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Ulta Marketing Jobs (NOW HIRING)

At Ulta Beauty, our Marketing team is applying the latest technologies to personalize the buying experience of true beauty enthusiasts-in ways that surprise and delight. Building love and loyalty ...

You'll turn strategy into action across merchandising, forecasting, and marketing, leading cross ... DUTIES AND RESPONSIBILITIES ▪ Own and grow the Ulta Beauty business, driving net sales, market ...

Partner cross-functionally with Trade Marketing, Supply Chain, Finance, teams to maximize execution ... Ulta experience highly preferred * Highly developed sales and financial acumen, including P&L ...

... com, , Sephora, Ulta Beauty, and department store partners. * Define channel strategies and ... Partner with commercial and marketing leadership to forecast, track, and report on media ...

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Ulta Marketing information

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$22K

$47.5K

$74K

How much do ulta marketing jobs pay per year?

As of Jun 16, 2026, the average yearly pay for ulta marketing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

Is Ulta hard to get hired at?

Ulta Marketing roles can be competitive due to the company's popularity and high volume of applicants. Candidates with relevant marketing experience, strong communication skills, and familiarity with retail environments tend to have better chances of being hired. The hiring process often includes multiple interviews and skill assessments.

How much does a marketing director at Ulta make?

A marketing director at Ulta typically earns between $100,000 and $150,000 annually, depending on experience and location. The role involves strategic planning, leadership, and familiarity with marketing tools and analytics.

What are 5 careers in marketing?

Five common careers in marketing include marketing manager, digital marketing specialist, content creator, brand strategist, and market research analyst. These roles often require skills in communication, data analysis, and familiarity with marketing tools like social media platforms and analytics software.

What is the highest paying job at Ulta?

The highest paying roles at Ulta typically include corporate executive positions such as Chief Executive Officer (CEO) or Chief Financial Officer (CFO), which can earn six-figure salaries. Senior management and specialized roles in marketing, finance, or operations also tend to have higher compensation, often supplemented with bonuses and stock options.

What are some common challenges faced by marketing professionals at Ulta, and how can candidates prepare to address them?

Marketing professionals at Ulta often face the challenge of balancing creative campaigns with measurable business objectives, especially within the fast-paced beauty retail industry. You may work closely with merchandising, digital, and in-store teams to ensure campaigns are cohesive across multiple channels. Staying current on beauty trends and effectively analyzing customer data are key to success. Candidates can prepare by developing strong project management and cross-functional collaboration skills, as well as a keen understanding of both digital and traditional marketing strategies.

What does an Ulta Marketing professional do?

An Ulta Marketing professional is responsible for creating and executing marketing strategies to promote Ulta Beauty's products and services. They work on campaigns, manage digital and in-store promotions, analyze market trends, and collaborate with various teams to increase brand awareness and drive sales. Their duties also include managing social media, email marketing, event coordination, and customer engagement initiatives to enhance the overall customer experience.

What is the difference between Ulta Marketing vs Social Media Marketing Specialist?

AspectUlta MarketingSocial Media Marketing Specialist
Required CredentialsMarketing degree, knowledge of retail and beauty industryMarketing or communications degree, social media certifications
Work EnvironmentRetail, corporate marketing teams, fast-pacedDigital platforms, remote or office settings
Employer & Industry UsageBeauty retail chains, cosmetics brandsVarious industries, including retail, tech, entertainment
Common Search & Comparison IntentUnderstanding marketing roles in retailSpecialized social media marketing roles

Ulta Marketing focuses on promoting the Ulta Beauty brand through various marketing strategies within retail and beauty sectors. In contrast, a Social Media Marketing Specialist specializes in managing social media platforms to engage audiences across different industries. While both roles require marketing knowledge, Ulta Marketing emphasizes retail and brand promotion, whereas Social Media Marketing Specialists focus on digital engagement and content creation for online platforms.

What are the key skills and qualifications needed to thrive as an Ulta Marketing professional, and why are they important?

To thrive as an Ulta Marketing professional, you need a solid background in marketing principles, brand management, and retail strategy, often supported by a relevant degree and experience in the beauty or retail industry. Familiarity with digital marketing platforms, CRM systems, analytics tools like Google Analytics, and campaign management software is typically required. Strong communication, creativity, and collaboration skills help you effectively engage target audiences and work cross-functionally. These skills are vital for driving brand growth, customer loyalty, and successful marketing campaigns in a competitive retail environment.
More about Ulta Marketing jobs
What cities are hiring for Ulta Marketing jobs? Cities with the most Ulta Marketing job openings:
What states have the most Ulta Marketing jobs? States with the most job openings for Ulta Marketing jobs include:
Mobile Marketing Analyst II

Mobile Marketing Analyst II

Ulta Beauty

Bolingbrook, IL • On-site

$68K - $95K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Posted 6 days ago


