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Wine Copywriter Jobs (NOW HIRING)

We've all been there: you open a bottle of wine you've never tried after a long day, take a sip ... Strong design and copywriting skills, with the creativity and drive to build a magnetic brand from ...

We've all been there: you open a bottle of wine you've never tried after a long day, take a sip ... Strong design and copywriting skills, with the creativity and drive to build a magnetic brand from ...

Production Designer

Downers Grove, IL · On-site

$65K - $78K/yr

You'll be an essential partner to designers, copywriters, marketers, and external vendors - helping ... Monthly Complimentary Wine Tasting for Two * Medical, Prescription, Dental, Vision Insurance plus ...

Associate Brand Manager

Los Angeles, CA

$93K - $121K/yr

Support and manage wine club communications, offers, and member engagement initiatives * Pull ... Excellent copywriting and verbal communication skills * Proven problem-solving skills with ability ...

AI Content Creation

Houston, TX · On-site +1

$42K/yr

... Wine Walks to thrilling Pirate Expeditions. We are a start up that has been around 7 years but is ... AI-Powered Copywriting & Scripting: Leverage enterprise AI platforms (such as Gemini Enterprise) to ...

... Wine Walks to thrilling Pirate Expeditions. We are a start up that has been around 7 years but is ... AI-Powered Copywriting & Scripting: Leverage enterprise AI platforms (such as Gemini Enterprise) to ...

... wine tastings and team-building events in 400+ cities worldwide. With just a few clicks you can ... Bachelor's degree or equivalent experience * 3+ years of experience in copywriting and/or content ...

Wine Copywriter information

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$14

$36

$67

How much do wine copywriter jobs pay per hour?

As of Jul 7, 2026, the average hourly pay for wine copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

Are copywriters still in demand?

Copywriters remain in demand across various industries, including marketing, advertising, and digital media, as businesses seek compelling content for websites, social media, and campaigns. Strong writing skills, adaptability to different tones, and familiarity with SEO tools enhance employability in this field.

What does a Wine Copywriter do?

A Wine Copywriter specializes in creating engaging and persuasive written content about wines for marketing materials, websites, product descriptions, labels, and promotional campaigns. They combine a deep understanding of wine varieties, tasting notes, and wine culture with strong writing skills to communicate effectively with both wine enthusiasts and general consumers. Their goal is to tell compelling stories about wine brands, educate potential buyers, and drive sales by making wines more appealing and accessible.

What is the highest paying job in the wine industry?

In the wine industry, executive roles such as Chief Winemaker, Winery President, or Director of Winemaking tend to be the highest paying positions, often earning six-figure salaries. These roles require extensive experience, leadership skills, and industry knowledge, and they oversee operations, production, and strategic planning within wineries or wine corporations.

What are the key skills and qualifications needed to thrive as a Wine Copywriter, and why are they important?

To thrive as a Wine Copywriter, you need excellent writing skills, a strong grasp of wine terminology, and ideally a background in marketing or communications. Familiarity with content management systems (CMS), SEO tools, and sometimes certifications like WSET (Wine & Spirit Education Trust) are advantageous. Creativity, attention to detail, and the ability to adapt tone for different audiences are standout soft skills for this role. These qualities are vital to crafting compelling narratives that educate, engage, and drive customer interest in wine products.

How to become a wine writer?

To become a wine writer, develop strong writing skills and gain knowledge of wine regions, varieties, and tasting techniques. Building a portfolio through blogging, contributing to wine publications, or creating content for social media can help establish credibility. A background in journalism, marketing, or wine studies can also be beneficial.

How much does a wine writer make?

A wine writer's salary varies based on experience, location, and whether they work freelance or for a publication. On average, they earn between $30,000 and $70,000 annually, with experienced writers or those with specialized knowledge potentially earning more. Many wine writers supplement income through event coverage, tastings, and content creation.

How does a wine copywriter typically collaborate with winemakers and marketing teams to create compelling content?

