ZipRecruiter

Log In

1

Tourism Marketing Manager Jobs (NOW HIRING)

State of Iowa

Marketing Manager

Des Moines, IA · On-site

$63K - $98K/yr

The Marketing Manager helps bring that story to life through dynamic tourism marketing initiatives that support the Iowa Economic Development Authority's mission to make Iowa the choice for people ...

City Of Douglasville

TOURISM MANAGER

Douglasville, GA · On-site

$69K/yr

The position develops and implements tourism marketing strategies, manages the Welcome Center operations, supervises tourism staff, and coordinates initiatives that promote Douglasville as a visitor ...

Sarpy County

Tourism/Marketing Intern

Papillion, NE

$15/hr

Manage social media accounts by creating posts, responding to comments, and tracking engagement ... Monitor and analyze key marketing metrics, including website traffic, engagement rates, and ...

Stafford County

Tourism Program Manager

Stafford, VA · On-site

$96K - $169K/yr

Works alongside the Director and Project Manager to manage, develop, and execute the department's Tourism marketing plan, strategic plan, department's Tourism website, social media, and collateral ...

Stafford County, VA

Tourism Program Manager

Stafford, VA · On-site

$96K - $169K/yr

Supports and assists in the marketing of Stafford County as a premier tourism destination for a ... Manages contractors for Tourism related tasks * Represents Stafford County at applicable tourism ...

City of Denison, TX

Tourism Intern

Denison, TX · On-site

$13 - $17.25/hr

Marketing & Tourism Opening Date: 03/12/2026 Closing Date: Continuous Description This position ... Ability to manage interruptions while ensuring a positive visitor experience * Ability to establish ...

City of Roanoke, Virginia

Tourism Specialist

Roanoke, VA · On-site

$84K - $134K/yr

Marketing and Promotion: Manage tourism marketing campaigns, including digital marketing, social media outreach, and content creation. Develop promotional materials, such as brochures, websites ...

OWA

Digital Marketing Mgr

Foley, AL · On-site

Monitor digital and social competitor activity and regional tourism marketing trends to identify ... Experience managing digital advertising budgets and delivering performance reporting to senior ...

next page

Showing results 1-20

All JobsTourism Marketing JobsTourism Marketing Manager Jobs

Tourism Marketing Manager information

See salary details

$33K

$83.5K

$145.5K

How much do tourism marketing manager jobs pay per year?

As of Aug 1, 2026, the average yearly pay for tourism marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Tourism Marketing Manager, and why are they important?

To thrive as a Tourism Marketing Manager, you need expertise in marketing strategy, market research, and tourism industry knowledge, often supported by a degree in marketing, tourism, or a related field. Familiarity with digital marketing platforms, CRM systems, analytics tools, and certifications such as Google Analytics or HubSpot are typically required. Strong communication, creativity, and relationship-building skills help distinguish top performers in this role. These skills are essential for effectively attracting visitors, building brand awareness, and driving growth in the competitive tourism sector.

What does a Tourism Marketing Manager do?

A Tourism Marketing Manager is responsible for promoting travel destinations, attractions, or tourism-related services to attract visitors. They develop marketing strategies, manage advertising campaigns, and collaborate with tourism boards, hospitality partners, and media outlets. Their role often includes analyzing market trends, organizing events, and using digital platforms to reach target audiences. Ultimately, they aim to increase tourism revenue and enhance the destination's image.

What is the difference between Tourism Marketing Manager vs Tourism Marketing Coordinator?

AspectTourism Marketing ManagerTourism Marketing Coordinator
CredentialsBachelor’s degree in marketing, tourism, or related field; experience in marketing managementAssociate or bachelor’s degree; entry-level marketing experience
Work EnvironmentSupervises teams, develops strategies, manages campaignsSupports marketing activities, assists with campaign execution
Industry UsageLeads marketing efforts for tourism organizations, destinations

The Tourism Marketing Manager typically oversees marketing strategies and manages teams, requiring more experience and credentials. In contrast, the Tourism Marketing Coordinator supports campaign implementation and has entry-level responsibilities. Both roles are essential in tourism marketing but differ in scope and seniority.

What are some common challenges Tourism Marketing Managers face when promoting destinations in a competitive market?

