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Seo Jobs in Springfield, MA (NOW HIRING)

Nassau Re

Front End Web Developer

Hartford, CT · On-site

$65K - $150K/yr

Implementation of SEO principles and solutions for cross-browser compatibility issues * Code versioning tools such as Git, CodeCommit and Exposure to CI/CD tools and Agile development practices.

HKA Enterprises

Chemical Engineer

East Hartford, CT · On-site

... and optimization of advanced coating technologies within a highly technical manufacturing ... This position offers the opportunity to work on critical projects involving engine safety ...

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All JobsSeo JobsSeo Jobs in Springfield, MA

Seo information

See Springfield, MA salary details

$80.2K

$112.9K

$144K

How much do seo jobs pay per year?

As of Aug 10, 2026, the average yearly pay for seo in Springfield, MA is $112,936.00, according to ZipRecruiter salary data. Most workers in this role earn between $102,100.00 and $121,100.00 per year, depending on experience, location, and employer.

What does an SEO specialist do?

An SEO (Search Engine Optimization) specialist is responsible for improving a website's visibility in search engine results pages. They analyze, review, and implement changes to websites to optimize them for search engines like Google. This involves researching keywords, creating quality content, optimizing website structure, building backlinks, and monitoring performance metrics. The goal is to drive more organic (unpaid) traffic to the site and improve its ranking in search results.

What is the difference between Seo vs Content Writer?

AspectSeoContent Writer
Primary FocusOptimizing websites for search enginesCreating engaging written content
Skills NeededKeyword research, SEO tools, technical SEOWriting, editing, storytelling
Work EnvironmentDigital marketing teams, agenciesContent agencies, marketing teams
CertificationsSEO certifications, Google AnalyticsWriting courses, journalism degrees

Seo specialists focus on improving website visibility through search engine optimization techniques, while content writers craft compelling content to engage audiences. Both roles often collaborate but serve different core purposes within digital marketing strategies.

What are the key skills and qualifications needed to thrive as an SEO specialist, and why are they important?

To thrive as an SEO Specialist, you need expertise in keyword research, on-page and off-page optimization, analytics, and a solid understanding of search engine algorithms, usually backed by experience or certifications in digital marketing. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and Google Search Console is essential for monitoring and improving website performance. Strong analytical skills, attention to detail, and effective communication make an SEO professional stand out. These abilities are vital for driving organic traffic, improving search rankings, and delivering measurable results to clients or organizations.

What is SEO?

SEO or search engine optimization is the process of generating marketing results for a company or website through various forms of paid and non paid advertising. While the actual marketing content takes a variety of shapes, ranging from blogs and how-to guides to infographics, videos, product pages, and anything else that may be relevant to a company, SEO focuses on improving the ranking of this material in organic search results. SEO also involves using analytics software to determine which advertising techniques are most successful. Once a company has this information, it can start producing more content of that type, with the ultimate goal of improving its advertisements over time.

What are some common challenges faced by SEO specialists when working with cross-functional teams?

SEO specialists often collaborate with web developers, content creators, and marketing teams, which can present communication and alignment challenges. For example, implementing technical SEO recommendations may require developers to prioritize tasks that compete with other projects. Additionally, aligning content strategy with SEO goals sometimes involves negotiating with writers and editors to balance creativity and keyword optimization. Building strong relationships and clearly communicating the value of SEO can help overcome these obstacles and drive better results for the organization.
More about Seo jobs
What are the most commonly searched types of Seo jobs in Springfield, MA? The most popular types of Seo jobs in Springfield, MA are:
What job categories do people searching Seo jobs in Springfield, MA look for? The top searched job categories for Seo jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Seo jobs? Cities near Springfield, MA with the most Seo job openings:
Seo jobs near you
Infographic showing various Seo job openings in Springfield, MA as of August 2026, with employment types broken down into 80% Full Time, and 20% Part Time. Highlights an 86% In-person, and 14% Remote job distribution, with an average salary of $112,936 per year, or $54.3 per hour.

Drupal and Integrations Developer

Smith College

Northampton, MA • On-site

$97K - $132K/yr

Other

Re-posted 15 days ago

Smith College rating

8.2

Company rating: 8.2 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

142nd of 617 rated colleges and universities

Job description

If you have any questions about the position or our application process, reach out to us at recruiting-u@smith.edu.

