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Standard Marketing Events Jobs (NOW HIRING)

Job Summary The Event Marketing Specialist is responsible for leading CaseWorthy's event strategy ... Develop and maintain standard event campaign templates and SOPs. * Manage the event request process ...

Senior Marketing Events Specialist

Manhattan, NY · On-site

$85K - $106K/yr

... standards and brand expectations. Event Execution & Experience Management * Lead on-site event ... Bachelor's degree in Marketing, Communications, Business, or a related field. * 4+ years of ...

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Standard Marketing Events information

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$20K

$43.1K

$54K

How much do standard marketing events jobs pay per year?

As of Jul 6, 2026, the average yearly pay for standard marketing events in the United States is $43,116.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $47,000.00 per year, depending on experience, location, and employer.

What is the difference between Standard Marketing Events vs Marketing Coordinators?

AspectStandard Marketing EventsMarketing Coordinators
CredentialsTypically requires a bachelor's degree in marketing, communications, or related fieldUsually requires a bachelor's degree, often with certifications in marketing or event planning
Work EnvironmentEvent venues, conference centers, or corporate settingsOffice settings with on-site event support
Employer & Industry UsageUsed across industries for brand promotion and product launchesCommonly employed in marketing departments for event execution

Standard Marketing Events focus on planning and executing large-scale promotional events, while Marketing Coordinators handle the coordination, logistics, and support tasks to ensure event success. Both roles require similar credentials and work environments, but their scope differs in strategic planning versus operational support.

What types of projects or campaigns can I expect to work on as part of a Standard Marketing Events team?

As a member of a Standard Marketing Events team, you will typically be involved in organizing and executing a variety of events such as trade shows, product launches, promotional activations, and community outreach programs. Your responsibilities may include coordinating logistics, managing vendor relationships, creating event marketing materials, and supporting on-site event operations. Collaboration with sales, design, and digital marketing teams is common, ensuring that events align with broader marketing objectives and brand messaging. This role provides valuable exposure to project management, creative problem-solving, and cross-functional teamwork, which can support career growth within the marketing field.

What are Standard Marketing Events?

Standard Marketing Events refer to organized activities or campaigns designed to promote a brand, product, or service using established marketing practices. These events can include trade shows, product launches, networking events, seminars, and promotional campaigns, both online and offline. Their main goal is to increase brand awareness, generate leads, and engage with target audiences. By following proven strategies and formats, standard marketing events help businesses connect with customers, showcase offerings, and build lasting relationships.

What jobs make $3,000 a day?

In the context of Standard Marketing Events, high-level roles such as senior marketing directors, event strategists, or agency owners can earn around $3,000 daily through large-scale campaigns, consulting, or managing major events. These positions typically require extensive experience, strong industry networks, and skills in project management and marketing tools. Compensation varies based on company size, location, and individual expertise.

What is the highest paying job in the event industry?

In the event industry, senior roles such as Event Director or Executive Producer tend to be the highest paying, often earning six-figure salaries. These positions require extensive experience, strong leadership skills, and the ability to manage large-scale events and budgets.

What are some common marketing jobs?

Common marketing jobs include roles such as Marketing Coordinator, Digital Marketing Specialist, Content Marketer, Social Media Manager, and Brand Manager. These positions often require skills in communication, analytics, and familiarity with marketing tools like CRM software and social media platforms.

What are the key skills and qualifications needed to thrive as a Marketing Events Specialist, and why are they important?

To thrive as a Marketing Events Specialist, you need expertise in event planning, marketing strategy, project management, and often a bachelor's degree in marketing or a related field. Familiarity with event management software (like Cvent or Eventbrite), CRM platforms, and digital marketing tools is typically required. Strong communication, creativity, and organizational skills help you coordinate with stakeholders and deliver engaging experiences. These skills ensure that events are executed smoothly, meet business objectives, and effectively promote a brand or product.

What are event marketing jobs?

Event marketing jobs involve planning, promoting, and executing marketing campaigns at live events such as trade shows, product launches, or promotional activities. Roles often require skills in communication, organization, and familiarity with marketing tools, and may include positions like event coordinator, brand ambassador, or marketing specialist.
More about Standard Marketing Events jobs
Infographic showing various Standard Marketing Events job openings in the United States as of June 2026, with employment types broken down into 88% Full Time, 8% Part Time, 3% Contract, and 1% Nights. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $43,116 per year, or $20.7 per hour.
Marketing Events Specialist

Marketing Events Specialist

CaseWorthy, LLC

Salt Lake City, UT • On-site

$60K - $85K/yr

Full-time

Posted 10 days ago


Job description

Description:

Job Summary

The Event Marketing Specialist is responsible for leading CaseWorthy’s event strategy, logistics, and campaign execution to drive brand awareness, generate qualified leads, and support go-to-market priorities. This role will own the end-to-end event process—from research and planning to execution and post-event ROI reporting—ensuring each event aligns with CaseWorthy’s strategic objectives. Ideal candidate would be located in the Salt Lake City, Utah area to manage the local storage unit.


Responsibilities

Opportunity & Alignment

  • Stay current with industry trends, competitor tradeshow attendance, and new opportunities.
  • Align event strategy with CaseWorthy’s product roadmap and GTM priorities.
  • Provide go/no-go event recommendations and identify opportunities for improvement.

Event Logistics

  • Manage all event logistics including registration, booth setup, and shipping.
  • Oversee swag inventory management, ordering, and budget adherence.
  • Manage CaseWorthy’s physical storage unit in Utah, including lease, payment coordination, and asset organization.
  • Coordinate swag and collateral needs for attendees and ensure timely delivery.

Process Ownership

  • Develop and maintain standard event campaign templates and SOPs.
  • Manage the event request process and implement the 2026 Event Tracking Improvement Plan, migrating scorecards into CRM.

Expense Tracking & ROI

  • Track all event expenses and ensure accountability for attendee reporting.
  • Estimate ROI prior to each event and deliver post-event performance reports.
  • Manage the Event Scorecard to inform future participation and budgeting.

Lead Generation & Campaign Management

  • Develop creative strategies to attract booth traffic and generate leads.
  • Ensure booth design and collateral align with CaseWorthy branding.
  • Create and manage CRM campaigns for each event, including assets, content, and communications.
  • Build campaign contact list and identify opportunities to maximize event ROI with potential customer and prospect attendees.
  • Coordinate pre-and-post-conference efforts with the Sales and Account Management Teams.
  • Execute all campaign deliverables including landing pages, emails, social content, and thought leadership materials.
  • Load leads and event data into CRM and ensure accurate follow-up tracking.

Communications & Stakeholder Management

  • Lead pre- and post-event planning calls with stakeholders, including attendees, Account Managers, and SLT.
  • Provide regular updates to leadership on event performance and recommendations.

CaseWorthy-Hosted & Sponsored Events

  • Evaluate and manage CaseWorthy-hosted special events to maximize time with customers and prospects at tradeshows.
  • Identify speaking and sponsorship opportunities at tradeshows to expand brand presence.

Other responsibilities

  • Support the Account Management Team with User Conference planning and execution.
  • Ability to travel nationwide, up to 25% annually.
  • Performs other duties as assigned.



Requirements:

Required Skills & Qualifications

2–3 years in corporate events or trade show planning.

Strong project management, organizational, and communication skills.

Proficiency in Microsoft Office Suite.

Willingness to travel within the U.S.

Preferred Skills & Qualifications

Bachelor’s Degree

Experience in the Non-Profit, Human Services, or Social Services sector.

Familiarity with expense tracking and ROI reporting.

Experience using HubSpot CRM.

Confident interfacing with customers and senior leadership.