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Social Media Planner Jobs (NOW HIRING)

Allied Global Marketing

Media Planner

New York, NY · On-site +1

$60K - $65K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

If you're ready to make the next step in your media planning and activation career with an interest ... social, paid search, and/or programmatic campaigns * Must have experience working within Meta Ads ...

Noble People

Assistant Media Planner

New York, NY

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... social, native) to determine which would most effectively reach the target audience. * Studies ... Assists Media Planner to ensure proper progression of media buys, such as timely issuance and ...

Made By The Water LLC

Social Media Intern

Tallahassee, FL · Hybrid

$13 - $16.75/hr

Assisting with content calendars and campaign planning. Staying current on social media trends and proposing creative content ideas. Skills and Qualifications: Interest in marketing, communications ...

Junction Events

Social Media Assistant

Chicago, IL · Hybrid

$51K - $61K/yr

Continually improve paid media tactical planning and buying across all platforms. * Manage paid social campaigns from setup, execution, optimization, and reporting to the clients' key performance ...

Neff Associates

Media Planner/Buyer

Philadelphia, PA

$56K - $71K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Media Buyer & Planner will be responsible for the development, management, and performance of ... Experience collaborating with Creative, PR, and Social Media teams * Extremely well organized and ...

Made By The Water LLC

Social Media Intern

Tallahassee, FL · On-site

$13 - $16.75/hr

Benefits to Intern: • Experience in social media planning and execution. • Exposure to marketing strategy and campaign development • Basic analytics and performance tracking. • Professional ...

Made By The Water

Social Media Intern

Tallahassee, FL · On-site

$13 - $16.75/hr

Assisting with content calendars and campaign planning. * Staying current on social media trends and proposing creative content ideas. Skills and Qualifications: * Interest in marketing ...

Neff Associates

Media Planner/Buyer

Philadelphia, PA · On-site

$56K - $71K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Media Buyer & Planner will be responsible for the development, management, and performance of ... Experience collaborating with Creative, PR, and Social Media teams * Extremely well organized and ...

Junction Events

Social Media Assistant

Chicago, IL · On-site

$51K - $61K/yr

Continually improve paid media tactical planning and buying across all platforms. * Manage paid social campaigns from setup, execution, optimization, and reporting to the clients' key performance ...

Noble People

Assistant Media Planner

Manhattan, NY · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... social, native) to determine which would most effectively reach the target audience. * Studies ... Assists Media Planner to ensure proper progression of media buys, such as timely issuance and ...

Noble People

Assistant Media Planner

Manhattan, NY · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... social, native) to determine which would most effectively reach the target audience. * Studies ... Assists Media Planner to ensure proper progression of media buys, such as timely issuance and ...

22Squared

Sr. Media Planner

Atlanta, GA · On-site

Capacity to see the bigger picture across all marketing touch points, e.g., TV, Display, Mobile, Search, Social * Minimum of 3 years online & offline media planning experience * Bachelor's degree ...

Media Cause

Associate Media Planner

Washington, DC · On-site +1

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The ideal candidate has strong interest in paid media planning and buying, and a desire to be a part of a team and learn the ins and outs of media, including search and social. Strong internship or ...

22Squared, Inc

Sr. Media Planner

Atlanta, GA · Hybrid

Capacity to see the bigger picture across all marketing touch points, e.g., TV, Display, Mobile, Search, Social * Minimum of 3 years online & offline media planning experience * Bachelor's degree ...

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Social Media Planner information

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How much do social media planner jobs pay per hour?

As of Aug 17, 2026, the average hourly pay for social media planner in the United States is $23.51, according to ZipRecruiter salary data. Most workers in this role earn between $19.23 and $26.68 per hour, depending on experience, location, and employer.

What does a social media planner do?

A Social Media Planner is responsible for developing and executing strategies to promote a brand, product, or service on various social media platforms. They analyze target audiences, plan content calendars, and coordinate with creative teams to produce engaging posts. Additionally, they monitor social media trends and campaign performance, making adjustments to maximize reach and engagement. Their role is crucial in building brand awareness and fostering online communities.

What are the key skills and qualifications needed to thrive as a social media planner?

To excel as a Social Media Planner, you need a strong understanding of social media strategy, content planning, and data analytics, often supported by a degree in marketing or communications. Familiarity with scheduling tools like Hootsuite or Sprout Social, as well as analytics platforms such as Google Analytics and native social insights, is essential. Creativity, adaptability, and strong organizational skills help you craft engaging campaigns and respond to rapidly changing trends. These competencies are crucial for driving brand engagement, measuring campaign effectiveness, and managing multiple accounts efficiently.

How does a social media planner typically collaborate with other departments to execute campaigns?

A Social Media Planner works closely with marketing, creative, and analytics teams to ensure campaigns are cohesive and effective. They often collaborate with content creators to develop engaging posts, coordinate with designers for visuals, and partner with data analysts to measure campaign performance. Regular cross-department meetings and brainstorming sessions are common, allowing Social Media Planners to align messaging and timing across platforms. This collaborative environment helps ensure that social media strategies support broader business goals.

