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Taglines Jobs (NOW HIRING)

Copywriter

El Segundo, CA · On-site

$77K - $87K/yr

Develop headlines, taglines, scripts, and body copy that match the brand voice and campaign goals. * Participate in brainstorming sessions and contribute original ideas * Adapt tone and messaging to ...

Craft memorable taglines, product narratives, campaign slogans * Lead the creation of a hero brand video or bold launch campaign * Partner with the Head of Product and Design Lead to ensure brand ...

Write compelling and grammatically correct copy as well as effective headlines, taglines, and calls to action for core AmericanExpress.com journeys. Transform ideas, business opportunities, research ...

Write conversational, compelling copy for video, social media, email, websites, print, radio, paid search and more. * Assist clients with brand strategy, positioning and taglines. * Collaborate with ...

Handle the movement of loads by manipulating rigging lines, hoists, and taglines. * Signal lifts by means of verbal radio communication and/or hand signals. * Performs housekeeping. * Performs other ...

... sounders, taglines, field parameter meters, transducers, well packers, tablets, etc., including proactively identifying the need for additional equipment and coordinating with the wellfield ...

Partner with designers, art directors, and brand managers to craft compelling headlines, taglines, and brand storytelling. * Contribute to the creation, documentation, and refinement of brand voice ...

$75/hr

Concept and execute campaigns -- partnering with Creative, Brand, Marketing, and Social to develop campaign ideas, headlines, taglines, scripts, and storytelling that make an impact. Bring products ...

Copywriter

Manhattan, NY · On-site

$70K - $85K/yr

Collaborate with strategy and design teams to create taglines, naming, and tone of voice deliverables. * Proofread and self-edit copy to ensure error-free content. * Communicate clearly and ...

UX Writer

Boston, MA · On-site +1

Portfolio that shows a wide range of copy tactics and touch points, from splashy taglines to more transactional messaging * Experience with content management systems that support workflow ...

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Taglines information

See salary details

$50.5K

$94.5K

$182K

How much do taglines jobs pay per year?

As of Sep 11, 2026, the average yearly pay for taglines in the United States is $94,544.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,000.00 and $109,000.00 per year, depending on experience, location, and employer.

What are taglines?

Taglines are short, memorable phrases or slogans used by brands, companies, or products to convey their core message, values, or unique selling proposition. They are designed to be catchy and easy to remember, helping to create a strong brand identity and leave a lasting impression on consumers. Taglines are commonly used in advertising, marketing materials, and branding campaigns to differentiate a business from its competitors. A good tagline captures the essence of a brand in just a few words and helps build recognition and loyalty over time.

What are the key skills and qualifications needed to thrive as a tagline copywriter, and why are they important?

To thrive as a Tagline Copywriter, you need a strong command of language, creativity, and a solid understanding of branding principles, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems, digital marketing tools, and sometimes portfolio platforms is common in this role. Exceptional attention to detail, adaptability, and collaborative communication skills help set standout professionals apart. These combined skills ensure the creation of memorable, effective taglines that resonate with target audiences and reinforce brand identity.

What are typical challenges faced by professionals responsible for creating taglines in advertising or branding roles?

Professionals tasked with creating taglines often face the challenge of distilling complex brand messages into just a few memorable words. Balancing creativity with strategic goals, ensuring the tagline resonates with the target audience, and differentiating it from competitors can be demanding. Additionally, there may be frequent revisions and collaboration with marketing, design, and executive teams to align the tagline with overall brand identity and campaign objectives.

What is the difference between Taglines vs Copywriters?

AspectTaglinesCopywriters
Required CredentialsMinimal; often creative or marketing backgroundTypically degrees in marketing, communications, or journalism
Work EnvironmentAdvertising agencies, marketing teams, freelanceAdvertising agencies, corporate marketing, freelance
Industry UsageUsed to create memorable slogans or brand phrasesDevelops various written content, including ads, articles, and scripts
Search & Comparison IntentUnderstanding branding and slogan creationContent creation, writing skills, marketing roles

Taglines focus on crafting short, memorable phrases that encapsulate a brand's identity, while copywriters produce a wide range of written content for marketing and advertising. Both roles require creativity, but copywriters typically have more extensive writing skills and credentials. Understanding these differences helps employers and job seekers target the right skills and expectations in the marketing industry.

What are some taglines that work?

Effective taglines for marketing or branding roles should be clear, memorable, and aligned with the company's message. They often incorporate key benefits, evoke emotion, or use wordplay to capture attention. Successful taglines are concise, typically under seven words, and resonate with the target audience.

What is the job of a tagline?

A tagline writer creates short, memorable phrases that communicate a brand's core message or identity. This role involves understanding marketing principles, target audiences, and brand voice to craft effective slogans that enhance brand recognition and appeal. Strong writing skills and creativity are essential for success in this position.
More about Taglines jobs
Infographic showing various Taglines job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 93% Full Time, 2% Temporary, 1% Contract, and 3% Nights. Highlights an 78% Physical, 8% Hybrid, and 14% Remote job distribution, with an average salary of $94,544 per year, or $45.5 per hour.

Copywriter/ Content Writer (Intern - Remote)

Cary, NC • On-site, Remote

Internship

Re-posted 17 days ago


Job description

Job role:
We're looking for a skilled content writer to work with teams across the company and craft valuable content that will educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, birthday cards and so on. Your projects will be your own to run, with complete creative freedom, but your content will need to align with brand guidelines.
Responsibilities:
  • Develop, write and deliver persuasive copy for the website, email marketing campaigns, sales collateral, videos and blogs
  • Build and run an editorial calendar; coordinate with other content crafters to ensure standards
  • Optimize all content for SEO to better reach
  • Measure impact and perform analysis to improve critical metrics.
  • Help with localization of process and content to ensure consistency across regions
  • Review and implement process changes to drive operational excellence

Requirements:
  • 2 years of working as a content marketer or in a similar position
  • Seeking a Bachelor's degree in English, communications, linguistics, or related field
  • Tech-savvy with the ability to explain complex technical matters in a simple manner without using jargon
  • Excellent attention to detail and ability to multi-task projects and deliverables
  • Confirmed experience working with deadlines to deliver high-quality output in a short span of time

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.