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Web Analytics Manager Jobs in Kentucky (NOW HIRING)

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Familiarity with marketing automation tools, A/B testing platforms, web analytics, and data ...

$137 - $228/hr

... management. * Ability to analyze complex technical issues and develop effective, scalable solutions. * Strong written and verbal communication skills with the ability to work effectively across ...

New

Senior Software Engineer

Bowling Green, KY ยท On-site

$110 - $160/hr

... Web Analytics * Collaborate with analytics teams to drive SEO strategy and ensure visibility across digital channels. * Implement tracking and analytics solutions (e.g., GA4, Tag Manager) to ...

Senior Software Engineer

Bowling Green, KY ยท On-site

$120K - $158K/yr

... Web Analytics * Collaborate with analytics teams to drive SEO strategy and ensure visibility across digital channels. * Implement tracking and analytics solutions (e.g., GA4, Tag Manager) to ...

Web Application Developer Intern

Louisville, KY ยท Hybrid

$18.50 - $24.25/hr

... database management systems, web technologies, and/or other software application development platforms. * Strong written, verbal, analytical, and interpersonal skills required. * Must display ...

Web Application Developer Intern

Louisville, KY ยท Hybrid

$18.50 - $24.25/hr

... database management systems, web technologies, and/or other software application development platforms. * Strong written, verbal, analytical, and interpersonal skills required. * Must display ...

$136 - $220/hr

Exhibits strong analytical, project management, storytelling and communication skills.* Leads new ... Functions as SME in a domain (mobile, performance marketing, ecommerce, web analytics or social)

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One or more certifications in artificial intelligence, machine learning, Amazon Web Services ... Work you'll do As a Finance Analytics & AI Manager on the Finance Transformation team, you'll work ...

One or more certifications in artificial intelligence, machine learning, Amazon Web Services ... Work you'll do As a Finance Analytics & AI Manager on the Finance Transformation team, you'll work ...

... management, problem solving, documentation skills, listening, phone skills, resolving conflict, analyzing data, ability to multitask Shift: T-Sat 12p-8:30p Pay: $22/hr BEWARE OF FRAUD! Hub Group has ...

... management, problem solving, documentation skills, listening, phone skills, resolving conflict, analyzing data, ability to multitask Shift: T-Sat 12p-8:30p Pay: $22/hr BEWARE OF FRAUD! Hub Group has ...

Web Application Developer Intern

Louisville, KY ยท On-site

$18.50 - $24.25/hr

... database management systems, web technologies, and/or other software application development platforms. * Strong written, verbal, analytical, and interpersonal skills required. * Must display ...

Web Application Developer Intern

Louisville, KY ยท On-site

$18.50 - $24.25/hr

... database management systems, web technologies, and/or other software application development platforms. * Strong written, verbal, analytical, and interpersonal skills required. * Must display ...

$140 - $190/hr

They deliver business outcomes through technology and analytics products that delight customers and ... As a senior digital product manager, App & Web Ordering at Starbucks Coffee, you will define and ...

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Showing results 21-40

Web Analytics Manager information

See Kentucky salary details

$33.9K

$70.2K

$125.1K

How much do web analytics manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for web analytics manager in Kentucky is $70,222.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,800.00 and $82,100.00 per year, depending on experience, location, and employer.

What does a web analytics manager do?

A Web Analytics Manager is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use various analytics tools to monitor metrics such as traffic, conversion rates, and user engagement. Their insights help organizations make data-driven decisions to improve website effectiveness, optimize marketing strategies, and enhance user experience. Additionally, they often collaborate with marketing, design, and development teams to implement changes based on their findings.

What are some typical challenges faced by web analytics managers when implementing new analytics tools or platforms?

Web Analytics Managers often encounter challenges such as ensuring seamless integration of new analytics tools with existing website infrastructure, maintaining data accuracy during migration, and securing buy-in from stakeholders for necessary changes. Additionally, they may need to train team members on new platforms and update documentation to reflect new processes. Addressing these challenges involves clear communication, detailed planning, and ongoing collaboration with IT, marketing, and development teams to ensure smooth adoption and accurate data collection.

What is the difference between Web Analytics Manager vs Data Analyst?