Ulta Beauty rating

6.0

Company rating: 6.0 out of 10

Based on 996 frontline employees who took The Breakroom Quiz

12th of 23 rated health and beauty retailers


Job description

OVERVIEW
Experience the possibilities of our progressive, omnichannel approach to beauty retail. At Ulta Beauty, our Marketing team is applying the latest technologies to personalize the buying experience of true beauty enthusiasts-in ways that surprise and delight. Building love and loyalty, one communication, one experience, one brilliant idea at a time. We represent the perfect blend of strategy and creativity. Of tactics and analytics. To make Ulta Beauty a brand guests will advocate for. Growing share of heart. Delivering with disciplined consistency. Whether your deepest passion is for design or content, strategy or data, or some combination of all things marketing, Ulta Beauty will provide significant latitude to explore your talents and passions, with opportunities to stretch and deepen, to grow and build. Truly, the possibilities are beautiful.
THE IMPACT YOU CAN HAVE
Mobile Analyst II will be responsible for strategizing, optimizing, and executing marketing plans within mobile channels as they relate to personalization, loyalty, marketing and merchandising promotions. This role supports the development and ongoing optimization of mobile marketing initiatives, delivering personalized, automated messaging across mobile channels. The position applies working knowledge of data structures, handlebar and logic coding, and system integrations to ensure accurate campaign deployment, tracking, and performance measurement. The Mobile Marketing Analyst II is responsible for identifying emerging engagement strategies, executing structured testing, analyzing performance data, and prioritizing communications across Push and SMS. This role partners with internal and external teams, collaborating across cross-functional and technical stakeholders to support mobile marketing initiatives.
YOU'LL ACCOMPLISH THESE GOALS BY:
  • Develop a cohesive strategy supporting the role of mobile messaging within the Ulta Beauty guest experience
  • Drive the creation and implementation of in-app, push, and SMS notification marketing programs
  • Define engagement strategies and programs, while ensuring accurate and timely deployments
  • Leverage data to analyze and track the impact, effectiveness and optimization of campaigns
  • Work directly with CRM and Mobile Engineering Teams to implement and improve programs
  • Work with designers, copywriters, and the site team to create and optimize messaging for push notifications, in-app messages, and SMS campaigns
  • Ideate and design mobile campaigns and journeys in partnership with cross-functional and personalization teams to drive customer engagement
  • Apply technical expertise, including data coding skills, to support campaign setup, formatting, and troubleshooting across mobile channels
  • Demonstrate knowledge of various digital channel strategies for Promotional, Transactional, and Automated programs
  • Set up A/B tests to test personalization and ensure copy, timing of message, frequency of message, guest experience and other factors are optimized
  • Deliver quality experiences and promptly troubleshoot issues, resolve and communicate solutions
  • Create and distribute KPI reports relating to mobile campaigns and ad hoc projects, presenting insights and recommendations to leadership teams; create benchmarks for push messaging
  • Develop process documentation, communicate changes and conduct training as needed
  • Stay up-to-date and share best practices in mobile channel marketing initiatives & innovations
THE ESSENTIALS OF SUCCESS
  • 4+ years of prior email, mobile, and CRM marketing experience required, preferably for a multichannel retail brand
  • Bachelor's degree is required, preferably with an emphasis in marketing/business
  • Strong coding skills and understanding of audience data structures, tagging, system integrations, and marketing automation or mobile engagement platforms to support campaign implementation
  • HTML experience is preferred
  • Have proven skills in highly targeted and customer-centric campaign development, management, and analysis
  • Mobile savvy; familiar with the unique stylistic requirements that make digital content successful
  • Thinks strategically while staying on top of tactical execution; able to grasp complex business processes and maintain attention to detail
  • Quantitative skills, including Excel, data validation, reporting, analysis, and visualization
  • Collaborative, responsive, self-motivated, driven, independent
  • Highly organized and possesses excellent time management, multi-tasking and prioritization skills
  • Excellent oral and written communication skills with an ability to influence others
  • Passion for testing, learning and making data-driven decisions

#LI-JR1
#LI-Hybrid
The pay range for this position is $68,200.00 - $95,000.00 / Year with the opportunity for eligible associates to earn additional compensation pursuant to the Company's bonus plan. Exact pay will be based on factors including, but not limited to relevant education, qualifications, certifications, experience, level, shift, geographic location, and business and organizational needs. Full-time positions are eligible for paid time off, health, dental, vision, life and disability benefits. Part-time positions are eligible for dental, vision, life, and disability benefits. For additional information concerning our benefits, visit our Benefits and Career Development page: https://learn.bswift.com/ulta
ABOUT
At Ulta Beauty (NASDAQ: ULTA), the possibilities are beautiful. Ulta Beauty is the largest North American beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. We bring possibilities to life through the power of beauty each and every day in our stores and online with more than 25,000 products from approximately 500 well-established and emerging beauty brands across all categories and price points, including Ulta Beauty's own private label. Ulta Beauty also offers a full-service salon in every store featuring-hair, skin, brow, and make-up services.
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York City Fair Chance Act.

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