A wine copywriter often works closely with winemakers to understand the unique characteristics, production methods, and stories behind each wine. They also coordinate with marketing teams to align messaging with campaign goals and brand voice. Collaboration may involve tasting sessions, interviews, and brainstorming meetings to ensure content is both accurate and engaging. This teamwork helps the copywriter craft product descriptions, website content, and promotional materials that resonate with target audiences and support sales objectives.

What is the difference between Wine Copywriter vs Wine Content Writer?

AspectWine CopywriterWine Content Writer
CredentialsWriting experience, knowledge of wine industrySimilar credentials, often with marketing or wine knowledge
Work EnvironmentAgencies, wineries, marketing teamsBlogs, magazines, wine websites
Industry UsageCommonly used in branding and advertisingUsed for educational and informational content

Both roles require strong writing skills and wine knowledge, but a Wine Copywriter focuses on creating persuasive, brand-oriented content, while a Wine Content Writer produces educational or informational articles. The choice depends on whether the focus is marketing or education within the wine industry.

More about Wine Copywriter jobs
What cities are hiring for Wine Copywriter jobs? Cities with the most Wine Copywriter job openings:
What states have the most Wine Copywriter jobs? States with the most job openings for Wine Copywriter jobs include:
Associate Creative Director/Copywriter

Associate Creative Director/Copywriter

The Wonderful Company

Los Angeles, CA • On-site, Remote

$145K - $185K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 10 days ago


The Wonderful Company rating

6.5

Company rating: 6.5 out of 10

Based on 14 frontline employees who took The Breakroom Quiz

247th of 389 rated food and drinks producers


Job description

Company Description

The Wonderful Company is a privately held $6 billion company committed to providing high-quality, healthy brands and helping improve the lives of the people who live and work in the places where we operate. Ranked No. 1 on the 2025 PEOPLE Companies That Care list and one of Fortune magazine's "100 Best Companies to Work For" in the U.S., The Wonderful Company is continually recognized for its dedication to the well-being of its workforce, their communities, and the planet.

The Associate Creative Director, Copywriter leads copywriting and is dedicated to excelling at their craft. They support the Chief Creative Officer in guiding and managing the development of creative. They report to the Executive Creative Director and are part of the Wonderful Agency, the in-house agency that operates as creator of marketing communications and brand experiences for FIJI Water, POM Wonderful, Wonderful Pistachios & Almonds, Wonderful Halos, JUSTIN and Landmark Wines, and Teleflora.

This position will report to the Executive Creative Director and will be based at our West Los Angeles, CA office. We work a hybrid schedule with an in-office requirement Monday-Wednesday and the option to work remotely on Thursday and Friday.

Job Description
  • Create original concepts, compelling messaging, and innovative creative solutions for a variety of fun, simple, inspiring, and good-for-you brands.
  • Partner with Creative Directors, Art Directors, Designers, Producers, and cross-functional teams to develop breakthrough ideas and integrated campaigns across TV/video, social and influencer campaigns, experiential activations, point-of-sale and collateral, print, out-of-home, CRM, branding and PR programs.
  • Lead the verbal development and execution of campaigns from concept through final production, ensuring work is strategically sound, creatively compelling, and aligned with brand objectives.
  • Develop copy and content across a wide range of deliverables, ensuring a high level of craft, consistency, and attention to detail throughout the creative process.
  • Develop creative work in support of our philanthropic efforts in health and wellness, education, community development and the arts.
  • Collaborate closely with producers, project managers, and marketing partners to ensure creative solutions are delivered effectively and efficiently.
  • Own projects from briefing through final delivery, balancing multiple assignments while meeting deadlines and maintaining creative excellence.
  • Build and nurture relationships with cross functional teams.
  • Foster an idea-first culture that values collaboration, curiosity, accountability, creative excellence, and a passion for making memorable work.
Qualifications
  • At least 7 years' experience as an ad agency Copywriter working on 360 campaigns.
  • Strong portfolio that demonstrates the ability to produce simple, original ideas and innovative approaches across channels, along with the writing skills and attention to detail to execute in a variety of mediums.
  • Demonstrated ability to concept and execute original, insight-driven creative ideas that effectively communicate brand strategies and business objectives.
  • Exceptional writing skills, with the ability to craft compelling headlines, engaging long-form content, and impactful messaging across a variety of formats, audiences, and brand voices.
  • Exceptional writing, storytelling, messaging, and conceptual thinking skills, with the ability to develop compelling content across a variety of formats and channels.
  • Strong understanding of content creation, video production, social storytelling, and emerging communication formats.
  • Strong presentation and communication skills, with the ability to clearly articulate creative concepts and rationale to creative leadership, cross-functional partners, senior executives, and stakeholders.
  • Ability to manage multiple projects simultaneously, prioritize competing demands, and deliver high-quality work in a fast-paced environment.
  • Strong collaboration skills with the ability to build productive working relationships across creative, strategy, marketing, production, and business teams.
  • Strong problem-solving skills and the ability to think strategically while maintaining a hands-on approach to creative development and execution.
  • Exhibits optimism, curiosity, and passion, while remaining flexible and adaptable to evolving ideas, creative processes, and business needs.
  • Demonstrates a proven commitment to hard work and collaboration even when under the pressure of tight deadlines or multiple assignments.
  • Displays a professional attitude with openness to feedback that commands the respect of supervisors, clients and colleagues.
  • Proficiency with relevant Mac-based industry tools.

