1

Senior Director Web Strategy Jobs (NOW HIRING)

Director, Web Strategy

Orange, CA · On-site

$140K - $170K/yr

Posting Details Position Information Position Title Director, Web Strategy Position Type Regular Job Number SA74824 Full or Part Time full-time 40 hours weekly Fair Labor Standard Act Classification ...

Director, Web Strategy

Orange, CA · On-site

$140K - $170K/yr

Position Information Position Title Director, Web Strategy Position Type Regular Job Number SA74824 Full or Part Time full-time 40 hours weekly Fair Labor Standard Act Classification Exempt ...

The Senior Director of Digital Marketing & Web Strategy will lead the company's digital marketing and web experience strategy, driving integrated digital programs that support pipeline growth ...

About the Role This is the senior individual contributor who owns Seekr's digital surface - web ... Set the strategy, direct the agency on execution, and personally write or edit copy where craft is ...

Manager, Web Strategy

$135K - $140K/yr

You will manage a dedicated Senior Web Developer and a SEO Manager and work extensively with cross ... Experience managing or mentoring at least one direct report or dedicated developer, including task ...

OR · On-site

... Leadership & Strategy * Lead, mentor, and grow a team of senior engineers, tech leads, and ... role (Director, Principal Engineer, or equivalent) * Deep, hands-onexpertisein modern web ...

... Leadership & Strategy * Lead, mentor, and grow a team of senior engineers, tech leads, and ... role (Director, Principal Engineer, or equivalent) * Deep, hands-on expertise in modern web ...

As the Creative Director, Web , you are the visionary behind Google's digital front door. You ... Strategic Alignment: Partner with strategists to ensure web experiences meet business KPIs without ...

As the Creative Director, Web , you are the visionary behind Google's digital front door. You ... You bridge the gap between heavy interaction design and strategic marketing, ensuring the web isn't ...

next page

Showing results 1-20

Senior Director Web Strategy information

See salary details

$102K

$139.1K

$243K

How much do senior director web strategy jobs pay per year?

As of Jun 9, 2026, the average yearly pay for senior director web strategy in the United States is $139,100.00, according to ZipRecruiter salary data. Most workers in this role earn between $117,500.00 and $145,000.00 per year, depending on experience, location, and employer.

What does a Senior Director of Web Strategy do?

A Senior Director of Web Strategy is responsible for overseeing and guiding the overall direction, design, and performance of an organization’s web presence. This includes developing digital strategies to improve user experience, increase online engagement, and achieve business goals. They lead cross-functional teams, collaborate with stakeholders, and ensure that web initiatives align with broader organizational objectives. Additionally, they analyze website metrics to inform decisions and drive continuous improvements.

How does a Senior Director of Web Strategy typically collaborate with cross-functional teams to drive digital initiatives?

A Senior Director of Web Strategy regularly partners with marketing, IT, UX/UI, analytics, and product teams to align digital initiatives with business objectives. This role often leads strategy sessions, coordinates project timelines, and ensures all stakeholders are involved in decision-making processes. Effective communication and the ability to translate complex digital concepts for non-technical teams are crucial, as is fostering a collaborative environment that encourages innovation. These collaborations help ensure that web projects are delivered on time, meet user needs, and achieve organizational goals.

What are the key skills and qualifications needed to thrive as a Senior Director Web Strategy, and why are they important?

To thrive as a Senior Director Web Strategy, you need expertise in digital marketing, web analytics, user experience (UX) design, and strategic planning, usually supported by a relevant degree and significant leadership experience. Familiarity with content management systems (CMS), web analytics tools like Google Analytics, SEO platforms, and project management software is essential. Strong leadership, cross-functional collaboration, and effective communication are vital soft skills to guide teams and align web initiatives with business goals. These skills are crucial for driving online growth, optimizing digital touchpoints, and ensuring the organization's web presence supports overall strategy.
What cities are hiring for Senior Director Web Strategy jobs? Cities with the most Senior Director Web Strategy job openings:
What states have the most Senior Director Web Strategy jobs? States with the most job openings for Senior Director Web Strategy jobs include:
Director, Web Strategy

