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Tag Management Jobs (NOW HIRING)

Prophecy Technologies

Tealium Developer

Secaucus, NJ · On-site

Role Overview: 6+ years of experience in Tealium iQ Tag Management System, with expertise in Javascript, HTML, and CSS. Key Responsibilities: * Development and support of Tealium iQ Tag Management ...

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What are some common challenges faced in a Tag Management role, and how can they be addressed?

Professionals in Tag Management often encounter challenges like ensuring data accuracy across multiple platforms, navigating rapidly changing website architectures, and managing requests from various stakeholders. Keeping up with evolving privacy regulations and ensuring tags do not negatively impact site performance are also common hurdles. Addressing these challenges typically involves clear communication with development and marketing teams, ongoing education about the latest tools and standards, and meticulous testing of changes before deployment. By maintaining robust documentation and employing a proactive approach to problem-solving, tag managers can contribute significantly to high-quality data collection and smooth digital operations.

What is a Tag Management job?

A Tag Management job involves managing and deploying digital tracking codes (tags) on a website or app using a Tag Management System (TMS) like Google Tag Manager, Tealium, or Adobe Launch. Professionals in this role ensure accurate data collection for analytics, marketing, and advertising purposes. They troubleshoot tag-related issues, optimize performance, and ensure compliance with data privacy regulations. This role often requires familiarity with JavaScript, HTML, and digital analytics tools.

What are the key skills and qualifications needed to thrive in the Tag Management position, and why are they important?

To thrive in Tag Management, you need expertise in web analytics, digital marketing, and data governance, often backed by a relevant degree and experience in digital technologies. Familiarity with tag management systems like Google Tag Manager, Tealium, or Adobe Launch, as well as knowledge of JavaScript and analytics platforms, is highly valued. Strong problem-solving skills, attention to detail, and effective communication are essential soft skills for coordinating with marketing, analytics, and IT teams. These competencies are critical to ensuring data integrity and smooth digital marketing operations in a dynamic online environment.

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Tag Management jobs near you

Analytics / Tag Management Developer

Scigon Solutions

Mettawa, IL • On-site

$90K - $100K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 5 days ago

Job description


/* deleted */
Analytics / Tag Management Developer

Salary: $90,000-$100,000

Benefits include:

  • Paid vacation, holiday and sick time
  • Medical, dental, and vision insurance options
  • 401(k)/profit sharing

Role Overview
Seeking an Analytics / Tag Management Developer to lead web measurement and datacollection implementations across a portfolio of digital experiences. This role owns datalayer architecture, tagging systems (primarily Adobe Launch + Adobe Analytics, with GA4/GTM as needed), and collaborates closely with engineering teams to ensure accurate, privacycompliant analytics for marketing, product, and leadership reporting.


Responsibilities
  • Tag Management Ownership: Configure, deploy, and maintain tags within Adobe Launch (and GTM when used). Manage environments, publishing workflows, extensions, libraries, and coordinate script placement with CMS engineering teams.
  • Data Layer Development: Convert business requirements into scalable, reusable datalayer specifications; support standardization and versioning across shared component libraries.
  • Analytics Tracking Implementation: Build Adobe Analytics/GA4 tracking, map events/parameters, maintain SDRs, and validate data quality from browser through analytics endpoints.
  • Testing & QA: Create and execute tagging test plans across environments, manage UAT, log and track defects, and follow Agile testmanagement processes.
  • Governance: Maintain tagging standards, documentation, release notes, and act as the primary owner for analytics tagging and UAT approvals.
  • CrossTeam Collaboration: Work closely with frontend/CMS engineers, product teams, marketing, and data engineering to prioritize work and ensure analytics readiness for launches.
  • Monitoring & Reliability: Track tag and consent behavior, monitor performance of analytics payloads, and address regressions caused by component or site updates.
  • Documentation: Maintain implementation guides, analytics playbooks, and runbooks for repeatable use.


Required Qualifications
  • 3+ years of experience implementing analytics and tagmanagement solutions using Adobe Launch + Adobe Analytics or similar (GA4/GTM with willingness to learn Adobe).
  • Strong understanding of datalayer design (JSON/objects), event schemas, and mapping to analytics dimensions/metrics.
  • Skilled with browser developer tools, debugging beacons, and validating analytics flow endtoend.
  • Experience with enterprise CMS platforms (e.g., AEM) for script governance and release/change control.
  • Handson QA experience, including test planning and defect tracking in Azure DevOps or similar tools.
  • Effective crossfunctional communication; ability to translate requirements between technical and nontechnical teams.
  • Working knowledge of privacy, consent, and datagovernance practices.


Preferred Qualifications
  • Experience with GA4/GTM, including serverside tagging, and maintaining SDRs or analytics playbooks.
  • Familiarity with enterprise component libraries/design systems and their impact on datalayer strategy.
  • Experience with monitoring tools for tag health and analytics reliability (e.g., synthetic monitoring, observability platforms).
  • Basic SQL skills or ability to query analytics APIs for validation.

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