ZipRecruiter

Log In

1

Web Copywriter Jobs (NOW HIRING)

Sans

Copywriter

Los Angeles, CA · On-site

$100K - $120K/yr

The Copywriter will help shape the voice, narrative, and messaging systems for Sans. This role is ... Web * Organic social * Packaging, manuals, inserts, and physical touchpoints * Direct Mail * TV * ...

Staffing Strong

Contract Copywriter

Phoenix, AZ

$100/hr

Staffing Strong is looking for Content and Copywriters who are interested in freelance/contract ... Staffing Strong also has opportunities for Marketing Managers, Web Developers, Project Managers ...

BROOKLYN ACADEMY OF MUSIC INC

Copywriter

Brooklyn, NY

$73K/yr

BAM's Copywriter will deliver persuasive, accurate, and engaging copy and content that strengthens ... Contribute to improving performance metrics across channels (email engagement, web traffic ...

Sans

Copywriter

Los Angeles, CA · On-site

$100K - $120K/yr

The Copywriter will help shape the voice, narrative, and messaging systems for Sans. This role is ... Web * Organic social * Packaging, manuals, inserts, and physical touchpoints * Direct Mail * TV * ...

Crox Consulting Inc

Copywriter/Content

Chicago, IL · On-site

... posts, web copy and email campaigns. * Review content written by others to ensure all copy is ... Skills: * 7+ years of experience in copywriting and content development, preferably in a senior ...

Sans

Copywriter

Los Angeles, CA · On-site

$100K - $120K/yr

The Copywriter will help shape the voice, narrative, and messaging systems for Sans. This role is ... Web * Organic social * Packaging, manuals, inserts, and physical touchpoints * Direct Mail * TV * ...

Velocity

Copywriter USA

New York, NY · On-site

... web pages, video scripts and stories that are engaging, readable and, above all, motivating. You won't be handed a story to dress up in pretty words. You'll be sent out to dig for it and find the ...

Entreprenista

Freelance Copywriter

Miami, FL · On-site +1

$20 - $35/hr

Oversee copy timelines for web content and associated social media promotion with quick turnaround ... Copywriting & Editing * Write, edit, and proofread engaging, high-quality copy that reflects ...

VML

Senior Copywriter

Detroit, MI · Hybrid

THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ... Craft Web Journeys: Write engaging, high-performing copy for websites, landing pages, and ...

Studio McGee

Associate Copywriter

Draper, UT · On-site

... Copywriter to join our growing Marketing team. In this role, you'll play a key part in bringing the ... Optimize product and web content using SEO best practices to improve discoverability, organic ...

Publicis Groupe Holdings B.V

Copywriter

Manhattan, NY · On-site

$66K - $101K/yr

Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth | Twitter: www.twitter.com/digitas_health Overview We're searching for a Copywriter of Creative who will concept, build, and ...

Velocity

Copywriter USA

New York, NY · On-site

... web pages, video scripts and stories that are engaging, readable and, above all, motivating. You won't be handed a story to dress up in pretty words. You'll be sent out to dig for it and find the ...

next page

Showing results 1-20

All JobsWeb Copywriter Jobs

Web Copywriter information

See salary details

$14

$36

$67

How much do web copywriter jobs pay per hour?

As of Jun 30, 2026, the average hourly pay for web copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Web Copywriter, and why are they important?

To thrive as a Web Copywriter, you need strong writing, editing, and research skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), basic HTML, and SEO tools like Google Analytics or SEMrush is highly beneficial. Creativity, attention to detail, and the ability to understand and convey brand voice are valuable soft skills in this role. These skills ensure the creation of compelling, accurate, and optimized web content that drives engagement and achieves business goals.

What is the difference between Web Copywriter vs Content Writer?

AspectWeb CopywriterContent Writer
Primary FocusCreating persuasive, conversion-oriented web contentProducing informative, engaging articles and blog posts
Skills NeededSEO, marketing, concise writingResearch, storytelling, in-depth writing
Work EnvironmentDigital marketing agencies, corporate websitesMedia outlets, blogs, content platforms
Common CertificationsSEO certifications, copywriting coursesJournalism, content marketing certifications

Web Copywriters focus on crafting persuasive content that drives conversions on websites, while Content Writers produce informative and engaging articles for various platforms. Both roles require strong writing skills, but Web Copywriters emphasize marketing and SEO, whereas Content Writers prioritize storytelling and research.

