTR, and CAC efficiency * You consistently generate new winning angles and hooks * You ...

Paid social ads (Meta, TikTok, YouTube) * Email & SMS campaigns and flows * Landing pages and ... rates, CTR, and CAC efficiency * You consistently generate new winning angles and hooks * You ...

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Showing results 1-20

Ads Rater information

What are the key skills and qualifications needed to thrive in the Ads Rater position, and why are they important?

To thrive as an Ads Rater, you need strong analytical thinking, attention to detail, and proficiency in web navigation, typically supported by a high school diploma or equivalent. Familiarity with online rating platforms, web browsers, and sometimes proprietary evaluation tools is often required. Excellent time management, communication, and the ability to work independently make someone stand out in this role. These skills ensure accurate, unbiased ad evaluations and contribute to improving the quality and relevance of online advertising.

What is an Ads Rater job?

An Ads Rater is responsible for evaluating the quality, relevance, and accuracy of online advertisements. They review ads based on specific guidelines and provide feedback to improve search engine and ad performance. This role typically requires fluency in a specific language, familiarity with local culture, and strong analytical skills. Ads Raters work remotely on a flexible schedule, with tasks assigned through an online platform.

What are the typical daily responsibilities of an Ads Rater?

Ads Raters are responsible for reviewing and evaluating the relevance, quality, and usefulness of online advertisements based on specific guidelines provided by the employer. On a daily basis, you will spend most of your time assessing ads using an online platform, ensuring that they meet established criteria, and providing feedback to improve future ad targeting. The work is often independent and remote, allowing for flexible scheduling, but it also requires consistent productivity and accuracy. Regular self-motivation and careful attention to instruction are key to succeeding in this position.

What are popular job titles related to Ads Rater jobs in Michigan? For Ads Rater jobs in Michigan, the most frequently searched job titles are:
Infographic showing various Ads Rater job openings in Michigan as of July 2026, with employment types broken down into 100% Part Time. Highlights an 100% Remote job distribution.

Digital Marketing Specialist

Bill & Paul's Sporthaus

Grand Rapids, MI • On-site

Full-time

Re-posted 3 days ago


Job description

Position Title: Digital Marketing Specialist (Onsite Position)

We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website marketing, and paid advertising. This person should be able to follow a weekly plan, create strong content, track results, and help drive more traffic, engagement, online sales, rental reservations, and store visits.

Main responsibilities would include:

  • Manage Google Ads campaigns for products, rentals, services, sales, and seasonal categories
  • Build and send email campaigns through Klaviyo
  • Create and improve Klaviyo flows, including welcome emails, abandoned cart, browse abandonment, post-purchase, win-back, and seasonal campaigns
  • Manage Facebook and Instagram content with a consistent weekly plan
  • Create posts, stories, reels, product features, rental content, sale posts, and seasonal outdoor content
  • Use real store products, displays, new arrivals, staff picks, rentals, and outdoor lifestyle content
  • Help create SEO-focused blog posts that bring organic traffic to the website
  • Write content around rentals, kayaks, canoes, paddle boards, camping, footwear, apparel, ski, snowboard, and Michigan outdoor activities
  • Support website marketing updates, including banners, landing pages, blog posts, promotional content, and collection page copy
  • Make sure emails, ads, social media, blogs, and campaigns link back to the correct website pages
  • Track performance and report what is working and what needs to improve
  • Follow a weekly digital marketing calendar and complete tasks consistently

Skills we should look for:

  • Google Ads experience
  • Klaviyo experience
  • Email and SMS marketing experience
  • Social media marketing experience
  • SEO and blog-writing knowledge
  • Basic Shopify knowledge
  • Google Analytics knowledge
  • Strong writing and communication skills
  • Good eye for photos, videos, layout, and brand presentation
  • Ability to create content that supports sales, rentals, and customer engagement

Important qualities:

  • Organized and proactive
  • Creative but able to follow a plan
  • Comfortable working with digital tools
  • Understands how websites, email, ads, blogs, and social media work together
  • Can look at results and improve campaigns
  • Understands seasonal retail and local customers
  • Can create content that matches the Bill & Paul's brand
  • Stays aware of what is happening in the store each week and turns that into marketing content

What this person should help improve:

  • Website traffic
  • Google Ads performance
  • Email open rates and click-through rates
  • Online sales
  • Rental reservations
  • Social media consistency
  • SEO blog traffic
  • Customer engagement
  • Digital brand presence
  • Connection between the store, website, email, ads, and social media

A background check is required for all offers of employment.