Tourism Marketing Managers often encounter challenges such as differentiating their destination from similar locations, adapting campaigns to various target audiences, and responding quickly to fluctuations in travel trends. They must also navigate budget constraints while maximizing reach and engagement through digital and traditional channels. Collaboration with local stakeholders, such as hotels, attractions, and government agencies, is key to building unified and compelling campaigns that stand out in a crowded marketplace.
More about Tourism Marketing Manager jobs
What cities are hiring for Tourism Marketing Manager jobs? Cities with the most Tourism Marketing Manager job openings:
What states have the most Tourism Marketing Manager jobs? States with the most job openings for Tourism Marketing Manager jobs include:
What job categories do people searching Tourism Marketing Manager jobs look for? The top searched job categories for Tourism Marketing Manager jobs are:
Tourism Marketing Manager jobs near you
Infographic showing various Tourism Marketing Manager job openings in the United States as of July 2026, with employment types broken down into 85% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 86% Physical, 1% Hybrid, and 13% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Tourism Marketing Manager

Mannix Marketing

Queensbury, NY • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 23 days ago

Job description

Tourism Marketing Manager
Remote with Required Regional Travel I Full-Time I $75k - $85k DOE I Reports to COO
About Mannix Marketing
Mannix Marketing is a digital marketing agency with 30 years of experience helping businesses thrive online. We provide comprehensive digital marketing solutions, including SEO, paid advertising, social media, content creation, and web design. Headquartered in Queensbury, NY, we also own and operate a network of high-traffic regional travel guides, including LakeGeorge.com, Saratoga.com, and Adirondack.net, making tourism not just a side of the business but a core part of who we are.
About the Role
Tourism is one of Mannix's largest and most established teams. We work with hotels, resorts, DMOs, attractions, and hospitality businesses across the Capital Region and beyond, and we've been doing it for decades.
We're looking for a Tourism Marketing Manager to lead this side of the business. This is a leadership role; you'll set the direction for the tourism team, shape how we package and deliver our services, hold accountability for the department's growth and profitability, and ensure we stay relevant in a market we care deeply about.
This is a fully remote role reporting directly to the COO. That said, it comes with a real expectation of regional presence. You'll attend networking events, visit clients, and show up in the Capital Region tourism community on a regular basis. If you already know this market, that's a genuine advantage.
What You'll Do
  • Set the vision, priorities, and direction for the tourism team and communicate them clearly.
  • Hold the team accountable for execution while supporting their development and growth.
  • Identify what's keeping us relevant and what needs to change, and act on it.
  • Report department performance, client health, and team capacity to leadership.
  • Partner leadership and sales to evaluate and evolve how we package and price our tourism offerings.
  • Identify opportunities within our regional portal properties to add value for tourism clients.
  • Attend local networking events, industry gatherings, and client meetings throughout the Adirondack and Upstate NY region.
  • Represent Mannix within the regional hospitality community.
What We're Looking For
  • 5+ years of experience in digital marketing, with meaningful time spent in agency or client services environments.
  • Comfortable working across project management, analytics, and sales enablement tools. We use Asana, SEMrush, Google Analytics, Looker Studio, and others. Familiarity with these or similar platforms is expected.
  • Solid working knowledge of SEO, GEO, paid social, content marketing, and web. You don't need to execute all of it, but you need to know it well enough to lead people who do.
  • A genuine understanding of the tourism, hospitality, or destination marketing space - you know how these clients think and what they care about.
  • Experience leading or managing a team, with a track record of holding people accountable and helping them grow.
  • Clear, confident communicator - with clients, with your team, and with leadership.
  • Someone who thinks about the business, not just the tasks. You can connect day-to-day work to larger goals around growth and profitability.
  • Local to the Upstate, NY area. While this is a remote position, in-person presence in this market is a core part of the role.
  • Comfortable working independently in a remote environment while staying aligned with team strategy.
  • Must be located within the continental United States and legally authorized to work in the U.S. without employer sponsorship, now or in the future.
What We Offer
We want this to be a place where you can do your best work and feel good about where you work. Here's what comes with the role:
  • Health, dental, and vision insurance
  • Simple IRA with a 3% dollar-for-dollar company match
  • Paid time off starting at 12 days per year and increasing with tenure, up to 30 days for long-term team members
  • Flex time available for life appointments and personal needs
  • 9 paid holidays, with the option to swap for a cultural or religious holiday that matters to you
  • Fully remote
  • HeyTaco peer recognition program is a small but genuine way teammates appreciate each other

Apply