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Social Media Analyst Jobs in Raleigh, NC (NOW HIRING)

Extron

Social Media Manager

Raleigh, NC · On-site

SOCIAL MEDIA MANAGER Company Overview: Extron is a leading developer and manufacturer of ... This role combines strategic planning, content leadership, analytics expertise, and community ...

Gondola

Social Media Manager

Raleigh, NC · On-site

$55 - $85/hr

# Social Media Manager## Carolina Hurricanes • ### @CarolinaHurricanesPosted on 7/31/2026 • ... Analyze performance metrics and develop actionable insights and recommendations.* Identify ...

Gondola

Social Media Strategist

Raleigh, NC · On-site

$50 - $75/hr

Work with various members of the creative team and other internal departments to develop content for social media platforms.* Assist with social analytics reporting and performance tracking.* Ability ...

Agupdate

Social Media Strategist

Chapel Hill, NC · On-site

$90 - $110/hr

Familiarity with social media analytics and performance tracking. * Prior experience in journalism is strongly preferred. * Excellent interpersonal, written and verbal communication skills. * Ability ...

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

$70 - $110/hr

We're seeking a highly skilled and strategic Social Media Manager to help lead our brand's presence ... The ideal candidate is both creative and analytical, with strong editing skills, a deep ...

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

We're seeking a highly skilled and strategic Social Media Manager to help lead our brand's presence ... The ideal candidate is both creative and analytical, with strong editing skills, a deep ...

Duke University

Social Media Manager

Durham, NC · On-site

The Social Media Manager develops and executes platform-specific strategies that expand the reach ... Measure Performance and Optimize Results Use analytics, audience insights, social listening and AI ...

Duke University

Social Media Manager

Durham, NC

The Social Media Manager develops and executes platform-specific strategies that expand the reach ... Measure Performance and Optimize Results Use analytics, audience insights, social listening and AI ...

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

We're seeking a highly skilled and strategic Social Media Manager to help lead our brand's presence ... The ideal candidate is both creative and analytical, with strong editing skills, a deep ...

TriMark Digital

Social Media Manager

Raleigh, NC · On-site

We're seeking a highly skilled and strategic Social Media Manager to help lead our brand's presence ... The ideal candidate is both creative and analytical, with strong editing skills, a deep ...

Farrin

Social Media Video Producer

Durham, NC · On-site

Can you spot a platform shift before it shows up in the analytics? Are you just as comfortable ... WHAT THE DAY LOOKS LIKE You'll own day-to-day social media video production across our Farrin, JOVE ...

Farrin

Social Media Video Producer

Durham, NC · On-site

Can you spot a platform shift before it shows up in the analytics? Are you just as comfortable ... WHAT THE DAY LOOKS LIKE You'll own day-to-day social media video production across our Farrin, JOVE ...

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All JobsSocial Media Analyst JobsSocial Media Analyst Jobs in Raleigh, NC

Social Media Analyst information

See Raleigh, NC salary details

$13

$31

$53

How much do social media analyst jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for social media analyst in Raleigh, NC is $31.02, according to ZipRecruiter salary data. Most workers in this role earn between $23.61 and $37.40 per hour, depending on experience, location, and employer.

What is a social media analyst?

A social media analyst performs marketing research to boost a company brand or program. Job duties may include designing digital marketing campaigns and creating social media content. They are responsible for building brand awareness, so connecting with social media followers is important. Additional duties include researching and analyzing social media trends. People in this career often work on computers or mobile devices but may need to attend marketing events or meet with clients.

What does a social media analyst do?

A Social Media Analyst is responsible for monitoring, analyzing, and reporting on social media metrics to help organizations improve their online presence and marketing strategies. They track engagement, audience trends, and campaign performance across platforms like Facebook, Twitter, Instagram, and LinkedIn. By interpreting data, Social Media Analysts provide actionable insights to optimize content, increase reach, and achieve business goals. Their work is crucial for understanding how audiences interact with a brand and identifying opportunities for growth.

What are the key skills and qualifications needed to thrive as a social media analyst, and why are they important?

To thrive as a Social Media Analyst, you need strong analytical skills, marketing knowledge, and experience with social media platforms, often supported by a relevant degree in marketing, communications, or data analytics. Familiarity with tools like Google Analytics, Hootsuite, Sprout Social, and data visualization software is typically required. Strong written communication, attention to detail, and the ability to interpret trends and insights make someone stand out in this role. These capabilities are crucial for effectively measuring campaign performance, optimizing strategy, and driving audience engagement in a competitive digital landscape.

