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Tv Research Director Jobs (NOW HIRING)

Hearst

Local Sales Manager

Fort Myers, FL

You will report to the Director of Sales. At Hearst Television, you'll work for one of the nation ... Advise the Research Director on the creation of research pieces to help with our sales efforts

Vevo

Director of Insights

New York, NY · On-site

$150K - $165K/yr

... TV. About Role: We are seeking a Director of Insights to drive our audience research and consumer insights practice. The ideal candidate for this role is a driven market research expert who can ...

Vevo

Director of Insights

New York, NY

... TV. About Role: We are seeking a Director of Insights to drive our audience research and consumer insights practice. The ideal candidate for this role is a driven market research expert who can ...

Vevo

Director of Insights

New York, NY · On-site

$150K - $165K/yr

... TV. About Role: We are seeking a Director of Insights to drive our audience research and consumer insights practice. The ideal candidate for this role is a driven market research expert who can ...

WOWK-TV

Sports Director

Amarillo, TX · On-site

Assists in writing, copy editing, researching and coordinating sports programming and other content ... Edits video clips for television broadcasts and eMedia content * Writes stories for the website and ...

WOWK-TV

Regional Human Resources Director

New York, NY · Hybrid

$130K - $150K/yr

Ability to research, summarize, form conclusions and articulate recommendations. * Excellent ... Previous experience in television or entertainment industry a plus. Salary is competitive in the ...

FOX News Channel

Digital Account Executive

Tampa, FL · On-site

$65K - $72K/yr

Overview Fox TV Stations operates 29 full‑power broadcast television stations throughout the ... Partner with the Research Director to create and refine custom presentations that highlight FLX ...

Fox

Associate Director, Ad Sales Research

Chicago, IL · On-site

FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We ... This is a high-visibility role with direct impact on revenue. You will serve as a primary research ...

WJBK Fox 2

Digital Account Executive

Tampa, FL

$65K - $72K/yr

OVERVIEW OF THE COMPANY Fox TV Stations FOX Television Stations owns and operates 29 full power ... Partner with the Research Director to create and refine custom presentations that highlight the ...

FOX News Network, LLC

Digital Account Executive

Tampa, FL · On-site

$65K - $72K/yr

OVERVIEW OF THE COMPANY Fox TV Stations FOX Television Stations owns and operates 29 full power ... Partner with the Research Director to create and refine custom presentations that highlight the ...

Fox

Digital Account Executive

Tampa, FL · On-site

$65K - $72K/yr

OVERVIEW OF THE COMPANY Fox TV Stations FOX Television Stations owns and operates 29 full power ... Partner with the Research Director to create and refine custom presentations that highlight the ...

TEGNA Inc.

Account Manager

New Orleans, LA · On-site

... television and digital in addition to implementation of special projects and promotions. * Works in tandem with Account Executives, Marketing Director, Research Director, and Creative Services to ...

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Tv Research Director information

See salary details

$57.5K

$191.3K

$230.5K

How much do tv research director jobs pay per year?

As of Sep 11, 2026, the average yearly pay for tv research director in the United States is $191,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $135,500.00 and $229,000.00 per year, depending on experience, location, and employer.

What does a TV Research Director do?

A TV Research Director is responsible for overseeing and managing the research activities related to television programming and audience measurement. They analyze viewership data, track ratings, and interpret trends to help inform programming decisions and advertising strategies. The Research Director collaborates with producers, executives, and marketing teams to provide insights that can improve a network’s competitiveness and audience engagement. Their work is essential for understanding what content resonates with viewers and guiding future content development.

What are the key skills and qualifications needed to thrive as a TV Research Director?

To thrive as a TV Research Director, you need expertise in audience measurement, data analysis, and media research, typically supported by a degree in communications, marketing, or a related field. Familiarity with industry-standard analytics tools such as Nielsen ratings, comScore, and data visualization software is crucial. Strong leadership, strategic thinking, and clear communication skills help drive insights and collaboration across departments. These competencies are essential for delivering actionable insights that shape programming, advertising strategies, and overall network growth.

What are some common challenges faced by a TV Research Director when managing multiple projects simultaneously?

As a TV Research Director, one frequent challenge is balancing the demands of multiple research projects, each with its own deadlines and stakeholders. Coordinating cross-functional teams, ensuring data accuracy, and adapting to rapidly changing programming schedules require strong organizational and communication skills. It's crucial to prioritize tasks effectively and delegate responsibilities, while maintaining oversight on quality and strategic alignment with network goals. Staying adaptable and fostering open communication within your team can help mitigate stress and ensure successful project delivery.

