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Local Seo Jobs in Springfield, MA (NOW HIRING)

Web Content Designer

Hartford, CT · On-site

$60 - $70/hr

And you must also show a high level of mastery of content taxonomy, SEO, service design, and ... local or enterprise level Copywriting - a high proficiency in writing for real people and ...

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Marketing Coordinator

Hebron, CT · On-site

$55K - $65K/yr

... SEO high level plan o Request updates on projects and progress Events/Publicity o Organize all ... local laws. Reasonable accommodations may be made to enable individuals with disabilities to ...

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Marketing Coordinator

Hebron, CT · On-site

$55K - $65K/yr

... SEO high level plan o Request updates on projects and progress Events/Publicity o Organize all ... local laws. Reasonable accommodations may be made to enable individuals with disabilities to ...

Digital Marketing Manager

Ware, MA · On-site

$75K - $85K/yr

Develops and maintains SEO strategies to improve search rankings and organic traffic. * Designs and ... This position will require frequent local travel between community event sites. Country Bank is an ...

Social Media Manager

Hartford, CT · On-site

$70K - $100K/yr

Knowledge of SEO, keyword research, and online marketing trends * Strong analytical skills and the ability to interpret data to drive decision-making

Account Executive

Springfield, MA · Hybrid

$60K - $100K/yr

... local audio and digital company in the business. You will make real money while making a real difference in our area. A full support team for all our digital & audio products. SEM, SEO, Social ...

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Showing results 1-20

Local Seo information

See Springfield, MA salary details

$34.4K

$67.2K

$102.6K

How much do local seo jobs pay per year?

As of Aug 25, 2026, the average yearly pay for local seo in Springfield, MA is $67,153.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,800.00 and $74,700.00 per year, depending on experience, location, and employer.

What is a Local SEO?

A Local SEO job involves optimizing a business's online presence to improve visibility in local search results. This includes managing Google Business Profiles, building local citations, optimizing website content for location-based keywords, and acquiring backlinks from local sources. The goal is to help businesses attract nearby customers by ranking higher in searches related to their services or products. Local SEO professionals also monitor rankings, track analytics, and adjust strategies to improve performance.

What are the typical daily responsibilities of a Local SEO specialist?

A Local SEO specialist’s daily responsibilities often include optimizing Google Business Profiles, managing local listings and citations, monitoring online reviews, and conducting keyword research tailored to specific geographic areas. You’ll regularly analyze website analytics, track search rankings, and generate reports to assess the effectiveness of your strategies. Collaboration is common with content creators, web developers, and marketing managers to ensure all aspects of local optimization are covered. This role also involves staying updated on evolving SEO best practices and swiftly addressing any issues affecting local search performance.

What are the key skills and qualifications needed to thrive in the Local SEO position, and why are they important?

To thrive as a Local SEO specialist, you need a solid understanding of local search ranking factors, keyword research, and on-page/off-page optimization, often supported by relevant marketing or digital media education. Familiarity with tools like Google Business Profile, Moz Local, and analytics platforms, as well as certifications in SEO or digital marketing, are often required. Strong communication, attention to detail, and problem-solving skills are essential for effective client management and strategy execution. These skills ensure that businesses achieve greater visibility in local search results, driving targeted traffic and measurable growth.

What are the most commonly searched types of Seo jobs in Springfield, MA?

The most popular types of Seo jobs in Springfield, MA are:

What job categories do people searching Local Seo jobs in Springfield, MA look for?

The top searched job categories for Local Seo jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Local Seo jobs?

Cities near Springfield, MA with the most Local Seo job openings:

Infographic showing various Local Seo job openings in Springfield, MA as of July 2026, with employment types broken down into 1% As Needed, 66% Full Time, 30% Part Time, and 3% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $67,153 per year, or $32.3 per hour.

