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Social Retail Jobs (NOW HIRING)

VP Creative PINK

New York, NY · On-site

$230K - $304K/yr

Ensure consistent brand expression across marketing, digital, social, retail, packaging, events, and other customer-facing channels. * Establish creative frameworks, standards, and guidelines that ...

S. and Canada. • Own and manage media budget allocation across Paid Social, Retail Media Networks, Programmatic, OTT/Connected TV, and OOH channels. • Lead retailer co-op media planning and ...

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Social Retail information

See salary details

$20.5K

$44.2K

$72.5K

How much do social retail jobs pay per year?

As of Jul 27, 2026, the average yearly pay for social retail in the United States is $44,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $27,500.00 and $56,500.00 per year, depending on experience, location, and employer.

How does a Social Retail professional typically collaborate with marketing and sales teams to achieve business goals?

In a Social Retail role, professionals frequently work alongside marketing and sales teams to develop and execute campaigns that drive customer engagement and sales through social platforms. This involves sharing insights on consumer behavior, coordinating promotional strategies, and ensuring that social content aligns with overall brand messaging. Regular meetings and cross-functional projects are common, allowing Social Retail professionals to provide feedback from online communities and help tailor offers or content to maximize conversion. This collaborative environment fosters creative problem-solving and ensures that all teams are aligned in their efforts to reach target audiences and meet sales objectives.

What are the key skills and qualifications needed to thrive in Social Retail, and why are they important?

To thrive in Social Retail, you need a solid understanding of digital marketing, social media platforms, and customer engagement strategies, often supported by experience in retail or e-commerce. Familiarity with social selling tools, analytics platforms, and e-commerce systems like Shopify or Salesforce is typically required. Strong communication, adaptability, and relationship-building skills help professionals connect authentically with customers and drive brand loyalty. These skills are crucial for leveraging digital channels to boost sales, enhance customer experiences, and stay competitive in a rapidly evolving retail landscape.

What is social retail?

Social retail is a business model that combines traditional retail with social media and digital platforms to create a more interactive and engaging shopping experience. It leverages influencers, brand ambassadors, and social networks to promote and sell products directly to consumers. This approach often includes live streaming, social shopping, and personalized interactions, making the shopping process more social and community-driven. Social retail aims to build brand loyalty and reach wider audiences through authentic, peer-driven recommendations.

What is the difference between Social Retail vs Social Media Manager?

AspectSocial RetailSocial Media Manager
CredentialsTypically requires retail or sales experience, sometimes marketing certificationsOften requires marketing, communications, or digital media degrees
Work EnvironmentRetail stores, events, or online platforms focused on direct customer engagementOffice or remote work managing online campaigns and content
Employer & Industry UsageRetail brands, direct sales companies, e-commerce platformsBrands, agencies, and companies with digital marketing teams
Search & Comparison IntentPeople interested in retail sales with social media skillsIndividuals looking to manage social media strategies and content

Social Retail focuses on direct customer engagement through retail environments and sales, often combining social media skills with retail experience. In contrast, a Social Media Manager primarily manages online content and campaigns to build brand presence. While both roles involve social media, Social Retail emphasizes in-person or direct sales interactions, whereas Social Media Managers operate mainly in digital spaces.

More about Social Retail jobs
What states have the most Social Retail jobs? States with the most job openings for Social Retail jobs include:
Infographic showing various Social Retail job openings in the United States as of July 2026, with employment types broken down into 65% Full Time, 32% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $44,160 per year, or $21.2 per hour.

Manager, Paid Social (Retail Client)

Starcom Mediavest Group Germany Gmbh

Chicago, IL • On-site

$75K - $107K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 6 days ago


Job description

Company Description
Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world's most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry's start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media's powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we "Bring HEAT to Brands." No other agency possesses the expertise that we do to address today's most pressing challenges to drive business transformation through media.
Job Description
The Manager, Paid Social is the day-to-day steward of paid social media for assigned brands and is responsible for leading campaign development, activation, and innovation. The Manager is expected to apply social mastery to deliver against the client(s) goals. They will work closely with their Associate Director in the development and communication of all strategy while owning tactical execution. In addition, the Manager is responsible for day-to-day management of the Social Analyst(s), including both project management to ensure timely delivery of tasks and career development.
Responsibilities
  • Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
  • Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
  • Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
  • Provide direction to Analyst(s) to conduct research necessary to build a new campaign
  • QA and oversee trafficking of approved plan into social platforms
  • Maintain oversight of budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
  • Oversee Analyst(s) management of campaign budgets, pacing, and bid adjustments
  • Develop and recommend optimizations and/or testing plans
  • Pull data and research components needed for new business pitches
  • Contribute to development of agency level POVs on industry happenings
  • Primary party responsible for customization of agency POVs for individual clients

Qualifications
  • 3+ years of paid social media experience, ideally in an agency environment
  • Mastery of social platforms
  • Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
  • Excellent written, verbal, and interpersonal communication skills
  • Presentation skills are a must
  • Demonstrated critical thinking and problem solving skills
  • Excellent project management and organization skills
  • Ability to work successfully with teams on multiple projects under tight deadlines
  • Proven leadership ability
  • Demonstrates initiative/"hunger"
  • Collaborative approach/attitude
  • Certifications in social platforms (Twitter Flight School (X), Facebook Blueprint) highly preferred
  • Experience in social SAS preferred - i.e. 4C

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
#LI-JE1
Compensation Range: USD $75,050.00 - USD $107,835.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/1/2026.