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Sem Jobs in Michigan (NOW HIRING)

Plantemoran

Search Optimization Strategist

Flint, MI

The Search Optimization Strategist reports to the Senior Digital Marketing Manager. The role. * Lead and implement firm-wide search optimization strategy across SEO, AEO, and GEO to increase organic ...

The Pond Guy

SEO Content Strategist

Armada, MI · On-site

Partner with Marketing, eCommerce, and Creative teams to translate technical SEO insights into clear, actionable content recommendations Success in this role will be measured by growth in organic ...

The Pond Guy

SEO Content Strategist

Armada, MI · On-site

Partner with Marketing, eCommerce, and Creative teams to translate technical SEO insights into clear, actionable content recommendations Success in this role will be measured by growth in organic ...

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Showing results 1-20

All JobsSem JobsSem Jobs in Michigan

Sem information

See Michigan salary details

$99.8K

$108.9K

$116.4K

How much do sem jobs pay per year?

As of Jun 14, 2026, the average yearly pay for sem in Michigan is $108,949.00, according to ZipRecruiter salary data. Most workers in this role earn between $104,600.00 and $113,300.00 per year, depending on experience, location, and employer.

What is the difference between Sem vs SEO Specialist?

AspectSemSEO Specialist
Required CredentialsMarketing certifications, digital advertising experienceSEO certifications, web analytics knowledge
Work EnvironmentPaid advertising campaigns, PPC managementWebsite optimization, organic search strategies
Employer & Industry UsageAdvertising agencies, digital marketing firmsBusinesses with online presence, marketing agencies
Search & Comparison IntentPaid search, advertising strategiesOrganic search, website ranking improvements

Sem (Search Engine Marketing) focuses on paid advertising campaigns like PPC, while SEO Specialist concentrates on organic search optimization to improve website rankings. Both roles are essential in digital marketing but differ in methods and tools used.

What job can you do as a stay at home mum?

As a stay-at-home mum, you can pursue remote jobs such as virtual assistant, freelance writer, online tutor, or customer service representative. These roles often require good communication skills, a computer, and internet access, and can offer flexible schedules to accommodate family responsibilities.

What are SEM specialists?

SEM specialists, or Search Engine Marketing specialists, are professionals who manage and optimize paid advertising campaigns on search engines like Google and Bing. Their main goal is to increase website visibility and drive targeted traffic by using strategies such as pay-per-click (PPC) advertising, keyword research, and ad copywriting. SEM specialists analyze campaign performance, adjust bids and budgets, and ensure ads reach the right audience. They often work closely with SEO and digital marketing teams to maximize return on investment (ROI) and achieve marketing objectives.

What is a SEM job?

A SEM (Search Engine Marketing) job involves managing online advertising campaigns to improve a company's visibility on search engines like Google. Responsibilities include keyword research, ad creation, bid management, and analyzing campaign performance using tools like Google Ads and analytics platforms.

What are some common challenges faced by SEM specialists when managing multiple campaigns across different platforms?

SEM specialists often encounter challenges such as balancing budget allocations, maintaining consistent messaging, and keeping up with rapidly changing algorithms across platforms like Google Ads and Bing Ads. Managing multiple campaigns requires strong organizational skills to monitor performance metrics, optimize keywords, and ensure compliance with each platform's policies. Additionally, effective communication with clients or other departments is essential to align SEM strategies with broader marketing goals.

What jobs pay 2000 a day?

High-paying jobs that can pay around $2,000 a day include specialized roles such as surgeons, anesthesiologists, corporate lawyers, and certain high-level consultants or contractors. These positions typically require advanced education, certifications, extensive experience, and often involve working in high-stakes environments or on a contractual basis. Income can vary based on location, industry, and workload.

What jobs pay $10,000 a month without a degree?

High-paying jobs that can reach $10,000 a month without a degree include roles such as sales managers, real estate brokers, commercial pilots, and skilled trades like electricians or plumbers. Success in these fields often depends on experience, certifications, or licensing, and some may require strong sales skills or technical training.

What are the key skills and qualifications needed to thrive as a SEM Specialist, and why are they important?

To thrive as an SEM Specialist, you need expertise in digital marketing strategies, keyword research, campaign management, and typically a bachelor's degree in marketing or a related field. Familiarity with platforms such as Google Ads, Bing Ads, Google Analytics, and relevant certifications (e.g., Google Ads Certification) are crucial. Strong analytical thinking, attention to detail, and effective communication skills set top performers apart. These skills are vital for optimizing ad performance, maximizing ROI, and ensuring campaigns align with business objectives.
What are the most commonly searched types of Sem jobs in Michigan? The most popular types of Sem jobs in Michigan are:
What are popular job titles related to Sem jobs in Michigan? For Sem jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Sem jobs in Michigan look for? The top searched job categories for Sem jobs in Michigan are:
Sem jobs near you
Infographic showing various Sem job openings in Michigan as of June 2026, with employment types broken down into 81% Full Time, 8% Part Time, and 11% Contract. Highlights an 84% In-person, and 16% Remote job distribution, with an average salary of $108,949 per year, or $52.4 per hour.
Search & Discovery Lead (SEO/AEO/GEO)

Search & Discovery Lead (SEO/AEO/GEO)

Whisker

Auburn Hills, MI • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 18 days ago

