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Social Media Planner Jobs (NOW HIRING)

Omnicom

Media Planner

Los Angeles, CA · On-site

Media Planning and Buying Hybrid Schedule- In Office Tuesday thru Thursday The Media Planner is a ... Evaluate media opportunities across programmatic, online video, CTV, YouTube, paid social, podcasts ...

CACI

Media Planner

Omaha, NE · On-site

Job Title: Media Planner Job Category: Communications Time Type: Full time Minimum Clearance ... Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ...

CACI

Media Planner

Fort George G Meade, MD · On-site

Job Title: Media Planner Job Category: Communications Time Type: Full time Minimum Clearance ... Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ...

Mile Marker

Media Planner

New York, NY · On-site

$60K - $68K/yr

Coordinate with Digital, Traditional, Biddable Paid Search and Paid Social, and Analytics teams to ... media planning/buying position at an agency * 1+ years with account / client services and/or ...

Omnicom

Media Planner

Los Angeles, CA · Hybrid

Media Planning and Buying Hybrid Schedule- In Office Tuesday thru Thursday TheMedia Planneris a key ... Evaluate media opportunities across programmatic, online video, CTV, YouTube, paid social, podcasts ...

CACI

Media Planner

Doral, FL · On-site

Job Title: Media Planner Job Category: Communications Time Type: Full time Minimum Clearance ... Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ...

CACI International, Inc.

Media Planner

Tampa, FL · On-site

Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ... Support campaign planning by integrating media strategies into operational approaches ...

CACI

Media Planner

Colorado Springs, CO · On-site

Job Title: Media Planner Job Category: Communications Time Type: Full time Minimum Clearance ... Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ...

CACI

Media Planner

Tampa, FL · On-site

Job Title: Media Planner Job Category: Communications Time Type: Full time Minimum Clearance ... Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ...

Deutsch Inc.

Media Planner

Los Angeles, CA · On-site

$60 - $80/hr

Evaluate media opportunities across programmatic, online video, CTV, YouTube, paid social, podcasts ... Build and maintain campaigns within internal planning and billing systems (e.g., Prisma) to support ...

CACI

Media Planner

Annsville, NY · On-site

Job Title: Media Planner Job Category: Communications Time Type: Full time Minimum Clearance ... Identify and assess traditional, digital, social media, broadcast, print, and emerging platforms to ...

Ignited

Associate Media Planner

Arlington, VA · On-site

Core function of this role is media planning and buying, campaign execution, maintenance, and ... Well-versed with social media platforms (i.e. Meta, LinkedIn, X) * Microsoft Office 365 (i.e.

SINE Digital

Media Planner

Los Angeles, CA · On-site +1

We are seeking a Media Planner based in Los Angeles to support a portfolio of performing arts ... This role is ideal for someone with deep paid social and paid search experience, strong cross ...

Epicosity

Media Planner/Buyer

Sioux Falls, SD · On-site

$60 - $80/hr

... Planner/Buyer, your role is to identify the best mix of media channels to deliver marketing ... social media, programmatic, and search. You will lead discussions with clients about media ...

SINE Digital

Media Planner

Los Angeles, CA · Remote

We are seeking a Media Planner based in Los Angeles to support a portfolio of performing arts ... This role is ideal for someone with deep paid social and paid search experience, strong cross ...

i360

Media Planner

Wichita, KS · On-site

$100 - $125/hr

i360 is seeking a detail-oriented and strategic Media Planner to lead the planning, execution, and ... In this role, you'll manage full-funnel campaigns across programmatic, video, and social platforms.

Publicis Groupe Holdings B.V

Media Planner

Manhattan, NY · On-site

$59K - $90K/yr

... Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U ... Responsibilities You'll be a force within the company, known as a go-to-person for media planning ...

Koch Industries

Media Planner

Arlington, VA · On-site

$90K - $120K/yr

Your Job i360 is seeking a detail-oriented and strategic Media Planner to lead the planning ... In this role, you'll manage full-funnel campaigns across programmatic, video, and social platforms.

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Social Media Planner information

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How much do social media planner jobs pay per hour?

As of Sep 8, 2026, the average hourly pay for social media planner in the United States is $23.51, according to ZipRecruiter salary data. Most workers in this role earn between $19.23 and $26.68 per hour, depending on experience, location, and employer.