Senior Director of Field Marketing

Hartford, CT • On-site


Propark Mobility
Real Estate • 1 - 5K employees

7.1

Company rating: 7.1 out of 10

Based on 12 frontline employees who took The Breakroom Quiz

4th of 12 rated car parking

People enjoy working here

Good employer

Paid breaks


$80K - $110K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 16 days ago


Job description

-
Upward Mobility with Propark Mobility!
Senior Director of Field Marketing
Propark Mobility Corporate Headquarters
One Union Place, Hartford, CT 06103
Salary: $80,000 - $110,000, commensurate with experience
Full-time Opportunity; Full Company Benefits
Candidates who live within 50 miles of the Hartford office will work a hybrid schedule, onsite 3 days per week.
Candidates who live further than 50 miles from the Hartford office will work remotely.
Senior Director of Field Marketing
Propark Mobility is seeking a highly motivated Senior Director of Field Marketing to join our team. The Senior Director of Field Marketing serves as the primary liaison between field operations and the corporate marketing team, translating operational and client needs into effective marketing programs that support revenue growth, customer engagement, and business performance.
This leader manages a team of digital and traditional marketing professionals and partners closely with operators, clients, and corporate stakeholders to prioritize opportunities, guide campaign execution, and ensure marketing activity delivers measurable results.
The ideal candidate combines strong digital marketing expertise with client leadership, team management, analytics, and the ability to operate effectively in a fast-paced, service-oriented environment.
Key Responsibilities:
Field Operations & Client Partnership
  • Serve as the senior marketing partner to field operations and key client accounts, helping translate business objectives into actionable marketing programs.
  • Build strong relationships with operators, identify growth opportunities, and present campaign plans, performance results, and recommendations directly to stakeholders.
  • Ensure marketing initiatives align with client objectives, operational priorities, brand standards, and financial goals.

Marketing Programs & Revenue Growth
  • Guide integrated marketing programs across paid search, paid social, SEO, local search, email, and traditional channels to support customer acquisition, retention, and revenue growth.
  • Use audience segmentation, customer behavior, and market insights to inform positioning, offers, channel selection, and campaign priorities.
  • Partner with the corporate marketing team to ensure strong execution, consistent standards, and effective use of marketing resources.

Performance, Analytics & Optimization
  • Establish clear KPIs and reporting frameworks that connect marketing activity to conversions, revenue, ROI, customer acquisition, and lifetime value.
  • Oversee dashboards and performance reporting, using data to optimize campaigns, prioritize investments, and communicate results to clients, operations, and leadership.
  • Identify opportunities to improve marketing effectiveness through new technologies, AI-enabled workflows, automation, and more efficient processes.

Team Leadership
  • Lead, coach, and develop a team of digital and traditional marketing professionals, setting clear priorities, performance standards, and accountability.
  • Build team capabilities in digital marketing, analytics, client management, campaign execution, and commercial thinking.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
  • 8+ years of performance marketing experience, including leadership responsibility and experience managing integrated digital marketing programs.
  • Demonstrated experience directly managing client relationships and presenting strategies, campaign plans, and performance results to clients and senior stakeholders.
  • Strong expertise in paid media, SEO, local search, email marketing, analytics, customer acquisition, and demand generation.
  • Experience building and using marketing reports, dashboards, and performance measurement frameworks to guide decisions and communicate results.
  • Experience using AI-enabled tools and workflows to improve marketing productivity, analysis, content development, campaign execution, or reporting.
  • Strong analytical, communication, presentation, organizational, and team leadership skills.

What's in it for you?
  • We promote from within - park your career here! An incredible growth potential, with involved and supportive leadership.
  • Free Parking!**
  • This position offers a flexible work arrangement, allowing for remote or hybrid work depending on location. Team members in this role have the option to work remotely and may occasionally be required to attend in-office meetings, events, or gatherings as needed.
  • Competitive salary range, commensurate with Experience
  • Flexible scheduling; paid Holidays and Wellness.
  • Free and confidential employee assistance program (EAP) that provides support and resources to employees and their families 24/7. Including 3 free counseling sessions for all employees and each household family member.
  • (FT Employees) Paid vacation and an extra day-off on your birthday!!
  • (FT Employees) Benefits Package - including medical, HSA, FSA, dental, vision, and 6 supplemental insurances, including commuter benefits, pet insurance and 401k!
  • The Company offers seven (7) paid holidays even though the nature of our business requires that our locations stay open. The seven (7) holidays include: New Year's Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Christmas Day, Birthday (Floating Holiday)* *Any positions offered that are PT, PT Seasonal, FT Seasonal, or OC are not eligible for health insurance benefits.*
  • Wellness is provided according to city or state mandates
  • For more information: https://www.propark.com/careers/

**This list is not all-inclusive. The full job description will be provided at your interview!
Physical Demands and Working Conditions (including but not limited to):
The physical demands of this position and the work environment characteristics described below are representative of those that must be met by an employee to perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential job functions.
Apply now!
We can't wait to meet you!
Propark is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request. Qualified applicants with arrest and conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.
Please go to the Propark corporate careers portal to view our CPRA Applicant Notice and Privacy Policy for the state of CA. This policy will also be emailed to you upon receipt of your application.
Please go to the Propark corporate careers portal to view our Notice of E-Verify Participation - Propark Mobility participates in E-Verify. Following acceptance of your offer, we may verify your employment eligibility through the federal E-Verify program. Notice of E-Verify Participation


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