1

Sem Account Manager Jobs in Virginia (NOW HIRING)

Proficiency in Google Tag Manager for managing and auditing tags, triggers, and variables across ... SEO approach. * Bachelor's degree in Marketing, Analytics, Statistics, or related field, or ...

SEO Analyst

Sterling, VA · On-site

$40 - $80/hr

SEO Analyst Job Title: SEO Analyst Job Type: Remote Compensation: $40K - $80K/yr (based on ... Experience managing Google Ads * Experience with earning backlinks * Experience working with Sierra ...

New

Director, Growth Marketing

Hampton, VA · Remote

$140K - $160K/yr

Be the SEM Expert * Own paid search strategy, execution, and optimization. * Manage keywords, bidding, budgets, landing pages, audience targeting, and campaign performance. * Continuously improve ...

Marketing Account Manager Full-Time | Competitive Compensation + Comprehensive Benefits Location: North Richmond, VA, DC, DMV Build Relationships. Drive Growth. Represent a Trusted Industry Leader.

Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and ... managed services to marketing decision-makers with brands and/or independent ad agencies

Work closely with the Director of Brand Marketing to integrate SEO and AI search best practices ... Lifestyle Spending Account: Employer sponsored post-tax benefits that allow reimbursement for ...

Senior Marketing Manager Reston, VA (Hybrid) | Contract-to-Hire About the Role Our client, a well-established global organization, is seeking a Senior Marketing Manager to develop and execute ...

Manage digital marketing campaigns, including SEO/SEM, social media, email marketing, reputation management, and content creation initiatives * Analyze market trends, competitor activity, and ...

... our SEO and Internet marketing services. Role and Responsibilities This sales position is ... account management and customer service skills. Job Functions * Responsible for new sales ...

Showing results 21-40

Sem Account Manager information

See Virginia salary details

$29.2K

$65.3K

$105.1K

How much do sem account manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for sem account manager in Virginia is $65,252.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,600.00 and $77,800.00 per year, depending on experience, location, and employer.

What is a SEM account manager?

SEM Account Managers are professionals responsible for managing and optimizing paid search advertising campaigns on platforms like Google Ads and Bing Ads. They work with clients to develop strategies, set budgets, and analyze campaign performance to maximize return on investment. Their duties include keyword research, creating ad copy, monitoring metrics, and making data-driven adjustments. SEM Account Managers also communicate results and recommendations to stakeholders, ensuring that advertising goals are met efficiently.

What are the key skills and qualifications needed to thrive as a SEM account manager?

To thrive as a SEM Account Manager, you need strong analytical skills, in-depth knowledge of search engine marketing principles, and experience with digital advertising platforms, often supported by a degree in marketing or a related field. Proficiency with tools like Google Ads, Bing Ads, Google Analytics, and relevant certifications (such as Google Ads Certification) is typically required. Excellent communication, client management, and organizational skills set top performers apart in this role. These abilities are crucial to effectively optimize campaigns, achieve client goals, and build strong, collaborative relationships.

What are some common challenges faced by SEM account managers when managing multiple client campaigns simultaneously?

SEM Account Managers often juggle multiple client accounts, each with unique goals, budgets, and target audiences. A key challenge is prioritizing tasks and maintaining attention to detail across various campaigns to ensure optimal performance. Balancing client expectations while adapting to frequent changes in digital advertising platforms also requires strong communication and organizational skills. Effective SEM Account Managers use project management tools and stay up-to-date with industry trends to meet deadlines and deliver measurable results for their clients.

What is the difference between Sem Account Manager vs PPC Specialist?

AspectSem Account ManagerPPC Specialist
CredentialsExperience with SEM platforms, certifications like Google AdsSimilar certifications, focus on PPC campaigns
Work EnvironmentClient-facing, strategic planning, campaign managementCampaign setup, optimization, reporting
Industry UsageAdvertising agencies, digital marketing firmsMarketing teams, agencies, freelance

Sem Account Managers and PPC Specialists both work within digital advertising, often sharing similar certifications and work environments. However, Sem Account Managers typically handle broader account strategies and client relationships, while PPC Specialists focus more on campaign execution and optimization. Understanding these differences helps employers and job seekers identify the right role for their skills and career goals.

How much does a Sem Account Manager get paid?

