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Senior Alcohol Marketing Jobs (NOW HIRING)

NRG

Senior Product Marketing Manager

Lehi, UT · On-site

$113K - $148K/yr

Role Summary Serves as a senior strategic leader responsible for high-impact product marketing ... Ability to influence internal and external customers NRG Energy is committed to a drug and alcohol ...

NRG

Senior Product Marketing Manager

Lehi, UT

$113K - $148K/yr

Role Summary Serves as a senior strategic leader responsible for high-impact product marketing ... Ability to influence internal and external customers NRG Energy is committed to a drug and alcohol ...

NRG

Senior Product Marketing Manager

Lehi, UT

$113K - $148K/yr

Role Summary Serves as a senior strategic leader responsible for high-impact product marketing ... Ability to influence internal and external customers NRG Energy is committed to a drug and alcohol ...

AB InBev

Sr. Marketing Coordinator

Renton, WA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

The Sr. Marketing Coordinator oversees assigned brands by managing sales performance, distribution ... Beer/alcohol industry knowledge WHY ANHEUSER-BUSCH: At Anheuser-Busch, our purpose is to create a ...

Korbel

$72K - $89K/yr

Meaningful Work From Day One Join the Trade Marketing Team as a Senior Trade Marketing Specialist ... Beverage alcohol and/or CPG industry experience. Working Arrangement In-office at the Brown-Forman ...

twg

Sr. Manager E-Retail

Livermore, CA · On-site +1

$144K - $190K/yr

Partnering with the Senior Director of Digital and Ecommerce and in partnership with key ... marketing experience. * Ecommerce experience, ideally in alcohol beverage, is required. * CPG ...

The Wine Group

Sr. Manager E-Retail

Livermore, CA · On-site

$144K - $190K/yr

Partnering with the Senior Director of Digital and Ecommerce and in partnership with key ... marketing experience. * Ecommerce experience, ideally in alcohol beverage, is required. * CPG ...

Bacardi

Senior Manager, Customer Marketing

Miami, FL · On-site

  • Medical

  • Life

  • Retirement

  • PTO

ABOUT YOU A strategic, insight-led marketer with strong BTL program development and execution ... Experience in the Spirits and/or beverage alcohol industry is a distinct advantage. LEADERSHIP ...

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Senior Alcohol Marketing information

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$61.5K

$113.7K

$180K

How much do senior alcohol marketing jobs pay per year?

As of Aug 14, 2026, the average yearly pay for senior alcohol marketing in the United States is $113,657.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,000.00 and $131,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a senior alcohol marketing professional, and why are they important?

To thrive as a Senior Alcohol Marketing professional, you need expertise in brand strategy, market analysis, and a thorough understanding of alcohol industry regulations, often supported by a degree in marketing or a related field. Familiarity with digital marketing platforms, CRM systems, and data analytics tools is crucial, along with certifications like WSET or experience in beverage marketing. Strong leadership, creativity, and negotiation skills help you build impactful campaigns and foster partnerships. These skills are vital for driving brand growth while ensuring compliance and effectively engaging target audiences in a highly regulated and competitive market.

What is a senior alcohol marketing professional?

A Senior Alcohol Marketing professional is an experienced marketer who specializes in promoting alcoholic beverages such as beer, wine, and spirits. They develop and execute marketing strategies, manage brand campaigns, and ensure compliance with industry regulations. These professionals often lead teams, oversee partnerships, and analyze market trends to increase product visibility and sales. Their work requires a deep understanding of branding, legal restrictions, and consumer behavior in the alcohol industry.

What is the difference between Senior Alcohol Marketing vs Alcohol Brand Manager?