AspectWeb Analytics ManagerData Analyst
Required CredentialsBachelor's in Marketing, Data Science, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Google Data Analytics or SQL
Work EnvironmentOversees analytics teams, collaborates with marketing and IT departments, manages analytics toolsAnalyzes data sets, creates reports, supports decision-making across departments
Employer & Industry UsageCommon in digital marketing, e-commerce, media companiesUsed across finance, healthcare, retail, and tech industries

The Web Analytics Manager focuses on overseeing web data strategies, managing analytics tools, and leading teams to optimize online performance. In contrast, Data Analysts interpret data sets, generate insights, and support various business functions. While both roles require strong analytical skills and familiarity with analytics platforms, the Web Analytics Manager has a broader leadership and strategic focus specific to web data.

What are the key skills and qualifications needed to thrive as a web analytics manager?

To thrive as a Web Analytics Manager, you need expertise in data analysis, digital marketing, and statistics, usually supported by a degree in marketing, business, or a related field. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong communication, problem-solving abilities, and attention to detail help you translate data insights into actionable business recommendations. These skills are vital for driving data-informed decisions that optimize website performance and achieve organizational goals.

What are the most commonly searched types of Web Analytics jobs in Kentucky?

The most popular types of Web Analytics jobs in Kentucky are:

What are popular job titles related to Web Analytics Manager jobs in Kentucky?

For Web Analytics Manager jobs in Kentucky, the most frequently searched job titles are:

What cities in Kentucky are hiring for Web Analytics Manager jobs?

Cities in Kentucky with the most Web Analytics Manager job openings:

Growth Hacker - Remote

EnthuZiastic

Louisville, KY โ€ข On-site

Full-time

Re-posted 25 days ago


Job description

About Us

Our mission is to bring people together and connect them into a community to nurture each other. We aim to share a conducive environment, a joyous space to grow and excel; a world brimming with selfless love and enough kindness. We strive to enrich each of our lives with kaleidoscopic memories we make here - vibrant, lively, of all hues and colors.

Job Description

โ€‹

This is a remote position.

User Acquisition:

  • Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising.

Conversion Rate Optimization:

  • Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Product Development:

  • Collaborate with product teams to improve user experience, optimize product features, and iterate based on user feedback to drive growth.

Customer Retention:

  • Develop strategies to increase customer retention and reduce churn through engagement, loyalty programs, and targeted communication.

Data Analysis:

  • Collect and analyze data to gain insights into user behaviour, product usage, and marketing performance.

  • Use data-driven decisions to guide growth strategies and experiments.

Viral Marketing:

  • Create and implement strategies to encourage users to refer others to the product or service through viral marketing techniques.

Content Marketing:

  • Develop and distribute high-quality content that educates, informs, and engages the target audience, driving traffic and brand awareness.

Experimentation:

  • Plan and execute rapid, iterative experiments to test growth hypotheses and identify effective strategies.

  • Continuously refine and scale strategies based on experiment results.

Marketing Automation:

  • Implement marketing automation tools and workflows to streamline and personalize user communication and engagement.

Budget Management:

  • Manage and allocate budgets effectively across various growth channels, ensuring a positive return on investment.

Reporting and Analysis:

  • Provide regular reports on growth performance, including key metrics and insights to relevant stakeholders.
Requirements

Digital Marketing Expertise:

  • Proven experience in digital marketing, with a deep understanding of various marketing channels and tools.

Analytical Skills:

  • Strong analytical and data interpretation skills, including proficiency in data analysis tools and platforms.

Technical Proficiency:

  • Familiarity with marketing automation tools, A/B testing platforms, web analytics, and data visualization tools.

Creativity:

  • Ability to think creatively and develop unique strategies to achieve growth.

Communication Skills:

  • Effective communication skills for collaborating with cross-functional teams and presenting findings and strategies to stakeholders.

Entrepreneurial Mindset:

  • A proactive and entrepreneurial spirit with a willingness to take calculated risks and adapt to changes.

Adaptability:

  • Ability to stay updated with the latest trends in marketing and technology and adapt strategies accordingly.

Project Management:

  • Strong project management skills to handle multiple growth initiatives simultaneously.

Experience with Startups:

  • Experience working in a startup environment or high-growth company is often preferred.

Continuous Learning:

  • A commitment to ongoing learning and professional development in growth hacking.
Benefits
  • Opportunity to be a part of a dynamic growth focused tech startup.

  • Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.

  • Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.

  • Fun-loving environment and caring team mates and inclusive culture of the company.