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Smarklabs Jobs (NOW HIRING)

About SmarkLabs At SmarkLabs, we specialize in elevating B2B companies through tailored marketing strategies, cutting-edge content, demand generation, and innovative web and creative solutions. Our ...

SmarkLabs is seeking a HubSpot Platform Consultant to join our team. As a HubSpot Consultant, you will manage a variety of client projects, including HubSpot platform implementation, integration ...

SmarkLabs is seeking a HubSpot Platform Consultant to join our team. As a HubSpot Consultant, you will manage a variety of client projects, including HubSpot platform implementation, integration ...

We are a full-service marketing firm focused on helping growth-focused B2B companies plan and execute revenue-accelerating strategies. We are seeking an experienced Marketing Specialist to join our ...

We are a full-service marketing firm focused on helping growth-focused B2B companies plan and execute revenue-accelerating strategies. We are seeking an experienced Marketing Specialist to join our ...

Smarklabs information

What are the key skills and qualifications needed to thrive as a Marketing Specialist at Smarklabs, and why are they important?

To thrive as a Marketing Specialist at Smarklabs, you need a solid understanding of digital marketing strategies, content creation, and data analytics, often supported by a degree in marketing or a related field. Familiarity with marketing automation platforms like HubSpot, CRM systems, and analytics tools such as Google Analytics is typically required. Strong communication, creativity, and project management abilities help you stand out in this client-focused environment. These skills enable effective campaign execution, client satisfaction, and measurable business growth in a competitive digital marketing landscape.

What types of projects do team members at Smarklabs typically work on, and how is collaboration structured within the team?

At Smarklabs, team members often work on a variety of marketing projects, including content creation, lead generation campaigns, and digital strategy implementation for clients across different industries. Collaboration is highly emphasized, with cross-functional teams—such as strategists, content creators, and account managers—working together through regular meetings, shared platforms, and clear communication channels. This structure enables employees to contribute their expertise, learn from peers, and ensure seamless project delivery. Team members are encouraged to participate in brainstorming sessions and provide feedback, fostering a supportive and innovative work environment.

What is the difference between Smarklabs vs Digital Marketing Specialist?

AspectSmarklabsDigital Marketing Specialist
Required CredentialsMarketing degree, certifications in digital toolsMarketing degree, certifications in SEO, SEM, analytics
Work EnvironmentAgency or in-house marketing teams, collaborativeAgency, corporate marketing departments, remote options
Industry UsageUsed across various industries for digital campaignsCommonly employed in marketing and advertising sectors

Both Smarklabs and Digital Marketing Specialists focus on digital marketing strategies, but Smarklabs often refers to a specific platform or agency offering marketing services, while Digital Marketing Specialist is a role held by professionals executing these strategies. Understanding these differences helps clarify job expectations and career paths in digital marketing.

What is Smarklabs?

Smarklabs is a marketing agency that specializes in helping B2B companies grow through inbound marketing, sales enablement, and digital strategies. They offer services such as content creation, lead generation, marketing automation, and CRM implementation. Smarklabs works closely with clients to develop tailored marketing campaigns that drive traffic, generate qualified leads, and increase sales. Their goal is to support businesses in achieving measurable growth by leveraging modern marketing technologies and methodologies.
What cities are hiring for Smarklabs jobs? Cities with the most Smarklabs job openings:
What are the most commonly searched types of Smarklabs jobs? The most popular types of Smarklabs jobs are:
Infographic showing various Smarklabs job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 80% Physical, and 20% Remote job distribution.

Demand Generation Manager

SmarkLabs

Chicago, IL • Remote

Full-time

Medical, Dental, Vision, PTO

Re-posted 2 days ago


Job description

About SmarkLabs

At SmarkLabs, we specialize in elevating B2B companies through tailored marketing strategies, cutting-edge content, demand generation, and innovative web and creative solutions. Our focus is on driving growth and building lasting market impact for our clients.

Position Overview

As a Demand Generation Manager, you will play a pivotal role in leading our demand generation strategies for clients across various industries. You will be responsible for designing, implementing, and optimizing campaigns that drive lead generation, nurture prospects, and contribute to achieving our clients' revenue and growth objectives. This role demands a blend of strategic planning, tactical execution, and analytics capabilities to measure and drive success.

Key Responsibilities
  • Develop and execute comprehensive demand generation strategies to meet or exceed pipeline generation and revenue targets for our clients.
  • Collaborate with the marketing, sales, and client success teams to align strategies and optimize the lead-to-customer conversion process.
  • Manage multi-channel marketing campaigns across email, web, social media, and digital advertising to engage target audiences effectively.
  • Utilize data and analytics to track campaign performance, measure ROI, and provide insights for continuous improvement.
  • Create compelling content and messaging that resonates with target audiences and supports campaign objectives.
  • Manage budgets and resources efficiently to maximize impact and achieve optimal results.
  • Stay abreast of the latest trends, tools, and best practices in demand generation and digital marketing to keep our strategies cutting-edge.
Qualifications
  • Bachelor’s degree in Marketing, Business, or a related field.
  • 5-7 years of experience in demand generation, digital marketing, or a similar role, preferably in a B2B or agency setting.
  • Proven track record of designing and executing successful demand generation campaigns.
  • Strong analytical skills with experience in tracking and interpreting marketing metrics to inform decisions.
  • Excellent project management abilities, capable of leading multiple projects simultaneously under tight deadlines.
  • Proficiency in marketing automation and CRM tools (e.g., HubSpot).
  • Creative thinker with excellent communication and interpersonal skills.
  • Ability to work collaboratively in a team environment as well as independently.
Why Join SmarkLabs?

SmarkLabs is an agile team passionate about making a real impact for our clients. We offer a collaborative culture that values innovation, continuous learning, and professional growth. We believe in work-life balance and provide a supportive environment where you can thrive. If you're eager to lead demand generation efforts and drive significant results, we'd love to hear from you.

Typical interview process 

  • Email interview
  • Video interview 
  • 2nd video interview
  • Interview assignment
  • Reference checking 
  • Offer

Salary and benefits

  • Generous compensation package (salaried)
  • Health insurance with company contribution (medical, dental, vision, etc)
  • Paid vacation
  • Paid time off
  • The flexibility of working remotely

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