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Seo Manager Jobs in Alberta (NOW HIRING)

Off-Page SEO Manager

Calgary, AB ยท On-site +1

CA$80K - CA$100K/yr

BWZ is looking for an Off-Page SEO Manager to build our link-acquisition engine from the ground up. We're investing in a more diversified, sustainable authority acquisition strategy. You'll manage ...

... SEO, including multi-regional or multi-language considerations Solid organizational skills with the ability to manage multiple tasks and deadlines Experience following and documenting SEO processes ...

The Manager, Web & Digital Experience is customer-obsessed and data-driven, and responsible for the ... Lead SEO strategy through regular audits, content optimization, and technical improvements to grow ...

The Manager, Web & Digital Experience is customer-obsessed and data-driven, and responsible for the ... Lead SEO strategy through regular audits, content optimization, and technical improvements to grow ...

Coordinate multidisciplinary teams across Digital Marketing, SEO, Paid Media, Web Development, Design, Email & CRM. * Manage project scope, priorities, timelines, budgets, and resource allocation.

Manage the demand generation budget effectively, optimising spend across channels to maximise ... Deep expertise in multi-channel demand generation: paid media, SEO/SEM, email nurture, content ...

Web Optimization Lead

Sherwood Park, AB ยท On-site

CA$75K - CA$95K/yr

Improve SEO, ranking, and quality score, and can speak fluently about diagnosing site health * Set ... We build software that helps organizations manage safety training, learning, and compliance - and ...

Conduct SEO and keyword research to optimize the website content for search engines, including ... Manage dealership social media sites daily, designing and publishing engaging content to boost ...

Head of Content & Campaigns

Calgary, AB ยท Remote

CA$120K - CA$150K/yr

Own the engine. Content, SEO/AEO, campaigns, product launches: the stuff that actually moves ... The Experience Manager Platform * The EventMobi Mobile Event App * The Product Tour * Top brands ...

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Seo Manager information

What is an SEO manager?

SEO Managers are professionals responsible for optimizing a website's visibility and ranking in search engine results. They develop and implement strategies to improve organic traffic, conduct keyword research, analyze performance data, and ensure that website content follows SEO best practices. SEO Managers often collaborate with content creators, web developers, and marketing teams to achieve the organization's search engine optimization goals. Their work helps businesses attract more visitors, generate leads, and increase online revenue.

What are the key skills and qualifications needed to thrive as an SEO manager?

To thrive as an SEO Manager, you need a solid understanding of search engine algorithms, keyword research, on-page and off-page optimization, and typically a degree in marketing or a related field. Proficiency with tools like Google Analytics, SEMrush, Ahrefs, and Google Search Console, as well as certifications such as Google Analytics Individual Qualification (GAIQ), are highly valuable. Strong analytical thinking, strategic planning, communication, and adaptability set outstanding SEO Managers apart. These skills are crucial for driving organic growth, improving website visibility, and adapting to the ever-changing landscape of search engine optimization.

What are common challenges an SEO manager faces when collaborating with other departments?

SEO Managers often work closely with content creators, web developers, and marketing teams to optimize website performance. A common challenge is aligning SEO goals with the priorities of other departments, such as balancing technical SEO requirements with design or branding preferences. Effective communication and the ability to translate SEO needs into actionable items for non-SEO specialists are essential. Building strong relationships and fostering a collaborative environment can help ensure that SEO initiatives are integrated smoothly across teams.

What is the difference between Seo Manager vs Seo Specialist?

AspectSeo ManagerSeo Specialist
CredentialsSEO certifications, marketing or digital media degreeSEO certifications, digital marketing courses
Work EnvironmentTeam leadership, strategy planning, cross-department collaborationExecuting SEO tactics, keyword research, on-page optimization
Industry UsageUsed in larger organizations and agenciesFound in small to medium businesses and agencies
Search & Comparison IntentUnderstanding managerial roles in SEOFocus on tactical SEO skills and execution

The main difference between an Seo Manager and an Seo Specialist lies in their responsibilities. Seo Managers oversee strategy, team coordination, and overall SEO performance, often requiring leadership skills and broader industry knowledge. Seo Specialists focus on executing specific SEO tasks like keyword research and on-page optimization. Both roles require similar certifications but differ in scope and seniority, with Managers handling higher-level planning and Specialists executing tactical work.

What are the most commonly searched types of Seo jobs in Alberta?

The most popular types of Seo jobs in Alberta are:

What are popular job titles related to Seo Manager jobs in Alberta?

For Seo Manager jobs in Alberta, the most frequently searched job titles are:

What job categories do people searching Seo Manager jobs in Alberta look for?

The top searched job categories for Seo Manager jobs in Alberta are:

What cities in Alberta are hiring for Seo Manager jobs?

Cities in Alberta with the most Seo Manager job openings:

Infographic showing various Seo Manager job openings in Alberta as of August 2026, with employment types broken down into 85% Full Time, 14% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution.