What does a social media planner do?

A Social Media Planner is responsible for developing and executing strategies to promote a brand, product, or service on various social media platforms. They analyze target audiences, plan content calendars, and coordinate with creative teams to produce engaging posts. Additionally, they monitor social media trends and campaign performance, making adjustments to maximize reach and engagement. Their role is crucial in building brand awareness and fostering online communities.

What are the key skills and qualifications needed to thrive as a social media planner?

To excel as a Social Media Planner, you need a strong understanding of social media strategy, content planning, and data analytics, often supported by a degree in marketing or communications. Familiarity with scheduling tools like Hootsuite or Sprout Social, as well as analytics platforms such as Google Analytics and native social insights, is essential. Creativity, adaptability, and strong organizational skills help you craft engaging campaigns and respond to rapidly changing trends. These competencies are crucial for driving brand engagement, measuring campaign effectiveness, and managing multiple accounts efficiently.

How does a social media planner typically collaborate with other departments to execute campaigns?

A Social Media Planner works closely with marketing, creative, and analytics teams to ensure campaigns are cohesive and effective. They often collaborate with content creators to develop engaging posts, coordinate with designers for visuals, and partner with data analysts to measure campaign performance. Regular cross-department meetings and brainstorming sessions are common, allowing Social Media Planners to align messaging and timing across platforms. This collaborative environment helps ensure that social media strategies support broader business goals.

What is the difference between Social Media Planner vs Social Media Coordinator?

AspectSocial Media PlannerSocial Media Coordinator
Primary RoleDevelops social media strategies and plans content calendarsExecutes content, manages posts, and engages with audiences
Required SkillsStrategic planning, content creation, analyticsContent posting, community management, communication
Work EnvironmentPlanning sessions, collaboration with marketing teamsDaily content management, social media platforms
Common EmployersMarketing agencies, brands, corporationsBrands, non-profits, media companies

While both roles involve social media, the Social Media Planner focuses on strategy and planning, whereas the Social Media Coordinator handles daily content execution and audience engagement. Understanding these differences helps in choosing the right career path or job role.

Is a social media planner an entry-level job?

A social media planner can be an entry-level position, especially for those with basic knowledge of social media platforms, content creation, and scheduling tools like Hootsuite or Buffer. However, many roles may require some experience in marketing, communication, or related fields, and advanced positions often demand more specialized skills or a proven track record.

What degree do you need to be a social media planner?

A social media planner typically holds a bachelor's degree in marketing, communications, journalism, or a related field. Relevant skills include knowledge of social media platforms, content creation, analytics tools, and strategic planning. While formal education is common, experience and a strong portfolio can also be valuable.

What is a social media planner's job?

A social media planner is responsible for developing and implementing strategies to promote a brand or organization on social media platforms. They create content calendars, analyze engagement metrics, and coordinate campaigns to increase online presence and audience engagement, often using tools like social media management software. Strong communication skills and knowledge of current social media trends are essential for this role.

What is a social media planner?

A social media planner is a professional responsible for developing, organizing, and scheduling content for social media platforms to achieve marketing goals. They use tools like content calendars and analytics to optimize engagement and ensure consistent brand messaging. Strong communication skills and familiarity with social media management tools are essential for this role.
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What job categories do people searching Social Media Planner jobs look for?

The top searched job categories for Social Media Planner jobs are:

Social Media Planner jobs near you
Infographic showing various Social Media Planner job openings in the United States as of August 2026, with employment types broken down into 74% Full Time, 13% Part Time, and 13% Contract. Highlights an 62% In-person, and 38% Remote job distribution, with an average salary of $48,902 per year, or $23.5 per hour.

Media Planner

Omnicom

Los Angeles, CA • On-site

Full-time

Posted 23 days ago

Key responsibilities

  • Develop, execute, and optimize integrated media campaigns across digital and traditional media channels.

  • Coordinate campaign setup, launch, and management, including trafficking, creative assets, and vendor communication.

  • Monitor campaign performance, manage budgets, and collaborate with teams to analyze data and optimize campaign outcomes.

