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Activation Manager Jobs in California (NOW HIRING)

Qcells

New Homes Solar Activation Specialist

Irvine, CA · On-site

$87K - $104K/yr

In this role, you will manage onsite scheduled activations and remote PV/battery activations, while maintaining and reporting on remote/field dashboard performance. You'll partner closely with the ...

Qcells

New Homes Solar Activation Specialist

Irvine, CA · On-site

$87K - $104K/yr

In this role, you will manage onsite scheduled activations and remote PV/battery activations, while maintaining and reporting on remote/field dashboard performance. You'll partner closely with the ...

Pharmavite

Manager, Brand Activation

West Hills, CA

The Manager, Brand Activation reports to the Senior Manager of Brand Activation. KEY RESPONSIBILITIESCritical contributions this role is counted on to deliver include:Lead and execute communications ...

Pharmavite

Manager, Brand Activation

West Hills, CA · On-site

The Manager, Brand Activation reports to the Senior Manager of Brand Activation. KEY RESPONSIBILITIES Critical contributions this role is counted on to deliver include: * Lead and execute ...

BDO

Market Activation Sr Manager

Costa Mesa, CA

The Market Activation Senior Manager works with regional, local and industry group leaders as well as marketing and business development professionals to support go-to-market-activities for defined ...

BDO USA

Market Activation Sr Manager

Costa Mesa, CA · On-site

The Market Activation Senior Manager works with regional, local and industry group leaders as well as marketing and business development professionals to support go-to-market-activities for defined ...

Pharmavite

Manager, Brand Activation

Los Angeles, CA · On-site

The Manager, Brand Activationreports to the Senior Manager of Brand Activation. KEY RESPONSIBILITIES Critical contributions this role is counted on to deliver include: * Lead and execute ...

FastTek

Sales Associate

Mountain View, CA · On-site

$16.50 - $22.50/hr

Working with the Utility Activation Program Manager, the specialist will deploy initiatives toward the achievement of Utility Activation targets, including dealer program adoption, online enrollment ...

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Activation Manager information

See California salary details

$25K

$65.2K

$138.1K

How much do activation manager jobs pay per year?

As of Aug 9, 2026, the average yearly pay for activation manager in California is $65,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,127.00 and $81,276.00 per year, depending on experience, location, and employer.

What challenges do activation managers face when launching new campaigns?

Activation Managers often encounter challenges such as aligning cross-functional teams, managing tight deadlines, and ensuring campaigns resonate with the target audience. Coordinating between creative, sales, and digital teams requires strong communication and organizational skills. Additionally, adapting to last-minute changes in client objectives or market trends can test flexibility and problem-solving abilities. Successfully navigating these challenges allows Activation Managers to execute impactful campaigns and demonstrate their value to both clients and internal stakeholders.

What is an activation manager?

Activation Managers are professionals responsible for planning, coordinating, and executing marketing campaigns or brand activations. They work closely with clients, creative teams, and vendors to ensure that marketing initiatives are delivered effectively and on time. Their role often includes developing strategies to engage target audiences, managing budgets, analyzing campaign performance, and optimizing future activations. Activation Managers play a key part in bringing brands to life through memorable experiences and ensuring that marketing goals are met.

What skills and qualifications are needed to be an activation manager?

To thrive as an Activation Manager, you need expertise in project management, marketing strategy, and event execution, often backed by a degree in marketing or business. Familiarity with CRM platforms, digital marketing tools, and analytics systems like Salesforce or HubSpot is typically required. Strong organizational skills, creativity, and effective communication help drive cross-functional collaboration and deliver impactful campaigns. These abilities are crucial for ensuring seamless campaign rollouts that meet client objectives and maximize brand engagement.

What is the difference between Activation Manager vs Marketing Coordinator?

AspectActivation Manager
Primary RoleOversees brand activations, experiential marketing campaigns, and event execution to engage consumers directly.
Required SkillsProject management, event planning, vendor coordination, marketing strategy, communication skills.
Work EnvironmentOften works on-site at events, in marketing departments, or with agencies.
Common CertificationsMarketing certifications, event management credentials, project management certifications.

While both roles involve marketing activities, an Activation Manager focuses on executing live brand experiences and events, whereas a Marketing Coordinator handles broader marketing tasks, including campaign support and administrative duties. Activation Managers typically lead specific experiential projects, requiring specialized event skills, while Marketing Coordinators support overall marketing strategies across channels.

What are the most commonly searched types of Activation jobs in California? The most popular types of Activation jobs in California are:
What are popular job titles related to Activation Manager jobs in California? For Activation Manager jobs in California, the most frequently searched job titles are:
What job categories do people searching Activation Manager jobs in California look for? The top searched job categories for Activation Manager jobs in California are:
What cities in California are hiring for Activation Manager jobs? Cities in California with the most Activation Manager job openings:
Activation Manager jobs near you
Infographic showing various Activation Manager job openings in California as of August 2026, with employment types broken down into 77% Full Time, 20% Part Time, 2% Temporary, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $65,160 per year, or $31.3 per hour.

Program Activation Manager, Brand Partnership Studio

Amazon

Santa Monica, CA

Full-time

Re-posted 11 days ago

Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 7,069 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers

Job description

Brand Partnership Studio is Amazon's in-house content and tech team supporting the ideation and execution of custom content, sponsorships, and technology on Twitch.
The mission of the Brand Partnership Studio is to bring Twitch streamers visibility and creativity across Twitch and Amazon through strategic brand partnerships. We enable brands to win in the creator economy by delivering what their target audiences and Twitch viewers want - programs that harness popular culture and community behaviors with compelling content and tech.


Reporting to the Program Activation Lead, US, the Program Activation Manager will be a key player contributing to the Brand Partnership Studio mission within the Santa Monica office. In this role, you'll oversee multiple creative projects simultaneously, build deep expertise in the Twitch creator ecosystem, and serve as a key point of contact for clients, creators, and vendors. You're a strategic problem solver who thrives in fast-paced environments and knows how to bring ideas to life across digital platforms.
Key job responsibilities
- Own end-to-end execution, project management, and quality control of custom solutions throughout post-sale lifecycle and ensure timelines, deliverables, budgets, and client expectations are met


- Develop and manage detailed project schedules and budgets across multiple campaigns. Additionally, secure approvals, track action items, and coordinate closely with vendors, talent, sales, and production teams to ensure seamless live execution.
- Represent the Brand Partnership Studio in client meetings, providing production recommendations and proactively identifying risks, challenges, and solutions.


- Collaborate closely with other teams within the Brand Partnership Studio, including Creative Strategists, Producers, Influencer Relation Managers, and cross-functional teams such as Sales, Account Management, Operations, Finance, Legal, and Marketing.
- Lead remote and on set livestream production, live event brand integrations, and branded video content production, to ensure quality control and exceed client expectations (travel up to 10%).
- Identifies opportunities for efficiency, managing risk, and mitigation planning.


- Monitor project profitability, resource allocation, financial reporting, and billing.
A day in the life
As a Program Activation Manager, your primary focus day to day will be to cost/scope concepts in pre-sale and manage the execution of creative programs in post-sale. You will be responsible for tracking timelines, budgets, and approvals across internal teams and external vendors.

Keeping teams informed on project health via internal meetings, Slack threads, and project documents. You'll also be responsible for processing POs and maintaining data hygiene across project systems.
Occasionally, you'll support the ideation and packaging of original programming, and build/revise SOPs.

What Amazon employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Amazon logo

About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US

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