DepartmentCommunications and Marketing Job Description

Job Summary

Maintain, manage and improve mission critical and/or complex enterprise applications and associated services and workflows. Support service requests and collaborate with stakeholders to deploy solutions using assigned application(s). Oversee troubleshooting from routine to highly complex issues and escalates to vendors. Maintain security within the application(s) and manage routine updates and patching, as well as coordinating more complex system upgrades. Contribute to the development of documentation and standards. Lead large size projects associated with service delivery or maintenance. Work closely with key stakeholders and supports continuous improvement, as well as providing input for strategic planning. May be called upon after hours and/or weekends to address urgent issues.

Take appropriate actions to support a diverse workforce and participate in the College's efforts to create a respectful, inclusive, and welcoming work environment.

Essential Functions

Technical Engineering & Core Development (40%):

  • Develop and maintain custom Drupal 10+ modules using modern APIs and best practices.
  • Design and implement secure API integrations with enterprise platforms (Salesforce, Slate, Workday).
  • Maintain and modernize legacy PHP codebases to ensure long-term sustainability and compatibility with current architecture.

Strategic Marketing Partnership (25%):

  • Partner with the Marketing Director to leverage analytics tracking, GA4 events, and server-side tagging.
  • Architect 'author-friendly' administrative interfaces (Paragraphs) to empower non-technical content managers.
  • Monitor and optimize Core Web Vitals and site speed to support SEO and brand performance.

Systems Maintenance & DevOps (25%):

  • Manage hosting environments (e.g., Pantheon), including deployment pipelines (CI/CD), configuration management, regression testing, security and version updates.
  • Act as primary technical troubleshooter for high-traffic institutional events.

Documentation & Collaboration (10%):

  • Document technical implementations and integration patterns to ensure team redundancy.
  • Consult with the Marketing Director and Web Lead during planning phases to provide feasibility assessments for new digital initiatives.

Perform other duties as assigned by management.

Minimum Requirements:

Bachelor's Degree, Field: Computer Science or Engineering
5 or more years experience. Area: Drupal backend and integrations

development

Knowledge of:

Drupal 10+ architecture, REST APIs, JSON, OAuth, and authentication workflows.

Skills:

Proficiency in Drupal, Javascript, PHP, Composer and Git; ability to translate

complex technical requirements for marketing stakeholders.

Preferred Qualifications:
Graduate Degree, Field: Computer Science
8 or more years experience, Area: Drupal, Wordpress and API

development

Knowledge of:

Drupal 10+ architecture, REST APIs, JSON, OAuth, and authentication workflows, WordPress, Salesforce Marketing Cloud, Workday, Technolutions Slate CRM

Skills:

Proficiency in Drupal and WordPress architecture JavaScript, React, PHP, Composer and Git; extensive experience with modern APIs and ETL processes

CompensationIn addition to a competitive benefits package, annualized pay for this role is typically between $97,972.09 - $132,550.47 covering the middle half of market compensation. Actual compensation will vary based on individual qualifications and work schedule if less than full-time.

Position Type

Regular

Please attach BOTH a current resume and a cover letter in order for your application to be considered for this position . Be sure you have provided all attachments before submitting your application.

You will NOT be able to attach additional files after you have hit the Submit button.

Review of applications will begin

July 13, 2026 About Smith College

Located in Northampton, MA, Smith College is one of the largest women's colleges in the country and is dedicated to excellence in teaching and research across the liberal arts. A faculty of outstanding scholars interact with students in small classes, as advisors, and through student-faculty research projects. The College is a member of the Five College Consortium with Amherst, Hampshire and Mt. Holyoke Colleges, and the University of Massachusetts Amherst.Students cross-enroll and faculty cross-teach across the Five Colleges.

Consistent with the Americans with Disabilities Act (ADA) and Massachusetts General Law, Chapter 151B, it is the policy of Smith College to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment, including the application process. If reasonable accommodation is needed, please contact our recruiting team at recruiting-u@smith.edu.

As set forth in our mission and values, Smith College is committed to promoting a culture of equity and inclusion among students, staff and faculty. The College will not discriminate in employment on the basis of age, race, color, ethnicity, national origin, creed, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, genetic information, age, veteran status, physical or mental disability, or any other classification protected by law. Smith College is an equal opportunity employer and complies with all state and federal laws that prohibit discrimination.

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