ZipRecruiter

Log In

1

Web Manager Jobs in Vermont (NOW HIRING)

next page

Showing results 1-20

All JobsWeb JobsWeb Manager JobsWeb Manager Jobs in Vermont

Web Manager information

See Vermont salary details

$41.5K

$86K

$153.1K

How much do web manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for web manager in Vermont is $85,965.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,500.00 and $100,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a web manager, and why are they important?

To thrive as a Web Manager, you need expertise in website management, content strategy, SEO, and analytics, often supported by a degree in web design, computer science, or related fields. Familiarity with content management systems (CMS) like WordPress, Google Analytics, and basic HTML/CSS is typically required. Strong project management, communication, and problem-solving skills set outstanding Web Managers apart. These abilities are crucial for ensuring optimal website performance, user experience, and alignment with business objectives.

What is the difference between Web Manager vs Web Developer?

AspectWeb ManagerWeb Developer
Primary RoleOversees website strategy, content, and team coordinationBuilds, codes, and maintains website functionalities
Required SkillsProject management, content management systems, SEOProgramming languages, coding, technical troubleshooting
Work EnvironmentManagement, coordination, cross-department collaborationTechnical development, coding, testing
Common CertificationsDigital marketing, CMS certifications, project managementHTML, CSS, JavaScript certifications, coding bootcamps

The Web Manager focuses on website strategy, content, and team coordination, ensuring the site aligns with business goals. In contrast, the Web Developer primarily handles technical development, coding, and website functionality. While both roles require technical knowledge, Web Managers emphasize management and content, whereas Web Developers focus on coding and technical implementation.

What is a web manager?

A web manager is responsible for maintaining, designing, and developing a business website, based on the field or specifications set by a client. Your duties include monitoring, assessing, and reporting on online content performance, ensuring a website functions and software is up-to-date, and handling a range of online marketing projects from search engine optimization to social media practices. You may also develop content and monitor web traffic. Since you oversee staff, communication skills are vital. Qualifications include a bachelor’s degree and at least five years of proven on-the-job experience for this career.

What are the main challenges a web manager faces when coordinating with cross-functional teams?

Web Managers often collaborate with marketing, IT, design, and content teams to ensure the website aligns with business goals and user needs. One common challenge is balancing differing priorities and timelines from each department, which requires strong communication and project management skills. Additionally, translating technical requirements for non-technical stakeholders and ensuring consistent branding across all web assets can be demanding. Successful Web Managers are proactive in setting clear expectations, facilitating regular meetings, and fostering an environment of open feedback.
More about Web Manager jobs
What are the most commonly searched types of Web jobs in Vermont? The most popular types of Web jobs in Vermont are:
What job categories do people searching Web Manager jobs in Vermont look for? The top searched job categories for Web Manager jobs in Vermont are:
What cities in Vermont are hiring for Web Manager jobs? Cities in Vermont with the most Web Manager job openings:
Web Manager jobs near you
Infographic showing various Web Manager job openings in Vermont as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $85,965 per year, or $41.3 per hour.

Associate Director of Web Strategy & Experience

Champlain College Incorporated

Burlington, VT • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 28 days ago

Job description


The Associate Director of Web Strategy & Experience translates institutional, enrollment, and brand goals into user-centered web experiences - leading strategy, governance, information architecture, and user experience while ensuring the operational health, technical integrity, and continual improvement of the college's enterprise CMS and its associated digital ecosystem.
As a core member of the marketing leadership team, this role reports to the Senior Director of Marketing and works closely with the Director of Business Architecture Solutions & Web Development and peer associate directors in Content, Creative, and Marketing Automation.
Key Responsibilities
Web Strategy, Governance & Leadership
  • Lead the development and continuous refinement of web strategy for central marketing-managed properties, aligning web experiences with institutional objectives, enrollment targets, and brand positioning
  • Own the web governance framework - roles, workflows, and standards - defining how web, content, creative, marketing automation, and campus partners collaborate on planning, creation, review, and publication to support the user experience
  • Directly manage and develop .5 FTEs, providing clear direction, performance oversight, and professional growth opportunities
  • Co-lead or participate in web and digital governance forums that set priorities and ensure adherence to brand, accessibility, and compliance expectations

User Experience, Information Architecture & Accessibility
  • Own information architecture, global navigation, and key user flows for central web properties, using research, analytics, and stakeholder input to optimize journeys for prospective students and other priority audiences
  • Translate strategic and campaign goals into UX requirements, wireframes, and page-level experience blueprints that guide writers and designers
  • Ensure accessibility standards (WCAG 2.1 AA, ADA/Section 504) are embedded into web patterns, templates, and review processes
  • Partner with the Associate Creative Director to maintain a consistent, brand-aligned web design system, balancing performance and accessibility with creative innovation

