... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Westwood, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Westwood, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Basehor, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Basehor, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Olathe, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Olathe, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Linwood, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Linwood, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Leawood, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Leawood, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Mission, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Mission, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Leavenworth, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Leavenworth, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Paola, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Paola, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Lenexa, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Lenexa, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Shawnee, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Shawnee, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Countryside, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Countryside, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Bonner Springs, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Bonner Springs, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Tonganoxie, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Tonganoxie, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Bucyrus, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Bucyrus, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Louisburg, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
Louisburg, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
De Soto, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Store Manager - Soma
De Soto, KS · On-site
... Brand's visual merchandising standards. • Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge. • Manages controllable expenses through ...
Brand Management & Creative Services * Coordinate the appearance and consistency of all ... Maintain brand standards and ensure proper use of CRMC logos, visual identity, messaging, and ...
Brand Management & Creative Services * Coordinate the appearance and consistency of all ... Maintain brand standards and ensure proper use of CRMC logos, visual identity, messaging, and ...
Visual Brand Manager information
How does a visual brand manager collaborate with creative and marketing teams?
What skills and qualifications are needed to be a visual brand manager?
What is a visual brand manager?
What is the difference between Visual Brand Manager vs Graphic Designer?
| Aspect | Visual Brand Manager | Graphic Designer |
|---|---|---|
| Primary Focus | Developing and maintaining brand visual identity across platforms | Creating visual content and designs for specific projects |
| Required Skills | Brand strategy, visual storytelling, project management | Design software proficiency, creativity, technical skills |
| Work Environment | Collaborative, strategic, cross-departmental | Design studios, marketing teams, freelance |
| Common Certifications | Brand management, marketing certifications | Adobe Certified Expert, design certifications |
While both roles involve visual work, a Visual Brand Manager oversees the overall brand visual identity and strategy, ensuring consistency across channels. A Graphic Designer focuses on creating specific visual content and designs. The roles complement each other but differ in scope and responsibilities.

Chico's FAS rating
5.7
Based on 85 frontline employees who took The Breakroom Quiz
65th of 104 rated fashion retailers
Job description
This position creates, engages, and welcomes an environment, that cultivates an inclusive culture that provides equitable opportunities and drives associate and customer engagement. This role directs activities to achieve store goals including customer experience, talent management, financial objectives, operational controls, asset protection, safety, and merchandise presentation.
FUNCTIONAL RESPONSIBILITIES:
• Understands, models, and ensures Associate commitment to Brand culture, policies and procedures and holds Associates responsible for their actions.
• Recruits, attracts, selects, hires, retains, and develops talent. Proactively fills positions with qualified talent; creates and maintains a viable succession plan by developing internal bench strength through observation, thoughtful questions, and development.
• Partners with Design and Merchandising leaders through the Product Life Cycle (PLC) process and development of the season related to looks.
• Leads merchandising activities resulting in healthy product turnover and gross margin.
• Continuously ensures compliance with company policies and procedures and applicable laws.
• Guarantees selling behaviors are consistent and aligned to Brand expectation through consistent observation and coaching.
• Supports in-store company sponsored events, philanthropy, or other initiatives.
• Analyzes reporting, identifies opportunities, and proactively creates strategies to meet business needs and elevate the customer experience.
• Leads execution of visual merchandising updates and product placement within Brand guidelines and maintains visual expectations as defined by Brand’s visual merchandising standards.
• Clearly articulates brand positioning and educates associates on lifestyle, concepts, and product knowledge.
• Manages controllable expenses through effective scheduling and financial discipline.
• Understands current market trends and can articulate them using Brand interpretations in every customer interaction. Represents Brand by adhering to Brand's dress code guidelines.
• Leads, directs, and drives execution of tasks with a high level of productivity.
• Confirms schedules are written to support business peaks, associate availability, and operational tasks.
• Ensures compliance within operational guidelines, health and safety protocols, Asset Protection policies and practices, other company policies and procedures, and applicable laws always.
• Values individuality and the diverse talents of their team. Leads the team by communicating expectations, providing guidance, delivering feedback, and empowering the team to be their best.
COMPETENCIES:
• Culture: Living the Chico’s FAS Values and Guiding Principles by demonstrating Customer Focus, Instilling Trust, Driving Engagement and Delivering Results with High Performance.
• Decision Quality: Making good and timely decisions that keep the organization moving forward.
• Action Oriented: Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
• Interpersonal Savvy: Relating openly and comfortably with diverse groups of people.
• Situational Adaptability: Adapting approach and demeanor in real time to match the shifting demands of different situations.
QUALIFICATIONS:
• High School Required; Some college or bachelor’s degree preferred
• 18 years old or older
• 5+ years of Supervisory/Management experience in the retail industry preferred with 2 of those years in a Store Manager position
• Proven ability to recruit, select, develop, and retain full store team and hold individuals accountable for performance
• Proven ability to foster team commitment and create a positive, inclusive working environment
• Demonstrated ability to function as a role model, ensuring that the customer remains the top priority.
• Demonstrated ability to organize, delegate, prioritize, meet deadlines, and follow-up on all store activities
• Knowledge of visual standards and techniques, and ability to implement
• Demonstrated strong verbal and written communication skills
• Ability to forecast and analyze business trends act on findings and manage payroll expense to maximize store performance; proven ability to deliver sales results
• Ability take initiative, prioritize, and meet deadlines as assigned with minimal supervision and within designated timeframes
• Ability to work a flexible schedule to meet the needs of the business, including evening, weekend, and holiday shifts
• Requires physical activity which may require lifting (up) to 50 pounds
Chico’s FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.
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