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Sem Jobs in Alberta (NOW HIRING)

Digital

Lead Account Director

Edmonton, AB

Coordinate multidisciplinary teams across Digital Marketing, SEO, Paid Media, Web Development, Design, Email & CRM. * Manage project scope, priorities, timelines, budgets, and resource allocation.

EventMobi GmbH

Head of Content & Campaigns

Calgary, AB · On-site

$125 - $150/hr

Content, SEO/AEO, campaigns, product launches: the stuff that actually moves EventMobi's pipeline forward, not just sits on a slide. Here's the best part: you'll be marketing a product tens of ...

EventMobi

Head of Content & Campaigns

Calgary, AB · Remote

CA$120K - CA$150K/yr

Content, SEO/AEO, campaigns, product launches: the stuff that actually moves EventMobi's pipeline forward, not just sits on a slide. Here's the best part: you'll be marketing a product tens of ...

Ronmor

Sales & Marketing Manager

Calgary, AB · On-site

Knowledge of digital marketing platforms, social media advertising, SEO, and lead generation * Experience working with external marketing agencies and creative professionals * Knowledge of the local ...

Ronmor

Sales & Marketing Manager

Calgary, AB · On-site

Knowledge of digital marketing platforms, social media advertising, SEO, and lead generation * Experience working with external marketing agencies and creative professionals * Knowledge of the local ...

Internetwork Expert

Director, Demand Generation

Calgary, AB · On-site

$150 - $200/hr

Own the strategy and execution of demand generation across paid media, organic/SEO/AEO, lifecycle and nurture, events, webinars, email, and account-based marketing, with a clear focus on lead quality ...

The New Network

VP of Marketing

Calgary, AB · On-site

$150K - $175K/yr

... engine that drives market visibility, qualified pipeline, and top-line revenue. What You'll Do Go ... Architect and scale multi-channel inbound lead engines using search visibility, digital channels ...

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Showing results 21-40

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Sem information

What is a SEM specialist?

SEM specialists, or Search Engine Marketing specialists, are professionals who manage and optimize paid advertising campaigns on search engines like Google and Bing. Their main goal is to increase website visibility and drive targeted traffic by using strategies such as pay-per-click (PPC) advertising, keyword research, and ad copywriting. SEM specialists analyze campaign performance, adjust bids and budgets, and ensure ads reach the right audience. They often work closely with SEO and digital marketing teams to maximize return on investment (ROI) and achieve marketing objectives.

What are the key skills and qualifications needed to thrive as a SEM specialist?

To thrive as an SEM Specialist, you need expertise in digital marketing strategies, keyword research, campaign management, and typically a bachelor's degree in marketing or a related field. Familiarity with platforms such as Google Ads, Bing Ads, Google Analytics, and relevant certifications (e.g., Google Ads Certification) are crucial. Strong analytical thinking, attention to detail, and effective communication skills set top performers apart. These skills are vital for optimizing ad performance, maximizing ROI, and ensuring campaigns align with business objectives.

What are some common challenges faced by SEM specialists when managing multiple campaigns across different platforms?

SEM specialists often encounter challenges such as balancing budget allocations, maintaining consistent messaging, and keeping up with rapidly changing algorithms across platforms like Google Ads and Bing Ads. Managing multiple campaigns requires strong organizational skills to monitor performance metrics, optimize keywords, and ensure compliance with each platform's policies. Additionally, effective communication with clients or other departments is essential to align SEM strategies with broader marketing goals.

What is the difference between Sem vs SEO Specialist?

AspectSemSEO Specialist
Required CredentialsMarketing certifications, digital advertising experienceSEO certifications, web analytics knowledge
Work EnvironmentPaid advertising campaigns, PPC managementWebsite optimization, organic search strategies
Employer & Industry UsageAdvertising agencies, digital marketing firmsBusinesses with online presence, marketing agencies
Search & Comparison IntentPaid search, advertising strategiesOrganic search, website ranking improvements

Sem (Search Engine Marketing) focuses on paid advertising campaigns like PPC, while SEO Specialist concentrates on organic search optimization to improve website rankings. Both roles are essential in digital marketing but differ in methods and tools used.

How to become a search engine marketing specialist?

To become a search engine marketing (SEM) specialist, you should gain knowledge of digital marketing, learn how to use tools like Google Ads and analytics platforms, and develop skills in keyword research, ad copywriting, and campaign management. Earning certifications such as Google Ads Certification can enhance credibility, and gaining hands-on experience through internships or personal projects is valuable for building expertise.

What is a search engine marketing job?

A search engine marketing (SEM) job involves creating and managing paid advertising campaigns on search engines like Google and Bing to increase website visibility. SEM professionals use tools such as Google Ads and Bing Ads, analyze performance metrics, and optimize campaigns to improve return on investment.

What job categories do people searching Sem jobs in Alberta look for?

The top searched job categories for Sem jobs in Alberta are:

What cities in Alberta are hiring for Sem jobs?

Cities in Alberta with the most Sem job openings:

Sem jobs near you
Infographic showing various Sem job openings in Alberta as of August 2026, with employment types broken down into 89% Full Time, 9% Part Time, and 2% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution.