What are some common challenges faced by social media analysts when measuring campaign effectiveness?

Social Media Analysts often encounter challenges in attributing ROI to specific campaigns due to the multi-channel nature of digital marketing and the evolving algorithms of social platforms. Additionally, data from different sources may not always align, requiring strong analytical skills to reconcile discrepancies. Analysts must stay current with platform updates and new metrics, ensuring their reporting reflects the latest standards. Collaborating closely with marketing, content, and sales teams helps them interpret data contextually to provide actionable insights.

What is the difference between Social Media Analyst vs Content Marketing Specialist?

AspectSocial Media AnalystContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; familiarity with analytics toolsBachelor's in Marketing, Communications, or related field; strong writing skills
Work EnvironmentDigital marketing teams, social media platforms, analytics toolsContent creation teams, marketing departments, digital platforms
Employer & Industry UsageUsed across industries to analyze social media performanceUsed to develop and execute content strategies
Search & Comparison IntentUnderstanding analytics roles in social mediaUnderstanding content creation roles in marketing

The main difference is that a Social Media Analyst focuses on analyzing social media data to measure performance, while a Content Marketing Specialist creates and manages content strategies. Both roles require marketing knowledge and digital skills but serve different functions within marketing teams.

More about Social Media Analyst jobs

What are the most commonly searched types of Social Media Analyst jobs in Raleigh, NC?

The most popular types of Social Media Analyst jobs in Raleigh, NC are:

What are popular job titles related to Social Media Analyst jobs in Raleigh, NC?

For Social Media Analyst jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Social Media Analyst jobs in Raleigh, NC look for?

The top searched job categories for Social Media Analyst jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Social Media Analyst jobs?

Cities near Raleigh, NC with the most Social Media Analyst job openings:

Social Media Analyst jobs near you
Infographic showing various Social Media Analyst job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 73% Full Time, 21% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $64,512 per year, or $31 per hour.

Social Media Manager

Extron

Raleigh, NC • On-site

Full-time

Posted 4 days ago

Job description

SOCIAL MEDIA MANAGER
Company Overview:
Extron is a leading developer and manufacturer of professional AV hardware and software solutions which serve the ever-changing needs of organizations around the world as they strive to better communicate. Each Extron product is carefully engineered to provide best-in-class performance, intuitive operation, and exceptional reliability. At Extron, the passion for our products is evidenced by our company culture, which encourages innovation and provides opportunities for individual career growth.
Position Overview:
The Social Media Manager is responsible for developing and executing comprehensive social media strategies that enhance brand awareness, drive audience engagement, generate demand, and support business objectives. This role combines strategic planning, content leadership, analytics expertise, and community management to maximize the organization's presence across social and digital platforms.
The ideal candidate is a creative storyteller, data-driven marketer, and social media strategist with a strong understanding of content trends, audience behavior, paid social advertising, and brand reputation management.
Required Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, Business, or related field.
  • 7+ years of experience managing social media programs for B2B or B2C organizations.
  • 3+ years of supervisory or people management experience.
  • Demonstrated success building and executing multi-channel social media strategies.
  • Deep expertise in major social media platforms, platform algorithms, audience engagement strategies, emerging trends, and optimization techniques, with experience managing and growing brand presence across multiple channels.
  • Extensive experience using social media management and analytics platforms to measure performance and optimize campaigns.

Key Responsibilities:
  • Develop and execute integrated social media strategies aligned with marketing and business goals.
  • Lead the creation, planning, and distribution of engaging content across social channels.
  • Collaborate with content, creative, product marketing, and communications teams to ensure message consistency.
  • Develop content calendars and campaign plans that support key business initiatives.
  • Ensure all content aligns with brand voice, messaging, and corporate standards.
  • Manage and grow audiences across social media channels.
  • Foster meaningful engagement and conversations with customers, partners, influencers, and industry communities.
  • Monitor brand sentiment and recommend actions to strengthen customer relationships.
  • Measure campaign effectiveness using social media analytics tools and business intelligence platforms.
  • Coordinate audience targeting, retargeting, and campaign segmentation strategies.
  • Serve as the primary decision-maker for social media strategy, using performance metrics, audience insights, business objectives, and market trends to guide decisions on content, audience engagement, platform investments, brand reputation, and response strategies.

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