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Hearst

Digital Content Manager

Milwaukee, WI

The Digital Content Manager serves as a member of the newsroom management team, reporting to the News Director, and spearheads the creation of unique, interesting and dynamic content for all digital ...

Hearst

Digital Content Manager

Milwaukee, WI · On-site

The Digital Content Manager serves as a member of the newsroom management team, reporting to the News Director, and spearheads the creation of unique, interesting and dynamic content for all digital ...

Hearst

Digital Content Manager

Birmingham, AL · On-site

The Digital Content Manager serves as a member of the newsroom management team, reporting to the News Director, and spearheads the creation of unique, interesting and dynamic content for all digital ...

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As of Sep 11, 2026, the average hourly pay for unique interesting in the United States is $21.56, according to ZipRecruiter salary data. Most workers in this role earn between $12.98 and $29.33 per hour, depending on experience, location, and employer.

What is a unique interesting?

Unique interesting jobs refer to careers or positions that are unusual, creative, or uncommon compared to traditional roles. These jobs often require specialized skills, offer unconventional work environments, and can be highly engaging for individuals seeking something different from standard office work. Examples might include ethical hacker, professional mermaid, food stylist, or virtual reality designer. People are often drawn to these roles for their novelty and the opportunity to express creativity or pursue niche interests.

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What is the difference between Unique Interesting vs Content Writer?

AspectUnique InterestingContent Writer
Required CredentialsNone specific; creativity and research skills valuedDegree in English, Journalism, or related field often preferred
Work EnvironmentFreelance, agency, or in-house; flexible hoursTypically in-office or remote; deadlines are common
Industry UsageMarketing, advertising, media, entertainmentPublishing, digital media, marketing
Search & Comparison IntentLooking for creative, engaging rolesSeeking professional writing positions

Unique Interesting focuses on creating engaging, original content that captures attention, often emphasizing creativity and innovation. Content Writers primarily produce written material for various platforms, emphasizing clarity, SEO, and audience engagement. While both roles involve writing, Unique Interesting leans toward creative storytelling, whereas Content Writers focus on informational and promotional content.

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Infographic showing various Unique Interesting job openings in the United States as of September 2026, with employment types broken down into 36% Full Time, and 64% Part Time. Highlights an 100% In-person job distribution, with an average salary of $44,855 per year, or $21.6 per hour.

Digital Content Manager

Milwaukee, WI

Hearst
Motion Picture and Video Production • 10K+ employees
Learn more about Hearstexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 18 days ago

Hearst rating

6.6

Company rating: 6.6 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

Job description

Digital Content Manager

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for an experienced multi-platform journalist to build our station's digital strategy. The Digital Content Manager is responsible for overall management and direction for all digital content efforts of our website and social media efforts along with developing strategies on emerging platforms. The Digital Content Manager serves as a member of the newsroom management team, reporting to the News Director, and spearheads the creation of unique, interesting and dynamic content for all digital platforms.

Responsibilities

  • Manage online content and operations. This includes selecting and writing material for all of our digital platforms
  • Develop and guide execution of strategies to meet digital goals
  • Creatively develop unique content, event coverage and project ideas for all digital platforms
  • Bring urgency, immediacy and real-time strategies to breaking news coverage
  • Work with the digital editors, news crews and producers coordinating and producing content for digital platforms and television
  • Be a digital advocate in daily editorial meetings and other meetings with station management
  • Coordinate training of all newsroom staff to maximize contributions to all digital platforms
  • Coach and frequently share best practices around digital content production and provide feedback to everyone in the newsroom
  • Create digital projects involving news, sales and creative services departments aimed at creating revenue-generating content and projects
  • Communicate with the corporate digital team and other Hearst TV stations on implementation and sharing of best practices
  • Have a great eye for videos with viral potential for all station digital platforms
  • Communicate important metrics concerning digital growth and trends to internal stakeholders 

Requirements

  • Experience with digital content management
  • Must have a working knowledge of digital technology
  • Familiarity with digital analytics
  • Knowledge of Search Engine Optimization
  • Calmly handle breaking news situations
  • Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

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