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Senior Social Media Analyst Jobs (NOW HIRING)

Penn Interactive

Senior Social Media Editor

The Sr. Editor will create, edit and program social media content across Facebook, Instagram, X ... Familiarity with social media publishing and analytics tools * Ability to learn new applications ...

Raising Cane's

Sr. Social Media Manager

Plano, TX · On-site

The Senior Social Media Manager collaborates with cross-functional teams to support marketing ... analysis * Oversee social media channel maintenance, including profile updates, social media bio ...

Raising Cane's

Sr. Social Media Manager

Plano, TX · On-site

The Senior Social Media Manager collaborates with cross-functional teams to support marketing ... analysis * Oversee social media channel maintenance, including profile updates, social media bio ...

Raising Cane's

Sr. Social Media Manager

Plano, TX

The Senior Social Media Manager collaborates with cross-functional teams to support marketing ... analysis * Oversee social media channel maintenance, including profile updates, social media bio ...

Juliska

Senior Social Media Manager

North Charleston, SC · On-site

$90 - $120/hr

We are seeking a Senior Social Media Manager who is passionate about storytelling, aesthetics, and ... Analytics & Reporting * Monitor and report on monthly social media KPIs including engagement, reach ...

Raising Cane's

Sr. Social Media Manager

Plano, TX · On-site

The Senior Social Media Manager collaborates with cross-functional teams to support marketing ... analysis * Oversee social media channel maintenance, including profile updates, social media bio ...

Raising Cane's

Sr. Social Media Manager

Plano, TX · On-site

The Senior Social Media Manager collaborates with cross-functional teams to support marketing ... analysis * Oversee social media channel maintenance, including profile updates, social media bio ...

Gupta Media

Senior Social Media Strategist

Boston, MA

$85K - $110K/yr

Gupta Media is looking for an experienced Senior Social Media Strategist who works at the ... You'll collaborate closely with Paid Media, Creative, & Analytics teams to develop integrated ...

Healthfirst

Senior Social Media Manager

Manhattan, NY · On-site

$119.90 - $183.43/hr

The senior social media manager must work across strategy, execution, and measurement, from driving ... In-depth knowledge of analytics software, content management systems and social media platforms

New

Gupta Media

Senior Social Media Strategist

Boston, MA · On-site

$85K - $110K/yr

Gupta Media is looking for an experienced Senior Social Media Strategist who works at the ... You'll collaborate closely with Paid Media, Creative, & Analytics teams to develop integrated ...

CRH

Senior Social Media Manager

Atlanta, GA · On-site

Senior Social Media Manager Architectural Products Group Atlanta, Georgia, United States Job ID ... Reporting & Analytics * Define, track, and report on KPIs across all social accounts, including ...

Nutrafol

Senior Social Media Manager

About You The Senior Social Media Manager plays a key role in shaping Nutrafol's organic social ... Strong understanding of social analytics and the ability to translate performance insights into ...

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Senior Social Media Analyst information

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How much do senior social media analyst jobs pay per hour?

As of Aug 20, 2026, the average hourly pay for senior social media analyst in the United States is $31.91, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $38.46 per hour, depending on experience, location, and employer.

What does a senior social media analyst do?

A Senior Social Media Analyst is responsible for monitoring, analyzing, and interpreting social media data to guide business and marketing strategies. They track key metrics, assess campaign performance, and provide insights to improve engagement and brand presence across platforms. Additionally, they may manage reporting tools, collaborate with marketing teams, and stay updated on trends to optimize content and strategy. Their expertise helps organizations make data-driven decisions to enhance their social media effectiveness.

What are the key skills and qualifications needed to thrive as a senior social media analyst?

To thrive as a Senior Social Media Analyst, you need expertise in data analysis, social media strategy, and content performance metrics, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms like Google Analytics, Sprout Social, and native platform insights, as well as certifications such as Hootsuite or Google Analytics, are typically required. Strong communication, critical thinking, and adaptability set standout analysts apart in interpreting trends and collaborating with cross-functional teams. These skills are crucial for developing actionable insights that drive engagement, optimize campaigns, and support organizational objectives.

How does a senior social media analyst typically collaborate with marketing and content teams to achieve campaign goals?

A Senior Social Media Analyst plays a key role in bridging the gap between data insights and creative strategy by working closely with marketing and content teams. They analyze social media metrics to identify trends, audience preferences, and campaign performance, then communicate these findings in actionable reports. Regular meetings and presentations are common, where analysts offer recommendations to optimize content, targeting, and posting schedules. This collaboration ensures that campaigns are both data-driven and aligned with overall brand objectives, maximizing reach and engagement.

What is the difference between Senior Social Media Analyst vs Social Media Specialist?