Whisker rating

7.7

Company rating: 7.7 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

61st of 139 rated electronics manufacturers

Job description

Job Type
Full-time
Description
Whisker is redefining what it means to live with cats-designing intelligent systems that remove friction, elevate the everyday, and celebrate the quiet brilliance of feline companionship. Today, Litter-Robot leads the category. Tomorrow, an entire ecosystem that expands what's possible for cats and the people who love them. We believe the future is feline. And we're imagining that future today.
We work onsite 4+ days a week, with our team based in Auburn Hills, Michigan, and Juneau, Wisconsin. Our team of 700+ passionate pet people thrives on collaboration, innovation, and the occasional office cameo from a four-legged friend.
Whisker Marketing
We are building the world's first great cat brand. Not simply a marketing function, but an engine of cultural change. Our work elevates cats and cat parents, rewrites the norms of pet culture, and expands the future of the category we created. We do this by operating full-stack-from deep consumer insight to breakthrough brand expression to world-class growth execution. And we're just getting started.
What You'll Do:
This role owns how Whisker is discovered across the modern search ecosystem-spanning traditional search engines, AI-driven answer engines, and emerging discovery surfaces.
Reporting into the Director of Organic Growth (the "Loops" team), this role will operate search as a measurable growth channel-combining technical depth for onsite SEO, content strategy, and systems thinking to increase visibility, capture intent, and feed organic growth loops. Whisker's brands should be showing up everywhere.
This is not just a traditional SEO role as you will oversee how Whisker shows up across all of our organic channels in light of a changing search ecosystem. Candidate is responsible for building a scalable, performance-driven discovery system that drives compounding organic acquisition.
Essential Duties and Responsibilities:
This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities as deemed necessary.
  • Defines and leads Whisker's search and discovery strategy across Google, YouTube, marketplaces, and AI-powered answer engines
  • Evolves SEO into a broader "discovery layer"-ensuring visibility wherever customers search, ask, or explore
  • Identifies and prioritizes high-impact surfaces for both brand and non-brand demand capture
  • Builds and scales organic search as a performance channel with clear contribution to traffic, conversion, and revenue
  • Identifies high-intent opportunities and ensures we win across the full demand spectrum-from problem discovery to product consideration
  • Continuously optimizes for both capture (rank/visibility) and conversion (click ? action)
  • Owns and influences the technical foundation that enables discoverability at scale (site architecture, crawlability, indexation, structured data, performance)
  • Builds systems that ensure resilience and rapid detection of issues across domains
  • Partners with Engineering and Ecom teams to continue to optimize Whisker sites toward search-optimized platforms
  • Defines how content builds authority, relevance, and coverage across key topics and entities
  • Partners with content, social, and video teams to ensure all content moves beyond engagement and contributes directly to discovery
  • Shifts from keyword-centric thinking to intent, entity, and topic ownership
  • Leads Whisker's approach to AI-native discovery, optimizing for inclusion in generated answers, summaries, and conversational search
  • Develops strategies for structured content, semantic relevance, and authority signals that influence LLM outputs
  • Continuously tests and adapts to changes in how AI systems retrieve and present information
  • Partners with Analytics to define how discovery is measured across fragmented, low-visibility attribution environments
  • Establishes KPIs that reflect modern search (visibility, share of voice, inclusion in AI answers, downstream conversion)
  • Builds a test-and-learn system to continuously improve rankings, click-through, and conversion performance
  • Embeds discovery strategy into product, content, PR, and campaign planning
  • Ensures every major initiative contributes to search visibility, authority, or demand capture
  • Acts as the connective tissue between Organic Growth loops and search-driven acquisition
  • Will perform additional responsibilities when required

Requirements
What You'll Bring:
  • BA/BS in Marketing, Business, eCommerce, or related field
  • 6+ years of experience in SEO with clear ownership of growth outcomes
  • Proven ability to drive measurable impact in organic traffic, rankings, and/or revenue
  • Deep understanding of technical SEO, content strategy, and search algorithms
  • Experience adapting to or working with AI-driven search (SGE, LLMs, answer engines)
  • Strong analytical mindset with experience using data to drive decisions and prioritization
  • Familiarity with modern SEO tools (GSC, GA4, SEMrush, Screaming Frog, etc.) and emerging AI tooling
  • Systems thinker-able to go beyond tactics to design scalable processes
  • Comfortable working cross-functionally with engineering, content, product, and analytics teams
  • Maintains confidentiality of proprietary information
  • Ability to maintain a professional atmosphere in a fast-paced environment with numerous interactions and interruptions
  • A high degree of initiative, self-motivation, and ability to motivate others
  • Ability to establish and maintain cooperative working relationships with Team Members and colleagues
  • Comfortable with office pets (cats, dogs)

Benefits & Purrks:
Join a tenacious, inventive company that empowers team members to chart their own path, lead by grounding decisions in the "why", and has a strong sense of empathy and openness to new perspectives. Be a part of exciting growth, work with incredible people, and create tomorrow's pet products-plus a whole lot of extras. You will also be provided with:
  • Premium Medical/Dental/Vision insurance
  • Paid parental leave
  • Whisker Parents Program
  • 1 day "pawternity" leave for new pet adoption
  • Pet Insurance Discount
  • 401K match
  • Flexible spending accounts
  • Company-paid short-term disability and life insurance
  • Employee Assistance Program (EAP)
  • Generous paid time off
  • 14 Paid Holidays
  • Top of the line equipment
  • Pet-friendly office
  • Whisker products and swag
  • Continuing education Support
  • On-site gym with Peloton
  • Referral program

Statement of Inclusivity:
We believe different perspectives make Whisker better and strive to create a place where everyone has equal opportunities to thrive.
Please ensure to regularly check your email spam folder for any communication from Whisker to avoid missing important updates regarding your application status.

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