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Web Analytics Manager Jobs in Washington, DC (NOW HIRING)

Ampcus Inc

Administrator, Web Content Lead

Reston, VA · On-site

Participates in various aspects of website design, content development, web analytics, testing, content management, and usability testing. Understands reviewing web analytics to ensure good web ...

Omnicom

Manager, Analytics

Washington, DC · On-site

$86K - $100K/yr

... web analytics, syndicated research). - Experience analyzing paid, earned, owned, and influencer ... The desire and capacity to take full ownership of work tracks, manage complicated processes, and ...

Veredus - DC

Web Administrator

Washington, DC · On-site

$45/hr

... management using SiteCore, Drupal, or other CMS Able to hand-code and change HTML and CSS Experience and knowledge of web analytics Able work in a fast paced and fun environment Additional ...

Taoti

Marketing & Analytics Manager

Washington, DC · On-site

... email marketing, web content, analytics, analysis, and reporting. You'll be involved with ... Administer and maintain Google Tag Manager (GTM) configurations, including tag deployment, pixel ...

System One

Web Content Developer

Merrifield, VA · On-site

$42/hr

Web Content Developer Adobe Target Location: Hybrid- Vienna, VA Pay Rate: $42/hr. range W2 Benefits ... Seeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content ...

System One

Web Content Developer

Merrifield, VA · On-site

$42/hr

Web Content Developer Adobe Target Location: Hybrid- Vienna, VA Pay Rate: $42/hr. range W2 Benefits ... Seeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content ...

System One

Web Content Developer

Merrifield, VA · On-site

$42/hr

Web Content Developer Adobe Target Location: Hybrid- Vienna, VA Pay Rate: $42/hr. range W2 Benefits ... Seeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content ...

System One

Web Content Developer

Merrifield, VA · On-site

$42/hr

Web Content Developer Adobe Target Location: Hybrid- Vienna, VA Pay Rate: $42/hr. range W2 Benefits ... Seeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content ...

RICEFW Technologies,Inc

Web Developer

Washington, DC · On-site

... analytics implementation on PDU site • Work with teams to design and implement Tag Management ... Internet related web and/or analytical development for a public-facing internet web site ...

Electrosoft

Web Designer

Arlington, VA

Familiarity with content management systems and web publishing processes. * Strong analytical, organizational, and problem-solving skills. * Excellent written and verbal communication skills.

System One

Web Content Developer

Merrifield, VA · On-site

$48/hr

Web Content Developer Adobe Target Location: Hybrid- Vienna, VA Pay Rate: $48/hr. range W2 Benefits ... Seeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content ...

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All JobsWeb Analytics JobsWeb Analytics Manager JobsWeb Analytics Manager Jobs in Washington, DC

Web Analytics Manager information

See Washington, DC salary details

$44.1K

$91.5K

$163K

How much do web analytics manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for web analytics manager in Washington, DC is $91,520.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,300.00 and $107,000.00 per year, depending on experience, location, and employer.

What does a web analytics manager do?

A Web Analytics Manager is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use various analytics tools to monitor metrics such as traffic, conversion rates, and user engagement. Their insights help organizations make data-driven decisions to improve website effectiveness, optimize marketing strategies, and enhance user experience. Additionally, they often collaborate with marketing, design, and development teams to implement changes based on their findings.

What are the key skills and qualifications needed to thrive as a web analytics manager?

To thrive as a Web Analytics Manager, you need expertise in data analysis, digital marketing, and statistics, usually supported by a degree in marketing, business, or a related field. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong communication, problem-solving abilities, and attention to detail help you translate data insights into actionable business recommendations. These skills are vital for driving data-informed decisions that optimize website performance and achieve organizational goals.

What are some typical challenges faced by web analytics managers when implementing new analytics tools or platforms?

Web Analytics Managers often encounter challenges such as ensuring seamless integration of new analytics tools with existing website infrastructure, maintaining data accuracy during migration, and securing buy-in from stakeholders for necessary changes. Additionally, they may need to train team members on new platforms and update documentation to reflect new processes. Addressing these challenges involves clear communication, detailed planning, and ongoing collaboration with IT, marketing, and development teams to ensure smooth adoption and accurate data collection.

What is the difference between Web Analytics Manager vs Data Analyst?