AspectSenior Alcohol MarketingAlcohol Brand Manager
Required CredentialsMarketing degree, experience in alcohol industryMarketing degree, experience in alcohol industry
Work EnvironmentMarketing teams, advertising agencies, industry eventsBrand strategy, product development, advertising campaigns
Employer & Industry UsageMajor beverage companies, marketing agenciesAlcohol beverage companies, marketing departments
Common Search & ComparisonYesYes

Both roles focus on promoting alcohol brands, requiring marketing expertise and industry experience. The Senior Alcohol Marketing role often involves overseeing marketing strategies and campaigns, while the Alcohol Brand Manager concentrates on managing specific brands, product positioning, and market analysis. Understanding these distinctions helps professionals identify the right career path or job opportunity within the alcohol industry.

What are some common challenges faced by senior alcohol marketing professionals when launching new beverage brands?

Senior Alcohol Marketing professionals often encounter challenges such as navigating strict advertising regulations, differentiating their brand in a crowded market, and adapting to evolving consumer preferences. Building effective campaigns requires a deep understanding of both digital and traditional marketing channels, as well as collaboration with legal, sales, and product development teams to ensure compliance and resonance with the target audience. Successful professionals stay informed about industry trends and leverage data-driven insights to create impactful, compliant strategies.
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What are the most commonly searched types of Alcohol Marketing jobs?

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What states have the most Senior Alcohol Marketing jobs?

States with the most job openings for Senior Alcohol Marketing jobs include:

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Senior Alcohol Marketing jobs near you
Infographic showing various Senior Alcohol Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $113,657 per year, or $54.6 per hour.

Senior Product Marketing Manager

NRG

Lehi, UT • On-site

$113K - $148K/yr

Full-time

Posted 17 days ago

Job description

Welcome to the intersection of energy and home services. At NRG, we're driven by our passion to create a smarter, cleaner and more connected future.
Vivint Smart Home, an NRG owned company, is a leading smart home company in the United States, dedicated to redefining the home experience with intelligent products and services. We find purpose in proactively protecting and keeping our customers connected to home, no matter where they are. Join the Smart Home team to create smarter, safer and more sustainable homes.
Role Summary
Serves as a senior strategic leader responsible for high-impact product marketing initiatives, complex go-to-market programs, and enterprise-level influence. Acts as a key advisor to leadership and drives market growth strategies.
Key Responsibilities
  • Lead large-scale or high-visibility product marketing strategies
  • Define long-term market positioning and customer strategies
  • Influence product roadmap decisions through market insight
  • Drive executive-level communications and launch readiness
  • Lead strategic cross-functional initiatives
  • Mentor and develop product marketing talent
  • Establish scalable frameworks, processes, and best practices

Required Experience
  • 7-10+ years of experience in product marketing, marketing, product, or related field
  • Bachelor's in Marketing, Communication, Business or equivalent preferred
  • Strong written and verbal communication skills, including product messaging and storytelling
  • Ability to manage multiple projects simultaneously
  • Growing strategic thinking and business acumen
  • Collaborative cross-functional partner
  • Ability to influence internal and external customers

NRG Energy is committed to a drug and alcohol-free workplace. To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing. EOE AA M/F/Protected Veteran Status/Disability. Level, Title and/or Salary may be adjusted based on the applicant's experience or skills.
EEO is the Law Poster (The poster can be found at http://www.eeoc.gov/employers/upload/poster_screen_reader_optimized.pdf)
Official description on file with Talent.
NRG logo

About NRG

Sourced by ZipRecruiter

At NRG, we're bringing the power of energy to people and organizations by putting customers at the center of everything we do. We generate electricity and provide energy solutions and natural gas to millions of customers through our diverse portfolio of retail brands. A Fortune 500 company, operating in the United States and Canada, NRG delivers innovative solutions while advocating for competitive energy markets and customer choice, working towards a sustainable energy future. More information is available at www.nrg.com. Connect with NRG on Facebook, LinkedIn and follow us on Twitter @nrgenergy.

Industry

Oil and coal products manufacturing

Company size

5,001 - 10,000 Employees

Headquarters location

Houston, TX, US

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