A SEM Account Manager's salary typically ranges from $50,000 to $80,000 annually, depending on experience, location, and the size of the company. Entry-level positions may start lower, while experienced managers with certifications like Google Ads may earn higher salaries or bonuses based on performance.

Is a Sem Account Manager an entry level position?

A Sem Account Manager is typically not an entry-level position; it usually requires prior experience in digital marketing, SEM tools like Google Ads, and campaign management. Many roles expect candidates to have a few years of relevant experience and strong analytical skills.

What cities in Virginia are hiring for Sem Account Manager jobs?

Cities in Virginia with the most Sem Account Manager job openings:

Infographic showing various Sem Account Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $65,252 per year, or $31.4 per hour.

Digital Marketing Analyst, SEO & Web

MyEyeDr.

Vienna, VA • On-site

$85K - $95K/yr

Full-time

Medical, Dental, Life, Retirement, PTO

This job post has expired 1 day ago. Applications are no longer accepted.


MyEyeDr. rating

6.2

Company rating: 6.2 out of 10

Based on 215 frontline employees who took The Breakroom Quiz

697th of 898 rated healthcare providers


Job description

Description
About the Role
As our Digital Marketing Analyst, SEO & Web , you will serve as MyEyeDr.'s go-to expert on digital analytics, search performance, and onsite behavioral intelligence. You'll own our end-to-end measurement framework-from data layer architecture through reporting and visualization-ensuring every team has the insight they need to make smarter decisions.
Working closely with IT, Marketing, and external agency partners, you'll build and maintain the systems that connect traffic sources to patient outcomes, content engagement to conversion, and SEO health to business growth.
In a rapidly evolving search landscape that now includes generative engine optimization (GEO) and answer engine optimization (AEO), your ability to develop forward-looking measurement frameworks will be critical to keeping MyEyeDr. visible, competitive, and analytically ahead.
This is a hybrid position with a minimum of two onsite days per week at our Vienna, VA office.
The hiring range for this position is $85,000.00 to $95,000.00 annually, exclusive of benefits or bonuses (discretionary and non-discretionary), based on experience and proximity to the Vienna Home Office.
You Will
  • Own MyEyeDr.'s Google Analytics implementation, ensuring accurate, complete, and trustworthy data across all digital properties-including tag governance, configuration, and ongoing QA in partnership with IT and our agency partners.
  • Partner with IT to design, implement, and maintain data layer events that capture meaningful onsite interactions, enabling granular behavioral analysis and ensuring measurement keeps pace with site changes and feature launches.
  • Own the conversion funnel-define it, measure it, interrogate it, and continuously improve it. Develop a clear understanding of how patients move from awareness through appointment booking, identifying drop-off points and opportunities to optimize.
  • Map and analyze traffic sources across paid, organic, direct, and referral channels, providing clear attribution insights that inform channel investment and marketing strategy.
  • Lead the development of GA4 and Looker Studio dashboards in collaboration with internal marketing stakeholders and external agency partners, transforming raw data into visual stories that drive faster, smarter decisions.
  • Build and maintain a content engagement framework-define what good engagement looks like across web pages and blog content, identify high-performing topics and formats, and develop metrics (scroll depth, time on page, return visits, etc.) that reflect genuine patient interest.
  • Monitor, measure, and report on SEO performance across technical health, on-page optimization, backlink profile, and keyword rankings, with clear recommendations tied to traffic and visibility outcomes.
  • Develop and own a GEO/AEO measurement framework in partnership with external SEO and AI search specialists, establishing how MyEyeDr. tracks and improves its presence in AI-generated answers, featured snippets, and emerging search surfaces.
  • Conduct regular competitive benchmarking in SEO and content performance, identifying gaps and opportunities relative to key competitors in the eye care and retail healthcare space.
  • Synthesize data from multiple sources-GA4, Google Search Console, SEMrush, third-party tools-into cohesive performance narratives for marketing leadership and cross-functional partners.
  • Establish data hygiene standards and documentation practices that ensure consistency and reliability across all analytics reporting.
  • Stay current on changes to Google's algorithms, GA4 updates, and the evolving AI search landscape, proactively assessing implications and recommending adjustments to measurement strategy and tactics.
About You
  • 4+ years of experience in digital analytics, web analytics, or SEO, with at least 2 years of hands-on ownership of a GA4 implementation in a mid-to-large organization.
  • Google Analytics expertise is non-negotiable-you are deeply confident in GA4 configuration, event tracking, custom dimensions, explorations, and connecting GA data to downstream reporting tools.
  • Hands-on experience working with IT or development teams on data layer architecture; you understand how events are structured, can write clear technical specifications, and can troubleshoot tracking issues independently.
  • Proven ability to own and analyze conversion funnels end-to-end, with experience identifying friction points and translating findings into clear optimization recommendations.
  • Strong proficiency in Looker Studio (formerly Data Studio) for building dashboards; experience connecting multiple data sources and designing reports for non-technical stakeholders.
  • Solid SEO foundation covering technical SEO, on-page best practices, keyword strategy, Google Search Console, and backlink analysis-you're comfortable with tools like SEMrush, Ahrefs, Moz, or equivalent.
  • Familiarity with GEO and AEO concepts and the emerging measurement landscape around AI-generated search results (ChatGPT, Google AI Overviews, Perplexity, etc.); experience developing or contributing to a measurement framework in this space is a strong plus.
  • Experience building content engagement frameworks-defining meaningful KPIs beyond pageviews and developing measurement approaches that connect content performance to business outcomes.
  • Proficiency in Google Tag Manager for managing and auditing tags, triggers, and variables across web properties.
  • Strong analytical and storytelling skills-you can distill complex datasets into clear, concise insights that resonate with both technical teams and marketing leadership.
  • Experience in multi-location retail, healthcare, or consumer services is a plus; you understand how local search dynamics and multi-location brand presence affect measurement strategy.
  • Collaborative, self-directed working style-you're comfortable navigating relationships with internal stakeholders and external agency partners, managing competing priorities without losing sight of what matters most.
  • Intellectual curiosity and a growth mindset-you follow the data where it leads, stay on top of industry changes, and bring a proactive perspective to how MyEyeDr. should evolve its analytics and SEO approach.
  • Bachelor's degree in Marketing, Analytics, Statistics, or related field, or equivalent experience.

