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Senior Media Analyst Jobs in New York City, NY (NOW HIRING)

Senior Media Relations Manager

New York, NY · On-site

$80K - $110K/yr

Demonstrate expertise in using AI in creating deliverables and analyzing media trends, identifying ... providing ideas to senior managers You Will Bring: * Bachelor's degree, preferably in ...

Senior DSP Media Manager

New York, NY · On-site

$110K - $140K/yr

The Senior Media Manager manages a team of Managers and Specialists who support programmatic ... You possess strong analytical skills with substantial knowledge of Excel (pivot tables, VLOOKUPS ...

The Social Media Account Analyst will report to a Senior Social Media Account Analyst and collaborate with others on the team to further develop campaigns. Responsibilities include: * Drafting ...

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Senior Media Analyst information

See New York City, NY salary details

$53.1K

$112.2K

$142.8K

How much do senior media analyst jobs pay per year?

As of May 28, 2026, the average yearly pay for senior media analyst in New York City, NY is $112,168.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,300.00 and $127,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Senior Media Analyst, and why are they important?

To thrive as a Senior Media Analyst, you need advanced analytical skills, experience in media research, and a relevant degree such as communications, marketing, or data analytics. Proficiency with media monitoring platforms, data visualization tools, and analytics software like Google Analytics or Meltwater is typically required. Strong critical thinking, attention to detail, and the ability to communicate insights effectively with stakeholders are essential soft skills. These abilities enable accurate measurement of media impact, inform strategy, and support data-driven decision-making in a rapidly evolving media landscape.

What are the main challenges a Senior Media Analyst faces when working with cross-functional teams?

A Senior Media Analyst often collaborates with marketing, creative, and data teams to develop and assess media strategies. One common challenge is ensuring alignment on goals and KPIs, as different teams may prioritize different outcomes. Effective communication and data storytelling skills are essential for translating complex analytics into actionable insights for diverse stakeholders. Additionally, adapting quickly to evolving media platforms and technologies is necessary to provide relevant recommendations and maintain a strategic edge.

What does a Senior Media Analyst do?

A Senior Media Analyst is responsible for evaluating and interpreting data from various media channels, such as TV, digital, and social platforms, to assess the effectiveness of marketing campaigns and media strategies. They analyze audience engagement, campaign performance, and industry trends to provide actionable insights and recommendations to clients or internal stakeholders. Senior Media Analysts often lead reporting efforts, manage complex datasets, and collaborate with marketing and strategy teams to optimize media investments.

What is the difference between Senior Media Analyst vs Media Planner?

AspectSenior Media AnalystMedia Planner
Required CredentialsBachelor's in Marketing, Communications, or related field; experience in media analysisBachelor's in Marketing, Advertising, or related field; knowledge of media channels
Work EnvironmentData analysis, reporting, and strategy development in marketing teamsCampaign planning, media buying, and scheduling in advertising agencies
Employer & Industry UsageMarketing departments, media agencies, digital firmsAdvertising agencies, media buying firms, brand teams

The main difference is that Senior Media Analysts focus on analyzing media performance data and providing insights, while Media Planners develop media strategies and select channels for campaigns. Both roles require understanding media metrics, but Analysts emphasize data interpretation, whereas Planners focus on campaign execution.

What are the most commonly searched types of Media Analyst jobs in New York City, NY? The most popular types of Media Analyst jobs in New York City, NY are:
What are popular job titles related to Senior Media Analyst jobs in New York City, NY? For Senior Media Analyst jobs in New York City, NY, the most frequently searched job titles are:
What job categories do people searching Senior Media Analyst jobs in New York City, NY look for? The top searched job categories for Senior Media Analyst jobs in New York City, NY are:
What cities near New York City, NY are hiring for Senior Media Analyst jobs? Cities near New York City, NY with the most Senior Media Analyst job openings:
Infographic showing various Senior Media Analyst job openings in New York City, NY as of May 2026, with employment types broken down into 1% As Needed, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 78% Physical, 6% Hybrid, and 16% Remote job distribution, with an average salary of $112,168 per year, or $53.9 per hour.

$50.07K - $73.94K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 18 hours ago


Job description

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Job Description

Analyst, Media Technology 

 

We're looking for an Analyst to join our Media Technology group - someone with an unwavering attention to detail who can support and ensure timely and accurate completion of digital advertising campaign deliverables. You'll play a central role in digital marketing campaign execution, quality assurance and results reporting, and daily trafficking tasks of online ad campaigns.

Day to day, your role will include:

  • Collecting creative/technical specifications from sites on all creative units, including pixel sizes, technical capabilities, and traffic deadlines specific to site  

  • Uploading creative elements and mapping according to traffic instructions into an Ad Server 

  • Generating tags, testing them and instructing relevant parties on implementation of tags/codes to ensure integrity of the intended plan     

  • Confirming quality of all campaign elements - you'll be on top of ensuring that creative units, placements, URLs, impression trackers and click trackers are correct and correspond to the traffic sheet prior to campaign launch, and you will cross-check that all data has been inputted into third-party systems correctly  

  • Maintaining daily/weekly QA and documentation of all creative units, placements, click URLs, click trackers, piggy backed pixels (measurement partners), and impression delivery  

  • Identifying recurrent issues and alerting Media Tech Senior Analyst / Media Tech Manager to specific issues and possible solutions 

  • Becoming proficient in Microsoft Excel and Google Campaign Manager (third-party ad server)  

  • Keeping a pulse on industry news & innovations - you'll attend and participate in presentations from vendors 

  • Partner with team members dedicated to upholding clients Brand Safety standards ensuring the Brand Safety solution tags are in place, assist with troubleshooting when needed 

Qualifications

We're looking for strong, impactful work experience, which typically includes:

  • Four years of college education and one to three years of experience in an office environment (preferably at a communications-related company, and ideally at a creative agency) 

  • Computer skills (including proficiency in Microsoft Office), as well as an intuitive understanding of the digital tools that are reshaping the media and advertising world every day 

  • Effective time-management, impeccable attention to detail and a compulsive ability to stay organized  

  • Amazing communication skills - you're straightforward, you're candid and, above all, you're thoughtful and kind 

  • Proficiency in managing numbers - if you can whip through an Excel document, you've got an ace in your pocket 

  • A love of media - and the motivation to learn everything you can and get better at everything you do 

  • Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALLE, Midjourney) is a plus, especially for tasks like ideation, research, or content generation. 

Got the sparkle? Apply if you believe your unique skills are a fit!

2026-146464  

Additional Information

Digitas is an equal opportunity employer. All your information will be kept confidential according to EEO guidelines.  

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

Compensation Range: $50,065 - $73,944 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/1/2026.

Employment Type: FULL_TIME