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Web Analyst Google Analytics Jobs (NOW HIRING)

Navtech, Inc.

Web Analytics Lead

Whitehouse Station, NJ · On-site

... Google DoubleClick Campaign Manager, Google AdWords, etc. • Ability to support analytics tag ... web tags and pixels in Google Tag Manager to collect and distribute data across digital marketing ...

Medix

Web Analyst

Denver, CO · On-site

$45 - $48/hr

Job Summary Our client is seeking a Web Analyst to join their team. The primary responsibilities include managing PB Admin tasks and ensuring efficient use of the Charge Router system. Key ...

Google

Financial Analyst, Google Fi

Mountain View, CA · On-site

Leverage analytics tools and automated scripts to solve fragmented data bottlenecks and reduce ... Google is proud to be an equal opportunity and affirmative action employer. We are committed to ...

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Web Analyst Google Analytics information

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How much do web analyst google analytics jobs pay per year?

As of Jul 13, 2026, the average yearly pay for web analyst google analytics in the United States is $84,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $83,000.00 per year, depending on experience, location, and employer.

What is the difference between Web Analyst Google Analytics vs Data Analyst?

AspectWeb Analyst Google AnalyticsData Analyst
Primary FocusWebsite performance, user behavior, and digital marketing metricsBroader data analysis across various business functions
Tools & CertificationsGoogle Analytics, Google Data Studio, Google Tag ManagerExcel, SQL, Tableau, Power BI, often with certifications in data analysis
Work EnvironmentDigital marketing teams, e-commerce, advertising agenciesBusiness intelligence, finance, operations, across departments

Web Analysts specializing in Google Analytics focus on website-specific metrics and digital marketing insights, often using Google tools and working within marketing teams. Data Analysts have a broader scope, analyzing data across various departments with diverse tools. Both roles require analytical skills, but their focus and tools differ based on organizational needs.

What are the key skills and qualifications needed to thrive as a Web Analyst specializing in Google Analytics, and why are they important?

To thrive as a Web Analyst specializing in Google Analytics, you need strong analytical skills, proficiency in web analytics, and a relevant degree in marketing, statistics, or a related field. Expertise in Google Analytics, Google Tag Manager, and data visualization tools, along with GA certification, is typically required. Attention to detail, problem-solving abilities, and effective communication are vital soft skills for interpreting data and presenting actionable insights. These skills are crucial for accurately measuring site performance, optimizing digital strategies, and driving business growth through data-driven decisions.

What does a Web Analyst specializing in Google Analytics do?

A Web Analyst specializing in Google Analytics is responsible for collecting, analyzing, and interpreting data from websites to help businesses understand user behavior and improve their online presence. They set up and manage Google Analytics accounts, create reports, and provide insights that inform marketing strategies and website optimizations. Their work helps organizations make data-driven decisions to increase traffic, engagement, and conversions.

How does a Web Analyst specializing in Google Analytics typically collaborate with marketing and development teams?

A Web Analyst focused on Google Analytics frequently works alongside marketing teams to translate data insights into actionable campaign improvements, such as optimizing landing pages or user flows. They also partner with developers to ensure proper tracking implementation, troubleshoot data discrepancies, and deploy new analytics features. Regular meetings and collaborative dashboards help keep all teams aligned on performance goals and reporting accuracy, making communication and cross-functional cooperation key parts of the role.
More about Web Analyst Google Analytics jobs
What job categories do people searching Web Analyst Google Analytics jobs look for? The top searched job categories for Web Analyst Google Analytics jobs are:
Web Analyst Google Analytics jobs near you
Infographic showing various Web Analyst Google Analytics job openings in the United States as of July 2026, with employment types broken down into 50% Full Time, and 50% Contract. Highlights an 100% In-person job distribution, with an average salary of $84,342 per year, or $40.5 per hour.

Martech Specialist- Google Analytics

Futran Tech Solutions Pvt. Ltd.

New York, NY • On-site

Full-time

Re-posted 11 days ago

Job description

Job Title: Martech Specialist- Google Analytics
Work Location: NYC NY (Hybrid)
Job Description:
  • Good experience in Google Analytics
  • Google Tag Manager tagging Braze campaign management mParticle CDP and Snowflake DW as the different tools in Martech suite of products
  • Candidate should have at least hands on expertise on GA GTM and Braze
  • Experience in retail B2C industry digital applications
  • Experience in transactional applications vs content applications
  • Experience managing martech across omni channel applications like website mobile apps ipad is a must
  • Excellent communication and prior experience working directly with business stakeholders on design development rollout and review responses
  • Presence in NY office 2 3 days office and work experience with offshore teams

Key Responsibilities
  • Responsible for identifying the best marketing automation software and other technology solutions implementing them into the clients existing technology stack and ensuring all marketing strategies align with clients objectives
  • To have strong problem solving skills and candidate must be able to interpret metrics such as conversion rates cost per lead and click through rates to gain insights for future improvement
  • To play a crucial role in optimizing marketing campaigns customer engagement and overall business performance through data analysis and leveraging various marketing technology tools
  • Work closely with the marketing team digital marketing data Developers to identify opportunities measure performance and recommend strategies for improving marketing efforts
  • The role involves data analysis reporting and the effective utilization of marketing technology tools Braze mParticle Branch Snowflake Google Analytics Firebase Google Tag Management
  • Collect monitor and analyze data using KPIs such as click through rate conversion rate or cost per lead Braze
  • Suggest ways to increase customer acquisition demand generation and revenue
  • Expertise Intermediate level in using new technology solutions such as project management software digital advertising platforms and database management and analytics

Apply