Director, Web Strategy

Chapman University

Orange, CA • On-site

$140K - $170K/yr

Full-time, Part-time

Posted 2 days ago


Chapman University rating

7.4

Company rating: 7.4 out of 10

Based on 9 frontline employees who took The Breakroom Quiz

284th of 535 rated colleges and universities


Job description

Posting Details
Position Information
Position Title
Director, Web Strategy
Position Type
Regular
Job Number
SA74824
Full or Part Time
full-time 40 hours weekly
Fair Labor Standard Act Classification
Exempt
Anticipated Pay Range
$140,000-$170,000
Pay Range Information
Chapman University is required to provide a reasonable estimate of the compensation range for this position. This range takes into account a variety of factors that are considered in making compensation decisions, including experience, skills, knowledge, abilities, education, licensure and certifications, and other business and organizational needs. Salary offers are determined based on the final candidate's qualifications and experience, as well as internal equity and other internal factors. The anticipated pay range is not a promise of a particular wage.
Position Summary Information
Job Description Summary
Reporting to and working closely with the Associate Vice President of Marketing and Digital Strategy in Strategic Marketing and Communications (SMC), the Director of Web Strategy is a strategic partner helping to lead the vision, strategy, and execution of the university's web presence to enhance user experience, and digital engagement. This role requires a blend of strategic thinking, technical expertise, web design and development experience, and cross-functional collaboration to ensure Chapman's websites align with strategic goals and delivers measurable results. This role is both strategic and operational-client-facing with campus leaders and hands-on with the internal web and other SMC team members.
Working in close partnership with designers, IT, digital marketing, and SMC leadership, this role manages a small team of developers responsible for creating and maintaining engaging, compliant, optimized, and performance-driven marketing websites and technology. The ideal candidate brings hands-on expertise in web technologies such as HTML, CSS, JavaScript, jQuery, PHP, WordPress, GitHub, web service architecture, and DevOps-and is expected to be an emerging leader within SMC, contributing to the broader digital vision of the university.
This position is in person in Orange, CA. The successful candidate will be expected to be in the office fulltime.
Responsibilities
Strategic Web & MarTech Leadership
  • At the direction of the Associate VP, develop and implement a comprehensive web strategy aligned with institutional marketing goals.
  • Lead website governance to ensure brand consistency, usability, and accessibility across all digital properties.
  • Partner and collaborate with marketing teams, content owners and creators to ensure engaging, high-quality, user-centered content and a seamless digital experience.
  • Collaborate with IS&T & legal to ensure data privacy, security, and compliance with industry standards.
  • Help facilitate the research, implementation, training and technical maintenance of our marketing technology stack.
  • Clearly present to stakeholders with data and partner needs in mind.

Web Design, Development & Optimization
  • Oversee website architecture, user experience (UX), and interface design (UI) to improve usability and engagement.
  • Manage ongoing website enhancements, redesigns, and performance improvements.
  • Lead the project management process for the web development team to ensure criteria and timelines are mapped out and met.
  • Code websites using HTML, CSS, JavaScript, jQuery, PHP, WordPress, GitHub, REST, APIs, and have a general understanding of other languages.
  • Ensure the website is optimized for SEO, mobile responsiveness, and accessibility standards (WCAG).
  • Manage the debugging process to ensure healthy and functioning marketing websites.
  • Oversee content management system (CMS) governance, support, training, workflow, and best practices.

Team Leadership & Collaboration
  • Lead and mentor a team of web design, development, UX/UI, content and analytics specialists.
  • Manage relationships with external vendors, agencies, and technology partners.
  • Work with SMC team members and other stakeholders for user testing and feedback needs.
  • Work with IT and other campus partners in the procurement of new web & marketing technology.
  • Ensure the documentation of new processes, technology, consistency guides, training materials, and style libraries.
  • Participate in the hiring and performance evaluations of team members.
  • Foster a culture of innovation, collaboration, and continuous improvement.

Analytics & Performance Measurement
  • Establish KPIs and use data-driven insights to optimize the website for conversions and engagement.
  • Conduct regular audits, usability testing, and competitive analysis to refine strategies.
  • Implement A/B testing and personalization strategies to enhance user experience.
  • Measure and report through analytics and other tracking systems.

Required Qualifications
  • Bachelor's degree in computer science, digital marketing, web development, UX design, or a related field.
  • 6+ years of experience in web design/development, UX/UI and web strategy.
  • 4+ years of experience in web programming using technologies like HTML, CSS, JavaScript, jQuery, PHP, MySQL, WordPress, GitHub, REST, APIs, and have a general understanding of REST, API design, web service architecture and other languages.
  • Strong understanding of CMS platforms (e.g., WordPress, Drupal, Modern Campus), UX/UI best practices, and web technologies.
  • Experience in web content optimization for SEO and improving engagement.
  • Experience with marketing technologies including Salesforce Marketing Cloud (marketing automation), Google Analytics, Google Tag Manager, dashboard, SEMrush and other tools to support marketing goals.
  • Experience with tools like SiteImprove for accessibility standards (WCAG), compliance, and web security best practices.
  • Proven leadership experience managing teams and cross-functional projects.
  • Strong project management skills, with experience using tools like Asana, Jira, Trello, or any other project management system.
  • Excellent communication skills, both written and oral and interpersonal skills. Ability to explain technology concepts in an understandable manner.

Desired Qualifications
  • Strong commitment to customer service and teamwork.
  • Ability to work under tight deadlines and sometimes shifting priorities.
  • Familiarity with marketing automation, CRM platforms, and personalization strategies.
  • Experience in higher education and/or nonprofit sectors is a plus.

Special Instructions to Applicants
Chapman University is an equal opportunity employer that provides equal employment opportunities to all individuals, regardless of their protected characteristics. All qualified applicants and employees are encouraged to apply and will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, citizenship status, physical disability, mental disability, medical condition, military and veteran status, marital status, pregnancy, genetic information or any other characteristic protected by state or federal law.
Applicants for Staff and Administrator positions must be currently authorized to work in the United States on a full-time basis.
The offer of employment is contingent upon satisfactory completion and outcomes of a criminal background screening and returning to the Office of Human Resources a signed original acceptance of the Chapman University Agreement to Arbitrate.
Minimum Number of References
Maximum Number of References