Social Media Marketer Jobs in Arizona (NOW HIRING)

Description
Title: Social Media Marketing Coordinator
Reports to: Marketing Manager
Summary of Position:
The Social Media Marketing Coordinator supports the Marketing Manager in executing daily marketing initiatives within the tactical and defense industry. This position focuses heavily on creating dynamic photo and video content for social media, with an emphasis on Instagram, Facebook, Twitter, and LinkedIn. The ideal candidate is creative, detail-oriented, passionate about visual storytelling through video and photo, and growing brand presence across digital platforms with the ability to translate real-world application into compelling digital content. Preference is given to candidates with experience in law enforcement, military, tactical, or hunting-related content.
Key Responsibilities:
Social Media Content Creation:
Create, edit, and schedule engaging, mission-driven content for Instagram, Facebook, Twitter, and LinkedIn, including posts, reels, and short-form videos that highlight tactical gear, field applications, and operational use cases. Assist with captions, hashtags, and content strategy to increase engagement and reach within the tactical community.
Video Editing & Photography:
Capture and produce high-quality photo and video content that reflects real-world use of tactical equipment in training or field environments. Edit short and long-form videos using both professional software and social media-driven tools (i.e. Capcut), with a focus on action-driven storytelling, product functionality, and current content trends.
Creative Content Development:
Assist in developing creative concepts for social media campaigns, including training scenarios, product demonstrations, behind-the-scenes content, and brand storytelling that resonates with military, law enforcement, and outdoor audiences.
Digital Marketing Support:
Support digital campaigns by preparing and organizing content, uploading assets, and tracking performance metrics such as engagement and reach. Utilize platforms such as Sprout Social and Meta Business Suite to schedule content, monitor analytics, and manage social channels.
Trade Show Marketing Support:
Support marketing efforts for industry events and trade shows by creating pre-event promotions, capturing live content on-site, and assisting with post-event social media and digital follow-up.
Brand Consistency:
Ensure all content aligns with brand standards, maintaining a consistent visual identity, tone, and messaging that reflects the professionalism and performance expectations of the tactical industry.
General Marketing Support:
Provide day-to-day support to the Marketing Manager, assisting with project coordination and execution of marketing initiatives across multiple platforms.
Qualifications and Experience:
High school diploma required with 2-3 years of experience in social media management and content creation, including a portfolio showcasing creative work. Preferred experience includes tactical, outdoor, or action-oriented photography and video content.
Degree or certificate preferred in Social Media, Digital Media Arts, Marketing, Communications, or a related field.
Demonstrated proficiency in Canva, CapCut, Adobe Creative Suite, and social media management tools.
Preferred experience with Sprout Social, Meta Business Suite, or similar social media management platforms.
Preferred background or familiarity with military, law enforcement, tactical gear, or hunting industries.
Excellent project management, organizational, and communication skills.
Working Environment:
This is an in-person position based at our Peoria, Arizona headquarters, requiring daily on-site presence to support collaboration, communication, and team effectiveness. The role operates within a professional office environment and involves frequent interaction with cross-functional teams and internal stakeholders.
The position requires the ability to stand, walk, and sit for extended periods throughout the workday. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.
• Equal Opportunity Employer:
TYR Tactical is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status