AspectWeb Analytics ManagerData Analyst
Required CredentialsBachelor's in Marketing, Data Science, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Google Data Analytics or SQL
Work EnvironmentOversees analytics teams, collaborates with marketing and IT departments, manages analytics toolsAnalyzes data sets, creates reports, supports decision-making across departments
Employer & Industry UsageCommon in digital marketing, e-commerce, media companiesUsed across finance, healthcare, retail, and tech industries

The Web Analytics Manager focuses on overseeing web data strategies, managing analytics tools, and leading teams to optimize online performance. In contrast, Data Analysts interpret data sets, generate insights, and support various business functions. While both roles require strong analytical skills and familiarity with analytics platforms, the Web Analytics Manager has a broader leadership and strategic focus specific to web data.

What are the most commonly searched types of Web Analytics jobs in Washington, DC?

The most popular types of Web Analytics jobs in Washington, DC are:

What are popular job titles related to Web Analytics Manager jobs in Washington, DC?

For Web Analytics Manager jobs in Washington, DC, the most frequently searched job titles are:

What job categories do people searching Web Analytics Manager jobs in Washington, DC look for?

The top searched job categories for Web Analytics Manager jobs in Washington, DC are:

Web Analytics Manager jobs near you
Infographic showing various Web Analytics Manager job openings in Washington, DC as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 12% Part Time, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $91,558 per year, or $44 per hour.

Administrator, Web Content Lead

Ampcus Inc

Reston, VA • On-site

Full-time

Re-posted 27 days ago

Job description

Job Summary:
Ampcus Inc. is a certified global provider of a broad range of Technology and Business consulting services. They are seeking an Administrator, Web Content Lead to assist with the management of web environment design, deployment, development, and maintenance activities, focusing on digital content development and user experience. The role involves overseeing digital communication channels, leading change processes for web pages, and providing guidance to junior staff.
Responsibilities:
• Oversees digital communication channels, mini-sites, and applications to align with corporate communication strategy and technology roadmaps. Works with website developers and editorial content contributors to meet business needs and requirements, while also identifying new opportunities. Maintains and advances internet and intranet web content and integrated applications. Serves as Subject Matter Expert (SME) and coaches business units and function groups to create consistent, value-oriented messaging.
• Lead the change processes for all sections of internal and/or customer-facing web pages. Perform constant quality assurance and proofreading checks to ensure all products are posted properly and with accuracy, including correct language, grammar, spelling, and style and compliance with section 508.
• Provides leadership and guidance to junior staff by overseeing the development of website technical architecture, database design, and user interface including programming requirements. Participates in various aspects of website design, content development, web analytics, testing, content management, and usability testing. Understands reviewing web analytics to ensure good web design and usability standards are met.
• Maintains, edits, approves, and publishes web content with periodic audits. Develop detailed test plans, execute system test cases, and provide feedback. Develops and recommends solutions based on business analysis.
Qualifications:
Required:
• Bachelor's Degree.
• 8 years’ experience in web content management with progressively responsible web project management experience.
• In lieu of a bachelor’s degree, an additional 4 years of relevant work experience is required in addition to the required work experience.
Preferred:
• Ability to work independently to manage multiple projects while keeping content owners informed of the progress of their general web edits and aware of any potential problems. – Expert.
• Ability to think globally and understand how content edits on one area of any particular web property may impact other areas of and/or related websites. – Expert.
• Ability to communicate challenges in a non-technical manner to internal content/business owners is important. – Expert.
• Proficiency with web content management systems (TeamSite, SharePoint, etc.). – Expert.
• Proficiency with web usability methodology and standards. – Expert.
• Expertise with web development software and coding (i.e. Dreamweaver, Adobe Professional, HTML, CSS, etc.). – Advanced.
• Experience with managing digital media, including web-based video, audio files. – Advanced.
Company:
Ampcus is a global business, technology consulting and an staff augmentation firm specializing in AI/ML,digital solutions, Cybersecurity & Risk management, Testing, Forensics & Fraud services and human capital management. Founded in 2004, the company is headquartered in Chantilly, USA, with a team of 1001-5000 employees. The company is currently Late Stage.
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About Ampcus

Sourced by ZipRecruiter

Ampcus Inc. is a ISO 20000, ISO 27000, ISO 9001, CMMI DEV/3 SM and CMMI SVC/3 SM certified global provider of a broad range of Technology and Business consulting services. From strategy to execution, our disciplined yet flexible approach starts and ends with our clients. By listening hard and working harder, client goals become our goals. Their success is our satisfaction. It’s why our clients sleep well at night. We believe that the success of an engagement is determined by strong project management, as well as clear communication and mutual commitment working collaboratively. Our methodology begins with listening to the customer about their needs, then working with their team to gain a clear understanding of the requirements, while providing knowledge transfer of best practices for the organization.

Industry

It services

Company size

1,001 - 5,000 Employees

Headquarters location

Chantilly, VA, US

Year founded

2004

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