What are some common challenges web copywriters face when balancing creativity with brand guidelines?

Web copywriters often navigate the challenge of producing engaging and original content while strictly adhering to established brand voice and style guidelines. This balance requires a strong understanding of the brand’s tone, audience, and objectives, alongside creative writing skills. Collaborating closely with marketing teams and stakeholders is key, as feedback rounds may be frequent to ensure messaging accuracy and consistency. Staying flexible and receptive to edits helps web copywriters successfully merge creativity with brand requirements.

What is a Web Copywriter?

A Web Copywriter is a professional who creates written content specifically for websites and online platforms. Their job is to craft clear, engaging, and persuasive copy that encourages visitors to take desired actions, such as making a purchase or signing up for a newsletter. Web Copywriters also optimize their content for search engines (SEO) to help increase website visibility and traffic. They often collaborate with designers, marketers, and developers to ensure that the messaging aligns with the overall brand and marketing goals.
More about Web Copywriter jobs
What cities are hiring for Web Copywriter jobs? Cities with the most Web Copywriter job openings:
What are the most commonly searched types of Web Copywriter jobs? The most popular types of Web Copywriter jobs are:
What states have the most Web Copywriter jobs? States with the most job openings for Web Copywriter jobs include:
Web Copywriter jobs near you
Infographic showing various Web Copywriter job openings in the United States as of June 2026, with employment types broken down into 96% Full Time, and 4% Contract. Highlights an 76% Physical, 7% Hybrid, and 17% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.
Digital Copywriter

Digital Copywriter

University of Nebraska Omaha

Omaha, NE • On-site

Other

Posted 21 days ago

Job description

GENERAL REQUISITION INFORMATION
EEO Statement:
The University of Nebraska does not discriminate based on race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation in its education programs or activities, including admissions and employment. The University prohibits any form of retaliation taken against anyone for reporting discrimination, harassment, or retaliation for otherwise engaging in protected activity. Read the full statement.
Job Title Digital Copywriter Job Grade PR15S Division Office of the Chancellor College/Dept Strategic Marketing and Communication Department Digital Communications Requisition Number 2026-00252 FTE (full-time equivalency) 100.00 Work Schedule M-F; 40hr Work Week Does the position provide the opportunity to work Remotely/Telecommuting? Yes - partial remote/telecommute opportunity Appointment Term 12- 12/12 months Is this position essential personnel according to the inclement weather policy? Pay Information 52,000-54,000 Pay Schedule Annually FLSA Designation Exempt Position Summary
The Digital Copywriter develops clear, compelling, and audience-focused content that supports the university's marketing and recruitment goals across digital channels. This role is responsible for writing and optimizing copy for high-visibility web pages, including landing pages, program pages, and top-level university and college sites, as well as creating targeted messaging for digital campaigns and recruitment emails. The position requires the ability to adapt tone and messaging for diverse audiences while maintaining brand consistency and driving engagement. Additionally, the role contributes limited print copywriting to support integrated marketing efforts.
Job Duties
Responsibility Area: Digital Writing Duties:
  • Execute the strategic direction for digital content on high-level institutional and
    high-level college webpages, recruitment email flows, and paid media;
  • Ensure alignment with brand voice, UX best practices, and conversion goals.
Percentage Of Time 80 Essential Function: Yes Responsibility Area: Marketing Writing Duties:
  • Contributes to print copywriting to support integrated marketing efforts
Percentage Of Time 10 Essential Function: No Responsibility Area: Other Duties as Assigned Duties:
Other duties that support the department or the institution.
Percentage Of Time 10 Essential Function: No
Required and Preferred Qualifications
Required Education
Bachelor's degree in communications, marketing, digital media or related field.
Required Experience
1-2 years of experience in writing for a reputable brand.
Required License/Certification
N/A
Required Additional Qualifications:
N/A
Preferred Education
N/A
Preferred Experience
Prior experience in higher education or a similarly structured organization is preferred.
Knowledge of SEO best practices to optimize content and assess website performance.
Preferred License/Certification
N/A
Preferred Additional Qualifications:
N/A
Compliance Requirements
Credit Check No Motor Vehicle Licensing Validity Check No Pre-employment Physical Request and Assessment No Drug Screen No

Apply