Pay Range: $145,000 - $185,000 and may include a discretionary bonus.  Final compensation will be dependent upon skills & experience.

Additional Information
  • Thriving Wellness Community: Access to top-notch medical coverage comprehensive vision and dental plans, and a 401k with match eligibility to secure your financial future and including: 
    • 24/7 online physician consultations 
    • virtual mental health resources 
    • life coaching 
    • engaging employee community groups 
    • cash rewards for healthy habits and fitness reimbursements 
    • library of on-demand fitness videos 
  • Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units. 
  • Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses. 
  • Empowering Mentorship Program: Connect with colleagues through our company-wide mentorship program to share goals, overcome challenges, and drive your career forward. 
  • Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace. 
  • Building a Healthy Society: To date, our co-Founders Lynda and Stewart Resnick, through their foundations and The Wonderful Company, have invested more than $2.5 billion in education, health and wellness, community development, and sustainability initiatives across California's Central Valley, Fiji, and the world. In 2025, Wonderful ranked as #1 in PEOPLE's "100 Companies That Care" list and was named one of Fortune magazine's 100 Best Companies to Work For. To learn more about our corporate social responsibility efforts, visit csr.wonderful.com.
  • Giving Back to the Community: Make a difference with Wonderful Giving, allowing you to allocate company-provided funds to up to three charities of your choice, and join Wonderful Neighbor to contribute to group service projects within our local communities. 

Wonderful Agency is the full-service in-house advertising and marketing agency at The Wonderful Company. Dedicated to creative excellence across all media (television, web, print, outdoor, POS, mobile and social media), Wonderful Agency builds consumer awareness and relevance across The Wonderful Company's brands. This is accomplished by creating effective and innovative campaigns that match the quality of the highest echelon of global firms, while offering an environment that is far more entrepreneurial and fast-paced than a traditional agency. Wonderful Agency is highly integrated in direct brand and product development decisions with company owners, business unit leadership, legal, strategy and other key stakeholders.

The Wonderful Company, a successful, fast-growing privately held $6 billion company with 10,000 employees worldwide. The Wonderful Company's connection to consumers has health at its heart and giving back in its DNA. The company has a long-standing commitment to corporate social responsibility, including more than $1 billion invested in environmental sustainability; $65 million in charitable giving, education initiatives, and innovative health and wellness programs each year; and $143 million toward the construction of two charter school campuses in California's Central Valley. To view the current Corporate Social Responsibility report, visit www.wonderful.com/csr.

To learn more about The Wonderful Company, its products, and its core values, please visit wonderful.com, or follow The Wonderful Company on LinkedIn, Facebook, Instagram, and Twitter. To learn more about The Wonderful Company's corporate social responsibility impact, visit csr.wonderful.com.

The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories.

EEO is the law - click here for more information


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