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Sports Content Manager Jobs (NOW HIRING)

FloSports is the leading digital platform for underserved sports, combining live and on-demand ... FloSports is looking for a Content Manager to lead the creative and editorial direction of our ...

Journalism, Media or Communications preferred * 3-5 years of experience in in content creation, social media management, or digital editorial at a sports or media company, publisher, or content ...

Plan, produce and manage local sports content for broadcast and digital. * Lead live sports programming (Crossroads Football Live) and coordinate gameday logistics. * Assign coverage, update staff on ...

Plan, produce and manage local sports content for broadcast and digital. * Lead live sports programming (Crossroads Football Live) and coordinate game-day logistics. * Assign coverage, update staff ...

Plan, produce and manage local sports content for broadcast and digital. * Lead live sports programming (Crossroads Football Live) and coordinate gameday logistics. * Assign coverage, update staff on ...

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Sports Content Manager information

See salary details

$15

$38

$77

How much do sports content manager jobs pay per hour?

As of Jun 7, 2026, the average hourly pay for sports content manager in the United States is $38.91, according to ZipRecruiter salary data. Most workers in this role earn between $26.20 and $45.19 per hour, depending on experience, location, and employer.

What is the difference between Sports Content Manager vs Sports Journalist?

AspectSports Content ManagerSports Journalist
Primary RoleOversees sports content creation, manages content teams, and develops content strategies.Researches, writes, and reports on sports events and stories for media outlets.
Required SkillsContent management, editing, strategic planning, multimedia skills.Strong writing, reporting, interviewing, and storytelling skills.
Work EnvironmentMedia companies, sports organizations, digital platforms.Newsrooms, sports media outlets, freelance assignments.
Common CertificationsMedia or communications degrees, digital marketing certifications.Journalism degrees, reporting certifications.

While both roles involve sports content, the Sports Content Manager focuses on overseeing content strategies and team management, whereas the Sports Journalist concentrates on reporting and storytelling. Understanding these differences helps in choosing the right career path or job search focus within the sports media industry.

How does a Sports Content Manager typically collaborate with editorial, marketing, and social media teams?

A Sports Content Manager works closely with editorial teams to plan and schedule content that aligns with sports calendars and trending events. They also collaborate with marketing to ensure that content supports promotional campaigns and audience engagement goals. Regular coordination with social media teams ensures content is adapted for various platforms and reaches the intended audience effectively. This collaborative environment requires strong communication and project management skills to maintain a consistent and engaging content strategy.

What are the key skills and qualifications needed to thrive as a Sports Content Manager, and why are they important?

To thrive as a Sports Content Manager, you need a solid background in journalism, digital media, and a strong understanding of sports, often supported by a relevant degree or equivalent experience. Familiarity with content management systems (CMS), social media platforms, analytics tools, and multimedia editing software is typically required. Excellent communication, leadership, and time management skills help you coordinate teams, engage audiences, and adapt to fast-paced sporting events. These skills ensure the timely delivery of engaging, accurate, and high-quality sports content that resonates with target audiences and drives organizational goals.

What does a Sports Content Manager do?

A Sports Content Manager oversees the creation, curation, and distribution of sports-related content across various platforms, such as websites, social media, and mobile apps. They coordinate with writers, editors, photographers, and video producers to ensure timely and engaging coverage of sporting events, news, and features. Their responsibilities also include developing content strategies, analyzing audience engagement, and ensuring brand consistency. This role requires a strong understanding of the sports industry, excellent communication skills, and the ability to work in fast-paced environments.
More about Sports Content Manager jobs
What cities are hiring for Sports Content Manager jobs? Cities with the most Sports Content Manager job openings:
What are the most commonly searched types of Sports Content jobs? The most popular types of Sports Content jobs are:
What states have the most Sports Content Manager jobs? States with the most job openings for Sports Content Manager jobs include:
Infographic showing various Sports Content Manager job openings in the United States as of May 2026, with employment types broken down into 95% Full Time, and 5% Part Time. Highlights an 73% Physical, 3% Hybrid, and 24% Remote job distribution, with an average salary of $80,932 per year, or $38.9 per hour.
Digital Content Manager

Full-time

Posted 11 days ago


Job description

WSET ABC 13 in Lynchburg, Virginia has an immediate opening for a Digital Content Manager to oversee news content for overall fairness, balance, and accuracy on our digital and social media platforms. The ideal candidate will produce daily digital and social content, oversee digital producers, and implement our strategy to grow our audience on all of our digital platforms. You will work closely with producers and reporters on daily selection and coverage. The expectation is that the Digital Content Manager will lead by example.

Responsibilities of our Digital Content Manager will include (but are not limited to):

  • Oversee digital and social platforms to ensure we are serving our local communities by sharing relevant information to alert, protect, and empower our audiences
  • Supervise digital producers, review stories and posts, and provide feedback to encourage powerful storytelling
  • Collaborate with News Directors and other station managers to create special content
  • Spearhead management and innovative management of social media channels, including growing our YouTube channel
  • Edit both short-form and long-form videos to upload on social media and YouTube
  • Use social media analytics tools such as Sprout Social to monitor our audience and social platforms
  • Use Google Analytics to keep an eye on website performance and informing future content decisions

What skills do you need to be successful in our role?

  • Proven track record of creating compelling and engaging stories across multiple platforms
  • Ability to perform well under pressure, experience managing breaking news, and meeting strict deadlines
  • Expert multitasker with the ability to pivot on a moment's notice
  • Excellent news judgment and analytical skills
  • Creative and enterprising spirit
  • Ability to identify problems and provide solutions
  • A strong commitment to journalistic standards and ethics
  • Extraordinary people skills with an emphasis on coaching and motivating
  • Strong understanding of how to drive digital traffic
  • A college degree in Journalism or a related field is preferred
  • Strong writing skills and a proven track record for getting results on initiatives

EEO AND INCLUSIVITY:

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates, and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR, and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

Nebraska Broadcasters Association logo

About Nebraska Broadcasters Association

Sourced by ZipRecruiter

The Nebraska Broadcasters Association (NBA) is a key player in the communications industry located in Omaha, NE, US. Officially established in 1934, it was founded with the mission of fostering effective cooperation among broadcasters in Nebraska, advocating for their rights and promoting the highest standards of broadcasting. NBA is the voice for Nebraska’s free over-the-air radio and television broadcasters, serving the public interest since 1934. As a non-profit association, it relies on dues from member broadcasting stations to fulfill its purpose. Among its notable achievements, the association has played a major role in supporting broadcasters and ensuring they maintain adherence to regulations.

Industry

Media and telecom

Company size

1 - 10 Employees

Headquarters location

Omaha, NE, US

Year founded

1934

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