Job description

Agency:
Deutsch
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
Hybrid Schedule- In Office Tuesday thru Thursday
The Media Planner is a key member of the media team responsible for developing, executing, and optimizing integrated media campaigns across digital and traditional media channels for a leading B2B technology client. Working closely with the larger team, including analytics, ad operations, finance, and external partners, this role helps translate client objectives into effective media plans that drive measurable business outcomes. The ideal candidate has a strong understanding of media fundamentals, is highly analytical, naturally curious, and enjoys solving problems through data. They are highly organized, collaborative, and thrive in a fast-paced agency environment while managing multiple priorities. The individual takes ownership of projects from planning through execution, proactively identifies solutions, demonstrates sounds judgement, and works collaboratively to deliver successful campaigns.
RESPONSIBLITIES
Media Planning & Strategy
  • Support development and presentation of integrated media strategies aligned to client business objectives and campaign goals
  • Conduct audience, marketplace, competitive, and media research to inform planning recommendations
  • Evaluate media opportunities across programmatic, online video, CTV, YouTube, paid social, podcasts, streaming audio, and traditional media channels
  • Assist in developing channel strategies, investment allocations, flight recommendations, and media POVs
  • Stay current on media trends, consumer behavior, platform capabilities, measurement solutions, and AI-enabled planning tools

Campaign Planning & Execution
  • Develop integrated media plans, budget trackers, and support campaign documentation
  • Coordinate campaign launches across internal teams and media partners
  • Manage campaign setup and execution across media channels, including coordinating insertion orders (IOs), trafficking requirements, tagging, creative assets, and launch timelines
  • Build and maintain campaigns within internal planning and billing systems (e.g., Prisma) to support campaign execution, financial tracking, and reporting
  • Ensure campaigns launch accurately by QA'ing creative assets, tracking tags, landing pages, naming conventions, and vendor deliverables
  • Communicate with clients on outstanding asset deliverables and launch progress

Campaign & Financial Management
  • Coordinate with offshore support to oversee campaign setup in Prisma, trafficking support, billing actualizations, and campaign documentation to ensure accurate and timely execution
  • Monitor campaign pacing, delivery, and budgets by reviewing pacing reports and proactively identifying under or over-delivery, recommending solutions to optimize campaign performance
  • Manage campaign budgets, reconciliations, invoice tracking, and financial documentation throughout the campaign lifecycle
  • Work closely with finance, media vendors, clients, and internal stakeholders to ensure accurate billing, campaign actualization, and financial reconciliation

Media Partner Management
  • Serve as a day-to-day point of contact for media vendors throughout campaign execution
  • Deliver IOs, creative assets, tracking requirements, launch timelines, and campaign updates
  • Work closely with partners to identify optimization and added value opportunities

Reporting & Measurement
  • Partner with offshore support to coordinate recurring weekly campaign pacing reports, and QA to ensure reporting accuracy across all partners
  • Collaborate with analytics and measurement teams on tagging, attribution, and campaign measurement implementation
  • Analyze campaign performance and translate data into actionable insights and optimization recommendations

QUALIFICATIONS
  • Minimum of 3 years of hands-on media planning and campaign management experience across integrated media channels
  • Strong understanding of paid media fundamentals across digital and traditional channels, including planning, execution, optimization, and measurement
  • Experience with media research and planning tools such as Nielsen, MRI-Simmons, Telmar, MediaRadar, or similar platform
  • Excellent time management skills with the ability to prioritize multiple projects, manage deadlines, and communicate priorities effectively to supervisors and cross-functional teams
  • Demonstrated experience managing campaign budgets, pacing, billing, reconciliations, and financial stewardship
  • Experience coordinating campaign execution, including media authorizations (MAs), insertion orders (IOs), tagging, trafficking, QA, creative asset management, and vendor communication
  • Highly detail oriented with a proven ability to maintain accuracy across campaign setup, documentation, financial tracking, and reporting
  • Strong analytical skills with the ability to interpret campaign performance and develop data-driven recommendations
  • Advanced proficiency in Microsoft Excel and PowerPoint, and experience with Google Workspace is a plus
  • Experience working with media planning, billing, and campaign management systems (e.g., Prisma) is preferred
  • Excellent written, verbal, and presentation skills with the ability to communicate effectively with clients, media partners, and internal stakeholders
  • Previous client communication and presentation experience
  • Experience working on integrated campaigns across multiple media channels is preferred

70,350
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
For US Job Seekers:
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

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