Content Coordinator (1-Month Contract)

Black & White Zebra

Calgary, AB • On-site

CA$20 - CA$40/hr

Contractor

Re-posted 15 days ago

Key responsibilities

  • Produce high-quality content for BWZ publications using in-house automations, SOPs, templates, and formats.

  • QA all assigned content to ensure accuracy, readability, SEO alignment, and brand consistency.

  • Identify recurring issues, edge cases, or blockers and surface them to the Content Manager.

Job description

About the Role:

As a Content Coordinator, you'll power BWZ's content engine-the core of our business- by directly producing new content and updates using our in-house AI and automation technology.

This is a full-time contract position open to international hires outside of Canada, with an initial term of 1 month, and the possibility to extend to 3-6 months based on business needs and performance.

We are looking for a contributor to help with the production of new "best software" roundup content to help readers choose the right software, and another contributor to help with publishing software buyer's guide content that helps readers navigate purchasing decisions across a wide range of business topics on our 15-site portfolio.

Reporting to the assigned SEO Content Manager, you'll work inside systems to generate, refine, and QA content across multiple publications, ensuring every piece is accurate, helpful, SEO-optimized, and delivered on schedule. You'll translate Standard Operating Procedures (SOPs), templates, and format standards into consistently excellent output at scale, while supporting freelance contributors when needed.

Beyond day-to-day production, you'll help evolve the systems behind our content by identifying edge cases, surfacing recurring issues, and sharing insights that improve prompts, templates, and workflows. This role is ideal for someone who thrives in structured processes, loves creating clear and engaging content, and is excited to help shape the next generation of AI-native editorial operations.

What You'll Be Doing (Responsibilities): Produce New Content
  • Produce high-quality across BWZ publications using in-house automations, SOPs, templates, and formats.
  • Maintain strong output velocity while upholding accuracy, clarity, and SEO requirements.
  • Identify recurring issues, edge cases, or blockers and surface them to the Content Manager.
Own Content Quality
  • QA all assigned content-new and upgraded-to ensure accuracy, readability, SEO alignment, and brand consistency.
  • Ensure visuals, CTAs, internal links, and structural elements are implemented correctly.
  • Collaborate with the SEO Content Manager to improve the usefulness and performance of each content format and implement improvements at scale.
  • Ensure content is useful, helpful, and relevant to the reader and goes above and beyond competing articles.
  How Your Success Will Be Measured:
  • Content Production & Velocity: The volume and consistency of new content and updates you produce-measured by your ability to meet or exceed publishing targets for your assigned formats.
  • Content Quality: The quality of the content you produce and upgrade-measured by adherence to editorial, SEO, and formatting standards, while minimizing revisions and QA issues.
  Your Skillset Includes:
  • 2+ years of experience in content production, content coordination, editorial operations, or a similar role.
  • Strong writing, editing, and QA skills with attention to accuracy, clarity, and structure.
  • Background in SEO principles and on-page best practices (SEO writing, content marketing, or operational editorial work).
  • Experience working with or writing about SaaS products is an asset.
  • Ability to follow detailed SOPs, templates, and workflows with consistency and precision.
  • Comfort using AI tools as part of a structured editorial process.
  • Experience with WordPress.
  • Highly organized, reliable, and able to manage multiple pieces of content simultaneously.
  Nice to Haves:
  • Experience using SEO tools like Ahrefs (SEO research) and Clearscope (SEO optimization)
  • Experience using project management tools like Airtable.
$20 - $40 an hour
Salary Statement:
This is a full-time contract position open to international hires outside of Canada, with an initial term of 1 month and the possibility to extend to 3-6 months based on business needs and performance. Compensation ranges from $20-$40 USD per hour, with the final rate determined based on experience, skills, and location.

About Us:
We're a rapidly growing, independent media tech company headquartered in Vancouver, B.C. Canada. Since 2012, our portfolio of influential digital publications has been helping millions of people succeed at work.

Our brands cover thought leadership for executives in project management, people management, product management, tech, marketing and many others - with the goal of connecting people with knowledge, skills and tools they need to succeed professionally in the age of AI.

We got our start in 2011 as The Digital Project Manager blog, founded by our CEO Ben Aston. Since then, we've grown into an international team of 70+ creators, strategists, and innovators with a portfolio of more than 15 online publications. We enjoy an impact-driven environment that combines the agility of a startup with the creativity of an agency and the diversity of a global company.

We've previously ranked #30 in The Globe and Mail's Fastest Growing Companylist as well as Deloitte'sFast 50 program, received a CMI award for Best Digital Publication for The Digital Project Manager-and we're listed in both Canada's Top Small & Medium Employers, and Best Employers in BC!

All of this growth is driven by our commitment to our mission: In a world of evolving skills, practices, and technology, we're creating a playbook for the future of work and empowering communities to create it with us.

Want to learn more? Watch this video to learn why the team love working at BWZ!

Diversity Equity and Inclusion: 
Black and White Zebra is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation or any other category protected by law. We celebrate all backgrounds and attributes that continue to help make our team impactful, iterative, adaptable, and fun!

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