Off-Page SEO Manager

Black & White Zebra

Calgary, AB โ€ข On-site, Remote

CA$80K - CA$100K/yr

Full-time

Posted 29 days ago


Job description

About the Role:

BWZ is looking for an Off-Page SEO Manager to build our link-acquisition engine from the ground up. We're investing in a more diversified, sustainable authority acquisition strategy. You'll manage existing vendor relationships while building and scaling off-page link acquisition initiatives. Reporting to our Senior SEO Manager, you'll partner closely with our Content team to turn our tools and resources into genuine linkable assets.

Who you are:

You're a self-starter who's comfortable operating with more ambiguity than structure - you'll need to generate ideas, test them, and figure out what works with limited playbook to lean on. You understand what separates a good link from a bad one, and you're not precious about starting with unglamorous, manual work (vendor management, reclamation, cold outreach) while building toward something more systematic. You think in terms of repeatable processes, not one-off wins - you're the kind of person who turns "we got a link" into "here's how we get links like this every month."

What you'll be doing (responsibilities):
  • Own the end-to-end vendor relationship lifecycle, including sourcing, negotiation, quality review, performance tracking, and ongoing optimization
  • Build and scale BWZ's earned and owned link acquisition capabilities - including reclamation, partner and reciprocal link-swap relationships, and outreach tied to linkable assets
  • Partner with our Content team to turn calculators, templates, and resource pages into outreach-ready linkable assets - owning the recipient lists, outreach, embed tracking, and reporting for each campaign
  • Evaluate external link partnership platforms and provide recommendations on long-term partnership strategy
  • Track and report clear numbers monthly: total links acquired, cost per link, and the shifting split between sources
  • Grow the contribution of earned and owned acquisition channels over time
ย 
How your success will be measured:
  • New Quality Links Acquired: Total new links per month meeting our quality bar across all channels - reclamation, partner swaps, data outreach, and linkable-asset/badge campaigns
  • Channel scale & diversity - Growth in the number of durable, repeatable acquisition channels producing quality links, so authority comes from a resilient mix of sources rather than any single dependency
  • Acquisition efficiency - Blended cost and effort per quality link trending down over time as owned and earned channels scale and mature.
ย 
Your skillset includes:
  • 3+ years of hands-on experience in link building, link acquisition, or a closely related SEO discipline
  • Strong relationship-building instincts - comfortable initiating and nurturing recurring partnerships with external stakeholders (editors, SEO managers, site owners, agencies) over time, not just one-off transactional outreach
  • Working understanding of what makes a link valuable (relevance, authority, placement) versus low-quality or risky
  • Comfort with outreach and SEO research tooling (e.g., Pitchbox, Ahrefs/SEMrush, email outreach platforms)
  • A self-directed, experimental approach - able to propose an idea, test it, and iterate without heavy oversight
  • Strong organization and reporting instincts - you naturally track what's working, what isn't, and why
ย 
Nice to haves:
  • Experience specifically with vendor/paid-link program management
  • Familiarity with link-swap or marketplace platforms
  • Experience building or promoting "linkable assets" (calculators, tools, badge/award campaigns) as a growth channel
  • Background in B2B media, SaaS, or content-driven organizations
$80,000 - $100,000 a year
Salary Statement:
This full-time position is available as either a remote or hybrid position (depending on location), with an annual salary in the range of $80,000 to $100,000 CAD. The range is a guide for the expected skills, knowledge, and experience for new hires based in Canada only. Seniority level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with market data. This means ranges will vary for candidates based outside of Canada and/or at different seniority levels. In addition to annual salary, full-time employees are also eligible for a discretionary bonus and a comprehensive benefits package.

About Us:
We're a rapidly growing, independent media tech company headquartered in Vancouver, B.C. Canada. Since 2012, our portfolio of influential digital publications has been helping millions of people succeed at work.

Our brands cover thought leadership for executives in project management, people management, product management, tech, marketing and many others - with the goal of connecting people with knowledge, skills and tools they need to succeed professionally in the age of AI.

We got our start in 2011 as The Digital Project Manager blog, founded by our CEO Ben Aston. Since then, we've grown into an international team of 70+ creators, strategists, and innovators with a portfolio of more than 15 online publications. We enjoy an impact-driven environment that combines the agility of a startup with the creativity of an agency and the diversity of a global company.

We've previously ranked #30 in The Globe and Mail's Fastest Growing Companylist as well as Deloitte'sFast 50 program, received a CMI award for Best Digital Publication for The Digital Project Manager-and we're listed in both Canada's Top Small & Medium Employers, and Best Employers in BC!

All of this growth is driven by our commitment to our mission: In a world of evolving skills, practices, and technology, we're creating a playbook for the future of work and empowering communities to create it with us.

Want to learn more?ย Watch this videoย to learn why the team love working at BWZ!

Diversity Equity and Inclusion:ย 
Black and White Zebra is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation or any other category protected by law. We celebrate all backgrounds and attributes that continue to help make our team impactful, iterative, adaptable, and fun!

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