What is the difference between Social Media Planner vs Social Media Coordinator?

AspectSocial Media PlannerSocial Media Coordinator
Primary RoleDevelops social media strategies and plans content calendarsExecutes content, manages posts, and engages with audiences
Required SkillsStrategic planning, content creation, analyticsContent posting, community management, communication
Work EnvironmentPlanning sessions, collaboration with marketing teamsDaily content management, social media platforms
Common EmployersMarketing agencies, brands, corporationsBrands, non-profits, media companies

While both roles involve social media, the Social Media Planner focuses on strategy and planning, whereas the Social Media Coordinator handles daily content execution and audience engagement. Understanding these differences helps in choosing the right career path or job role.

Is a social media planner an entry-level job?

A social media planner can be an entry-level position, especially for those with basic knowledge of social media platforms, content creation, and scheduling tools like Hootsuite or Buffer. However, many roles may require some experience in marketing, communication, or related fields, and advanced positions often demand more specialized skills or a proven track record.

What degree do you need to be a social media planner?

A social media planner typically holds a bachelor's degree in marketing, communications, journalism, or a related field. Relevant skills include knowledge of social media platforms, content creation, analytics tools, and strategic planning. While formal education is common, experience and a strong portfolio can also be valuable.

What is a social media planner's job?

A social media planner is responsible for developing and implementing strategies to promote a brand or organization on social media platforms. They create content calendars, analyze engagement metrics, and coordinate campaigns to increase online presence and audience engagement, often using tools like social media management software. Strong communication skills and knowledge of current social media trends are essential for this role.

What is a social media planner?

A social media planner is a professional responsible for developing, organizing, and scheduling content for social media platforms to achieve marketing goals. They use tools like content calendars and analytics to optimize engagement and ensure consistent brand messaging. Strong communication skills and familiarity with social media management tools are essential for this role.
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Social Media Planner jobs near you
Infographic showing various Social Media Planner job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, and 16% Part Time. Highlights an 100% In-person job distribution, with an average salary of $48,902 per year, or $23.5 per hour.

Media Planner

Allied Global Marketing

New York, NY • On-site, Remote

$60K - $65K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 4 days ago

Job description

In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in entertainment, culture, and lifestyle marketing. Allied's award-winning team of specialists, over 400 strong across 23 global offices, create campaigns that drive conversion for some of the world's biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.
If you're ready to make the next step in your media planning and activation career with an interest in the fast-moving entertainment business, we'd like to talk!
Allied is a privately held agency with deep roots in the entertainment business. We're a global leader in helping entertainment, culture, sports, and lifestyle brands connect with their audiences. As the agency partner to movie studios, touring theater and entertainment companies, the sports business, and more, we offer a unique perspective into the strategy behind activating audiences.
About the role:
This strategic position is for someone who's interested in driving inventive new paid media strategies for a couple of our entertainment clients. This year is a nexus event for live entertainment. The competition for the entertainment dollar is fierce, with new players providing further competition. You'll work directly with our clients to pitch and design multi-channel approaches for each of their unique marketing challenges.
You'll manage the full cycle of your media plan, from strategy and planning through activation (including self-serve platforms) and reporting. If you're looking to broaden your media skillset, we'll provide the training and support to help you round out your media skills-plus a strong internal promotion path.
This role is based in New York City, NY.
Responsibilities:
  • Participate in strategy development and align with senior team members.
  • Create media plan, handle updates based on internal and client feedback.
  • Present/Send media plan to client and/or support senior team member presenting plan as needed.
  • Negotiate with media vendors.
  • Oversee and work with associate on campaign set-up and optimizations.
  • Review campaign performance, suggest, make optimizations.
  • Work with associate to review reporting, help identify insights - If identified, help flush out to discover the "why" and "what's next".
  • Lead on client communication.
  • Review campaign/platform set up and budget to ensure correct set up.
  • Actualize media plan based on campaign end or monthly Adazzle actuals.
  • Brainstorm strategy across teams in terms of audience building, creative development, etc.
  • Oversee all platform pacing efforts against the media plan.
  • Decide who will lead day-to-day client communications.

Your Experience
  • At least 2+ years of digital media strategy, planning, and buying experience
  • A solid time as a digital-focused associate/assistant learning the ins and outs of direct buy, paid social, paid search, and/or programmatic campaigns
  • Must have experience working within Meta Ads, Google Ads, Tiktok Ads, Snapchat Ads, etc.
  • Please highlight any experience you have with the entertainment business

This is an overview of this position's responsibilities, so specific roles and responsibilities and other aspects of this description may change.
Details:
  • The annual salary range for this role is $60,000-65,000.
  • This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k and Flexible PTO). We also offer 10 company paid holidays.

#LI-Remote
Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

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