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Wine Copywriter Jobs (NOW HIRING)

Theodora

Founding Marketing Lead

Seattle, WA · On-site +1

We've all been there: you open a bottle of wine you've never tried after a long day, take a sip ... Strong design and copywriting skills, with the creativity and drive to build a magnetic brand from ...

Theodora

Founding Marketing Lead

Seattle, WA · Remote

We've all been there: you open a bottle of wine you've never tried after a long day, take a sip ... Strong design and copywriting skills, with the creativity and drive to build a magnetic brand from ...

Riboli Family Wines

Associate Brand Manager

Los Angeles, CA

$93K - $121K/yr

Support and manage wine club communications, offers, and member engagement initiatives * Pull ... Excellent copywriting and verbal communication skills * Proven problem-solving skills with ability ...

AEG

Creative Director

Brooklyn, NY · On-site

... well as Brooklyn Wine Club, and a hospitality business developing several location-based ... Lead and develop a high-performing team of art directors, designers, copywriters, and additional ...

All JobsWine Copywriter Jobs

Wine Copywriter information

See salary details

$14

$36

$67

How much do wine copywriter jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for wine copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What does a Wine Copywriter do?

A Wine Copywriter specializes in creating engaging and persuasive written content about wines for marketing materials, websites, product descriptions, labels, and promotional campaigns. They combine a deep understanding of wine varieties, tasting notes, and wine culture with strong writing skills to communicate effectively with both wine enthusiasts and general consumers. Their goal is to tell compelling stories about wine brands, educate potential buyers, and drive sales by making wines more appealing and accessible.

What are the key skills and qualifications needed to thrive as a Wine Copywriter, and why are they important?

To thrive as a Wine Copywriter, you need excellent writing skills, a strong grasp of wine terminology, and ideally a background in marketing or communications. Familiarity with content management systems (CMS), SEO tools, and sometimes certifications like WSET (Wine & Spirit Education Trust) are advantageous. Creativity, attention to detail, and the ability to adapt tone for different audiences are standout soft skills for this role. These qualities are vital to crafting compelling narratives that educate, engage, and drive customer interest in wine products.

How does a wine copywriter typically collaborate with winemakers and marketing teams to create compelling content?

A wine copywriter often works closely with winemakers to understand the unique characteristics, production methods, and stories behind each wine. They also coordinate with marketing teams to align messaging with campaign goals and brand voice. Collaboration may involve tasting sessions, interviews, and brainstorming meetings to ensure content is both accurate and engaging. This teamwork helps the copywriter craft product descriptions, website content, and promotional materials that resonate with target audiences and support sales objectives.

What is the difference between Wine Copywriter vs Wine Content Writer?

AspectWine CopywriterWine Content Writer
CredentialsWriting experience, knowledge of wine industrySimilar credentials, often with marketing or wine knowledge
Work EnvironmentAgencies, wineries, marketing teamsBlogs, magazines, wine websites
Industry UsageCommonly used in branding and advertisingUsed for educational and informational content

Both roles require strong writing skills and wine knowledge, but a Wine Copywriter focuses on creating persuasive, brand-oriented content, while a Wine Content Writer produces educational or informational articles. The choice depends on whether the focus is marketing or education within the wine industry.

More about Wine Copywriter jobs
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What states have the most Wine Copywriter jobs? States with the most job openings for Wine Copywriter jobs include:
What job categories do people searching Wine Copywriter jobs look for? The top searched job categories for Wine Copywriter jobs are:
Wine Copywriter jobs near you
Creative Marketing Coordinator

Creative Marketing Coordinator

ABC Fine Wine & Spirits

Wheat Ridge, CO

$55K - $60K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 16 days ago

ABC Fine Wine & Spirits rating

6.1

Company rating: 6.1 out of 10

Based on 23 frontline employees who took The Breakroom Quiz

342nd of 713 rated retailers

Job description

Join Our Team!

Creative Marketing Coordinator - Applejack by ABC

Location: Denver Metro Area
Schedule: Primarily remote/work-from-home with regular travel to Applejack store locations for content creation, events, and on-site marketing support

Salary Range: $55,000 - $60,000 annually

About Applejack by ABC

Applejack Wine & Spirits is one of Colorado's most iconic wine and spirits retailers and is now proudly owned by ABC Fine Wine & Spirits, Florida's largest family-owned wine and spirits retailer. Together, we're combining Applejack's strong Colorado roots with ABC's innovative marketing, retail expertise, and passion for creating exceptional guest experiences.

As part of this exciting new chapter, we're emphasizing creative marketing, digital growth, and engaging content that helps the brand stand out in the market. We're looking for someone creative, energetic, and driven to help bring Applejack by ABC to life across social media, digital advertising, email, and in-store experiences.

Position Overview

The Creative Marketing Coordinator will support the marketing team by creating engaging content and marketing materials across multiple channels. This role is ideal for someone who enjoys wearing multiple creative hats - from writing clever copy and capturing social content to designing graphics and helping execute campaigns.

You'll work closely with the Marketing team to create content that feels current, entertaining, visually engaging, and on-brand for Applejack by ABC.

What You'll Do

  • Capture and create photo/video content in-store and at events for social media and advertising

  • Edit short-form videos for Instagram Reels, TikTok, Meta ads, and other digital platforms

  • Assist in planning and executing social content calendars and campaign ideas

  • Help identify trends, memes, and creative opportunities relevant to the brand

  • Support influencer collaborations and local content opportunities

  • Assist in writing engaging copy for website banners, social media posts, digital advertising and promotional materials

  • Help maintain a fun, witty, and brand-appropriate voice across channels

  • Assist when needed with light graphic design assets for social, email, digital ads, and in-store promotions

  • Travel to store locations for content shoots, grand openings, tastings, and special events

  • Assist with campaign execution and marketing coordination

  • Collaborate with internal teams and external vendors when needed

What We're Looking For

  • Must live in the Denver metro area

  • 1-3 years of experience in marketing, social media, creative content, or related field

  • Strong copywriting and communication skills

  • Experience creating content for Instagram, TikTok, Facebook, and digital advertising

  • Basic graphic design skills using tools such as Adobe Creative Suite

  • Experience editing short-form video content

  • Ability to work independently while managing multiple projects and deadlines

  • Comfortable appearing on-camera occasionally is a plus

  • Photography/video shooting experience is a plus

  • Experience in retail, hospitality, food & beverage, or lifestyle brands is a plus

This position will remain open until filled

Our Mission is: "We make everyday celebrations better while enriching the lives of team members and by contributing to organizations that benefit families in the communities we serve."

Come join this family-owned, growth-oriented organization today!

  • PAID VACATION AND PTO
  • TUITION REIMBURSEMENT
  • ABC UNIVERSITY - GREAT WINE, SPIRITS, BEER, CIGAR TRAINING
  • EXCELLENT WELLNESS-BASED HEALTH INSURANCE FOR INDIVIDUAL + FAMILY
  • DENTAL AND VISION PLANS
  • COMPANY-MATCH 401K PROGRAM
  • EMPLOYEE DISCOUNTS ON WINE AND SPIRITS
  • EMPLOYEE ASSISTANCE PROGRAM (EAP)
  • PET INSURANCE

Equal employment opportunity
ABC is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and we make all employment decisions without regard to race, ethnicity, color, age, sex, gender, gender identity or gender expression, sexual orientation, religion, creed, marital status, pregnancy, national origin/ancestry, citizenship, physical/mental disability, genetic information, medical condition, military status, or any other basis prohibited by law ("protected status").

ABC is an alcohol-free, drug-free workplace.

#AlwaysBeCelebrating

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