What is the difference between Tv Research Director vs Tv Research Analyst?

AspectTv Research DirectorTv Research Analyst
Required CredentialsBachelor's degree, often master's; experience in media researchBachelor's degree in marketing, media, or related field; entry-level to mid-level experience
Work EnvironmentLeadership role overseeing research teams and strategiesData collection, analysis, and reporting; more hands-on with data
Employer & Industry UsageMedia companies, TV networks, advertising agenciesMedia research firms, TV networks, marketing departments

The Tv Research Director focuses on leading research teams and developing strategies, while the Tv Research Analyst primarily conducts data analysis and reporting. Both roles require media research experience, but the director role involves more leadership and strategic planning.

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Tv Research Director jobs near you
Infographic showing various Tv Research Director job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 78% Physical, 4% Hybrid, and 18% Remote job distribution, with an average salary of $191,320 per year, or $92 per hour.

Local Sales Manager

Fort Myers, FL

Hearst
Motion Picture and Video Production • 10K+ employees
Learn more about Hearstexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 15 days ago

Hearst rating

6.6

Company rating: 6.6 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

Job description

Hearst Television has an exceptional opportunity for a dynamic Local Sales Manager in one of the fastest growing and most beautiful markets in the country. Gulf Coast News, the NBC and ABC affiliates in Ft. Myers, FL, is looking for a sales leader who can contribute to a positive culture for success through leadership, clear direction, teaching, motivating, and evaluating the sales efforts of our local team. You will lead the team in exceeding budgets on multiple platforms and your duties will include coaching experienced sellers and recruiting and training new sellers. The ideal candidate will have experience in pricing and inventory management and the ability to develop and maximize revenue opportunities within the local advertising community. Client engagement along with a strong desire to grow our team are top priorities. You will report to the Director of Sales.

At Hearst Television, you'll work for one of the nation's premier media companies, backed by trusted journalism, powerful brands and industry-leading digital capabilities. We invest in our people through professional development, career advancement and a culture built on collaboration and innovation.

Responsibilities

  • With guidance from the Director of Sales, set the tone for the local sales department by providing direction and following mutually agreed upon sales goals and priorities

  • Define performance expectations and measure processes to ensure account executives' efforts and attention lead to the achievement of those expectations

  • Coach and develop Account Executives through consistent one-on-one coaching, planning and performance feedback.

  • Develop relationships with our clients and important prospects through frequent visibility; this includes being active in the sales process, accompanying account executives on sales calls and entertaining clients

  • Help forecast revenue throughout the year to exceed quarterly and annual forecasts

  • Manage, alongside the Director of Sales, Local Sales Manager, and National Sales Manager, inventory and rates to maximize station revenue

  • Manage, alongside the Digital Sales Manager, our internet and overall digital sales efforts to exceed revenue goals

  • Exceed our departmental goals for Revenue, Market Share, New Business, Internet, and Mobile

  • Advise the Research Director on the creation of research pieces to help with our sales efforts

  • Meet with the local sales team, including group and individual meetings, to ensure their professional development and success with shared goals

  • Support local sellers in sales presentations to multiple points of contact within client/agency personnel

  • Evaluate seller performance and provide feedback

  • Work in partnership with the Local Sales Manager, Digital Sales Manager and National Sales Manager to achieve shared and strategic goals

Requirements

  • 3+ years media sales management experience

  • Produce revenue for us and our clients

  • Analyze issues thoroughly to make decisions

  • Create persuasive sales presentations
  • Have a passion to build client relationships, internal and external

  • Have a history of achieving budgets on multiple platforms

  • You are an accomplished negotiator

  • Have the creativity to develop targeted, customer-focused marketing solutions using multiple media products including television, digital assets, and multi-cast

  • Have experience in new business development

  • Have an excellent understanding of how to price and manage inventory

  • Take ownership of local budgets and revenue goals and is constantly developing strategies to overachieve

  • Have a passion to develop a successful team of media sales executives

  • Valid driver's license and reliable automobile

  • Related military experience will be considered
  • In-person attendance is required

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve. 

Benefits

Hearst's benefit programs are modem, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical I Dental I Vision

  • 401(k) matching

  • Emotional Wellness Support

  • Paid Time Off

  • Paid Parental Leave

  • LGBTQ+ Health Services

  • Additional benefits to meet your and your family's needs


 

Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching nearly 25 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

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