Analytics, SEO & Optimization
  • Own the web analytics framework and KPIs for central web properties, measuring traffic, engagement, conversion, and content performance to support leadership decision-making
  • Lead SEO, AIO, and GEO strategy, coordinating with web development, content, and creative leadership to integrate keyword targeting, on-page optimization, and technical considerations into planning and production
  • Champion continual improvement through A/B testing, human-centered design, UX research, and heatmapping tools on priority pages and flows

Cross-Functional Collaboration & Operations
  • Advise the Senior Director of Marketing and Director of Business Architecture Solutions/Web Development on strategic web optimizations, UX requirements, resource needs, and partnership opportunities
  • Partner with peer associate directors in Content, Creative, and Marketing Automation to deliver cohesive, high-performing digital journeys
  • Oversee intake and prioritization of web work, balancing strategic projects, campaign needs, SEO/AIO/GEO, ADA compliance, and ongoing maintenance
  • Serve as the primary marketing-side leader for collaboration with IT and external vendors on web platforms, infrastructure, performance, integrations, and security

Requirements
  • Bachelor's degree in Marketing, Communications, Digital Media, Information Science, UX Design, or a related field
  • 3-5 years of experience leading or managing large-scale web properties in marketing, communications, or digital experience roles, preferably in higher education or similarly complex environments
  • Proven experience integrating UX, content, creative, and automation considerations into cohesive digital experiences that support enrollment and brand goals
  • Deep understanding of web UX, information architecture, and responsive design, and how they intersect with content strategy, creative direction, and marketing automation
  • Strong knowledge of web analytics (GA4) and SEO/AIO/GEO concepts (SEMRush, BrightEdge), with ability to translate data into clear recommendations
  • Working knowledge of accessibility standards (WCAG/ADA/Section 504), an enterprise CMS platform (Drupal/WordPress), and front-end code (HTML, CSS, basic JavaScript)
  • Experience with major website upgrades or migrations, including quality assurance and functionality reviews
  • Excellent communication, facilitation, and change management skills with a track record of aligning diverse stakeholders around shared digital priorities
  • Strong organizational and prioritization abilities, comfortable managing multiple concurrent initiatives

Working Arrangements
  • Full-time, in-person position based at our main campus in Burlington, VT
  • Standard business hours (Monday-Friday, 8:30am-5:00pm) with occasional evening or weekend hours for special events
  • Comfortable office environment with extensive computer use

Compensation & Benefits
  • Annual Salary: $78,000 - $88,000
  • Comprehensive Benefits Package:
    • Health Coverage: Medical, dental, and vision insurance with HSA and FSA options
    • Paid Time Off: 16 holidays, 4 weeks of vacation, 2 weeks sick time, and 2 days of personal leave
    • Retirement: 403(b) plan with 3% employer matching contribution
    • Education: Tuition benefits for employees and family members
    • Wellness: Gym discount and Wellness programs with up to $300 annual incentives
    • Welfare: Short-term and long-term disability coverage, plus life insurance
    • Other Perks: Employee Assistance Program (EAP) with counseling services, access to employee discounts and local/national benefit programs

Application Instructions:
To apply, please follow the link below and submit the following application materials:
  • Resume/CV
  • Cover Letter addressing the desired qualifications and how your experiences contribute to the academic excellence and inclusive community at Champlain College
  • Examples of your work - please either upload files or add links on the application

The College seeks candidates who can enhance its mission through their work, life experiences, service, teaching, or research. Please include specific examples of how you would contribute to these efforts in your Cover Letter.
To streamline our hiring process and ensure fairness for all candidates, we manage all recruitment communications through our online application system. Please do not call regarding your application status. We'll reach out directly if we'd like to schedule an interview.
The successful completion of a criminal background check is required as a condition of employment.
Champlain College does not discriminate on the basis of race, creed, color, national origin, place of birth, ancestry, religion, age, sexual orientation, sex, gender identity, veteran or military service status, HIV -positive status, qualified disability, or on the basis of any other status protected by law, and does not discriminate in the administration of its education and admission policies, scholarship and loan programs, employment practices or co-curricular and other College-administered programs. Champlain College will make reasonable accommodations for otherwise qualified students, applicants for admission or employment, or employees.
Champlain College is committed to fostering an inclusive and welcoming community. We believe that bringing together individuals with different backgrounds, perspectives, and experiences enriches education and strengthens our community. At Champlain, all members are valued as individuals and respected for their unique contributions.
EU Employee Data Protection Notice
About Us
Founded in 1878, Champlain College is a small, private, not-for-profit college in Burlington, Vermont overlooking Lake Champlain and the Adirondack mountains. Its career-driven approach to higher education prepares students for professional life from their very first semester. For the fifth year in a row, Champlain was named a "Most Innovative School" in the North by U.S. News & World Report's "America's Best Colleges" 2020 regional rankings and ranked #9 on The Princeton Review's "2025 Top Schools for Game Design."

Apply