ZipRecruiter

Log In

1

Technology Sales Jobs in Santa Rosa, CA (NOW HIRING)

Ema

AI Strategist

Bodega Bay, CA · On-site

Sales Motion Exposure: Familiarity with enterprise SaaS or AI /technology sales cycles is essential. * AI & Digital Fluency: Deep understanding of AI /ML applications in enterprise workflows (LLMs a ...

next page

Showing results 1-20

All JobsTechnology Sales JobsTechnology Sales Jobs in Santa Rosa, CA

Technology Sales information

See Santa Rosa, CA salary details

$12

$22

$50

How much do technology sales jobs pay per hour?

As of Aug 28, 2026, the average hourly pay for technology sales in Santa Rosa, CA is $22.86, according to ZipRecruiter salary data. Most workers in this role earn between $16.30 and $25.24 per hour, depending on experience, location, and employer.

What is technology sales?

Technology sales refers to the process of selling tech-related products or services, such as software, hardware, or IT solutions, to businesses or consumers. Professionals in technology sales identify customer needs, demonstrate product features, negotiate contracts, and provide ongoing support. The goal is to help clients solve problems or improve operations through the adoption of new technologies. Careers in this field often require a mix of technical knowledge and strong communication skills.

What are careers in technology sales?

Technology sales jobs include titles such as account manager, sales executive, and sales representative. In these jobs, you often work collaboratively to sell hardware, software, and tech products and services to customers. As an account manager, your responsibilities include developing and managing client accounts, networking to create a portfolio of clients, and acting as a liaison between the company and its customers. As a sales executive, your duties include providing guidance and support to customers, looking for ways to remain current with the products the company offers, maintaining your territory, and collecting, analyzing, and summarizing information for sales and product reports. As a sales representative, you generate sales leads, sell directly to customers, make cold calls to recruit new customers, and provide customer service to clients.

What are the key skills and qualifications needed to thrive as a technology sales professional, and why are they important?

To thrive as a Technology Sales professional, you need strong knowledge of technology products, solution selling techniques, and a background in business or related fields, often demonstrated by a relevant degree or sales experience. Familiarity with CRM platforms like Salesforce, sales automation tools, and technical product demos is essential. Exceptional communication, relationship-building, and negotiation skills help you stand out in this client-facing role. These skills and qualities are vital for understanding client needs, building trust, and effectively closing deals in a competitive tech market.

How does a technology sales professional typically collaborate with technical teams during the sales process?

Technology Sales professionals often work closely with technical teams such as solutions engineers or product specialists to ensure that client requirements are accurately understood and addressed. They may coordinate product demonstrations, gather technical insights to tailor proposals, and facilitate communication between the client and the technical team. This collaboration is crucial for crafting solutions that meet client needs and for resolving any technical concerns that arise during negotiations. Strong teamwork and communication skills are essential for success in this aspect of the role.

What is the difference between Technology Sales vs Technical Support?

AspectTechnology SalesTechnical Support
Required CredentialsSales experience, sometimes technical knowledge, certifications like Cisco or CompTIATechnical certifications, troubleshooting skills, customer service experience
Work EnvironmentOffice, client meetings, sales presentationsHelp desks, call centers, on-site support
Employer & Industry UsageTech companies, software firms, hardware providersIT departments, tech service providers, hardware vendors
Search & Comparison IntentUnderstanding sales roles, career options, required skillsTechnical troubleshooting, customer support roles, certifications

Technology Sales and Technical Support are distinct roles within the tech industry. Technology Sales focuses on selling products and solutions, requiring sales skills and technical knowledge. Technical Support involves assisting customers with technical issues, emphasizing troubleshooting and customer service. Both roles are vital but serve different functions in the tech ecosystem.

Is technology sales a 9-5 job?

Technology sales roles often involve standard business hours, typically 9-5, but may require additional hours for client meetings, product launches, or deadlines. Flexibility can be necessary, especially when working with clients in different time zones or during peak sales periods.

Is technology sales high paying?

Technology sales roles often offer high earning potential, especially with commissions and bonuses based on performance. Salaries vary depending on experience, location, and the complexity of the products sold, but top performers can earn six-figure incomes. Strong communication skills and technical knowledge are important for success in this field.
More about Technology Sales jobs

What are the most commonly searched types of Technology Sales jobs in Santa Rosa, CA?

The most popular types of Technology Sales jobs in Santa Rosa, CA are:

What are popular job titles related to Technology Sales jobs in Santa Rosa, CA?

For Technology Sales jobs in Santa Rosa, CA, the most frequently searched job titles are:

What job categories do people searching Technology Sales jobs in Santa Rosa, CA look for?

The top searched job categories for Technology Sales jobs in Santa Rosa, CA are:

What cities near Santa Rosa, CA are hiring for Technology Sales jobs?

Cities near Santa Rosa, CA with the most Technology Sales job openings:

Technology Sales jobs near you
Infographic showing various Technology Sales job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 76% Full Time, 23% Part Time, and 1% Contract. Highlights an 76% Physical, 1% Hybrid, and 23% Remote job distribution, with an average salary of $47,559 per year, or $22.9 per hour.

IT Sales Executive - Napa/North Bay Area

SalesFirst Recruiting-1

Napa, CA • On-site

$300K/yr

Full-time

Medical, Retirement

Re-posted 14 days ago

Job description

The Company

This national business technology provider is in high-growth mode, expanding organically across the U.S. They deliver a full suite of solutions including print technology, document management, IT services, and voice systems, with a reputation for white-glove customer service and long-term client relationships.


As part of a major West Coast expansion, they are hiring experienced Sales Executives to drive field sales in Napa County. This is a high-activity, high-reward role ideal for reps who want to build a book, own a territory, and grow their career.


The Job

  • Generating new business through face-to-face prospecting, cold calls, and walk-ins
  • Managing a local territory with in-person sales activity and office collaboration
  • Meeting with business owners and stakeholders to diagnose workflow and technology needs
  • Partnering with sales engineers and managers to run consultative solution cycles
  • Managing pipeline activity and CRM data (product mix, incumbent vendors, decision-makers)
  • Working closely with local leadership to meet quota and build long-term client relationships


The Qualifications

  • 2–10+ years of experience in outside B2B sales
  • Background in print, document management, IT, telecom, or SaaS is strongly preferred
  • Proven ability to sell value over price in a relationship-based sales cycle
  • Strong hunter mentality and comfort with high outbound activity (20–30 contacts/day)
  • MUST be located in the Napa, Solano, or Santa Rosa area


The Benefits

  • $40-60k base depending on experience and additional $40-60k commissions Year 1
  • First-year earnings typically range from $80-120k OTE pending base salary
  • Top performers are earning $150-300k by end of year 2
  • Monthly commission payouts based on both revenue and gross profit
  • Full benefits package: Medical (UHC/Kaiser), 401k with match, Roth option, and more
  • Car allowance program + mileage reimbursement
  • Training via LMS, live coaching, and ride-alongs — especially strong for junior reps
  • Career growth into management or specialist roles (if desired)