AspectSenior Social Media AnalystSocial Media Specialist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in analytics toolsBachelor's degree; familiarity with social media platforms and content creation
Work EnvironmentData-driven, analytical roles within marketing teamsContent creation and community management roles
Employer & Industry UsageUsed in marketing agencies, corporate marketing teams, and digital firmsCommon in marketing departments, social media agencies, and brands
Common Search & Comparison IntentUnderstanding analytics, reporting, and strategy developmentContent posting, engagement, and platform management

The main difference between a Senior Social Media Analyst and a Social Media Specialist lies in their focus. The analyst emphasizes data analysis, reporting, and strategic insights, while the specialist concentrates on content creation and community engagement. Both roles are essential in social media marketing but serve different functions within a team.

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Senior Social Media Analyst jobs near you
Infographic showing various Senior Social Media Analyst job openings in the United States as of August 2026, with employment types broken down into 2% As Needed, 74% Full Time, 20% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $66,365 per year, or $31.9 per hour.

Senior Social Media Specialist

Hot Topic & BoxLunch

City Of Industry, CA • Hybrid

$75K - $85K/yr

Full-time

Re-posted 7 days ago

Job description

The Senior Social Media Specialist supports the execution of Hot Topic's social media strategy by planning, coordinating, and executing owned content and campaigns across all social platforms. This role is responsible for managing the social content calendar, coordinating cross-functional partners, and ensuring timely execution of content supporting product launches, licensed collections, brand campaigns, and ongoing business initiatives.

Working closely with Merchandising, Creative Services, Photography, Video Production, Ecommerce, and Influencer Marketing, the Senior Social Media Specialist helps bring campaigns to life from concept through execution while identifying creative opportunities to drive engagement and brand awareness. This role stays on top of social trends, understands the fandom and licensing landscape, and ensures content reflects the Hot Topic brand while supporting business goals.

This role operates on a hybrid schedule and will require to work from our HQ located in the City of Industry, CA three days a week.

WHAT YOU'LL NDO:
  • Help develop and execute short- and long-term social media marketing strategies aligned with brand and business objectives.
  • Own the planning, development, and execution of social media campaigns and content plans for assigned business areas.
  • Manage relationships with internal and external partners to ensure successful campaign execution.
  • Own and maintain the social media content calendar for assigned business areas, ensuring content is planned, prioritized, and executed on schedule.
  • Develop creative briefs and manage campaign assets from concept through execution.
  • Partner with Social Media Photography, Creative Services, Video Production, Merchandising, and other cross-functional teams to lead the development of engaging content across all social media channels.
  • Oversee the scheduling and publishing of daily content across owned social platforms.
  • Monitor campaign execution and ensure content aligns with brand standards, licensing requirements, and social media best practices.
  • Analyze and report on social media performance through weekly, monthly, and quarterly reporting, providing actionable insights and recommendations for optimization.
  • Identify opportunities to improve reporting methods and campaign measurement to better evaluate the effectiveness of social media strategies.
  • Collaborate with Copywriting and the Social Media team to ensure all messaging and external communications are consistent with the Company's brand voice.
  • Manage sweepstakes, giveaways, and promotional activations, including prize fulfillment and identifying opportunities to enhance engagement through future programs.
  • Manage the user-generated content (UGC) process, including sourcing content, obtaining creator permissions, approving assets, and scheduling publication.
  • Stay current on social media trends, platform updates, influencers, and content creators to identify opportunities that support brand growth.
  • Partner with Influencer Marketing to identify and activate creators who align with campaign goals.
  • Continuously brainstorm and recommend creative content ideas that increase engagement, grow audiences, and support marketing initiatives.
  • Build strong partnerships across Marketing, Merchandising, Ecommerce, and Creative teams to successfully execute integrated campaigns.
  • May supervise or provide day-to-day direction to Coordinators or other junior team members.
  • Provide coaching, training, and ongoing guidance to support employee development and performance.
WHAT YOU'LL NEED:
  • Bachelor's degree in Marketing, Communications, Business, Digital Media, or a related field, or equivalent work experience.
  • 4+ years of experience in social media, digital marketing, brand marketing, or content marketing.
  • Experience developing and executing integrated social media campaigns and content strategies.
  • Strong understanding of social media platforms, trends, audience behavior, and best practices.
  • Experience managing editorial/content calendars and coordinating multiple concurrent projects.
  • Proven ability to collaborate effectively with cross-functional teams and external partners.
  • Experience analyzing campaign performance and translating insights into recommendations.
  • Strong organizational, project management, and prioritization skills with exceptional attention to detail.
  • Excellent written, verbal, and interpersonal communication skills.
  • Proficiency with Microsoft Office Suite and Windows-based applications.
  • Working knowledge of Adobe Photoshop and Adobe InDesign.
  • Experience using social media analytics and reporting tools.
  • Ability to travel up to 20% 
Please note the pay range for this position starts as listed in the job posting, but other factors such as an individual’s education, location, meeting the minimum job requirements for the role, training and experience, will determine the final salary for potential new hires.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.