Grow with Us
  • Career Development and Training Opportunities
  • Participate in a comprehensive benefits package including medical and dental coverage, tax-free savings plans, life insurance and more
  • Participate in our Vision coverage and associate discounts on our products
  • Participate in our 401(k) with competitive company match
  • Accrue PTO and paid holidays from day one

Introduction | MyEyeDr.
How do you see yourself today? Are you looking for that unique opportunity where you can make a difference in the lives of the patients we serve? MyEyeDr. is a high-growth, premier healthcare company: a total vision care concept with a unique retail experience. Our trusted community doctors and knowledgeable teams are all focused on helping our patients live their best lives by delivering an exceptional, personalized experience to each of our patients in every interaction. Our business model is unlike others in the industry: we make healthcare accessible by welcoming all insurance and providing a great selection of stylish eyewear that meets the diverse needs of our patients.
This role provides a chance for you to build your professional career with an organization that is purposeful and whose values drive actions. You would have the opportunity to prioritize the care of our associates and our patients, to connect the knowledge of our talented teams to our patients' needs, and to work in a fun, inclusive environment as part of a collaborative team. We are in search of that unique individual who is inspired by a career focused on helping others and providing quality care while continuously growing professionally and improving MyEyeDr. in meaningful ways. If this is you, we encourage you to apply so you can get your journey started with MyEyeDr. where you can help people see, look, and be their very best.
MyEyeDr. is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, religion, sex/gender (including pregnancy), sexual orientation, gender identity or gender expression, age, physical or mental disability, military or protected veteran status, citizenship, familial or marital status, genetics, or any other legally protected category. MyEyeDr. will not tolerate discrimination or harassment based on any of these characteristics.
#LI-Hybrid
#LI-KD1

What MyEyeDr. employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


MyEyeDr. logo

About MyEyeDr.

Sourced by ZipRecruiter

How do you see yourself today? Are you looking for that unique opportunity where you can make a difference in the lives of the patients we serve? MyEyeDr. is a high-growth, premier healthcare company: a total vision care concept with a unique retail experience. Our trusted community doctors and knowledgeable teams are all focused on helping our patients live their best lives by delivering an exceptional, personalized experience to each of our patients in every interaction. Our business model is unlike others in the industry: we make healthcare accessible by welcoming all insurance and providing a great selection of stylish eyewear that meets the diverse needs of our patients.

Industry

Health care and social assistance

Company size

5,001 - 10,000 Employees

Headquarters location

Vienna, VA, US

Year founded

2001