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Search Engine Optimization Jobs in Lexington, MA

INTERNATIONAL HIGHLIGHT LLC

SEO Specialist

Dedham, MA · On-site

$18 - $22/hr

Job Summary We are seeking an SEO Specialist to help improve our online visibility, increase organic traffic, and enhance search engine rankings. The ideal candidate combines analytical thinking with ...

INTERNATIONAL HIGHLIGHT LLC

SEO Specialist

Dedham, MA · On-site

$18 - $22/hr

Job Summary We are seeking an SEO Specialist to help improve our online visibility, increase organic traffic, and enhance search engine rankings. The ideal candidate combines analytical thinking with ...

INTERNATIONAL HIGHLIGHT LLC

SEO Specialist

Dedham, MA · On-site

$18 - $22/hr

Job Summary We are seeking an SEO Specialist to help improve our online visibility, increase organic traffic, and enhance search engine rankings. The ideal candidate combines analytical thinking with ...

TransPerfect

SEO Specialist

Boston, MA · Remote

OVERVIEW As part of the Client Services Department, the SEO Specialist plays a key role in the expansion and growth of the division. They work alongside Sales to pitch digital marketing services and ...

EF Teach Online

SEO Manager

Boston, MA

As our SEO Manager , you'll join our Boston-based acquisition marketing team-a fun, fast-paced crew that loves to push the envelope and explore the 'what's next' of digital marketing. In an era where ...

TransPerfect

SEO Team Lead

Boston, MA

The Regional SEO Team Lead is a senior operational leadership role responsible for the delivery, growth, and operational excellence of all SEO services (Technical & On-Page & AIO/GEO/LLM) within ...

Genesys

Sr. Global SEO/GEO Strategist

Boston, MA · On-site +1

Own and execute a global SEO and GEO strategy that increases organic visibility, AI citation presence, and pipeline contribution across digital channels * Drive optimization of digital experiences ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Jobs in Lexington, MA

Search Engine Optimization information

See Lexington, MA salary details

$38.8K

$75.7K

$115.7K

How much do search engine optimization jobs pay per year?

As of Jul 15, 2026, the average yearly pay for search engine optimization in Lexington, MA is $75,714.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $84,300.00 per year, depending on experience, location, and employer.

Is search engine optimization a good career?

Search Engine Optimization (SEO) is a viable career that involves improving website visibility in search engine results through skills like keyword research, content creation, and analytics. It offers opportunities in digital marketing, often requires staying updated with algorithm changes, and can be pursued as a freelance or in-house role with certifications and experience.

How much does SEO get paid?

Salaries for Search Engine Optimization (SEO) specialists vary based on experience, location, and skill level. Entry-level SEO roles typically pay between $40,000 and $60,000 annually, while experienced professionals or those in senior positions can earn $70,000 to over $100,000 per year. Certifications in digital marketing tools and strong analytical skills can influence earning potential.

How does an SEO professional typically collaborate with content creators and web developers?

SEO professionals work closely with content creators to ensure that written materials are optimized for relevant keywords, user intent, and search engine guidelines. They also collaborate with web developers to implement technical improvements, such as site speed enhancements, structured data, and mobile optimization. Regular communication and teamwork are essential, as SEO recommendations often need to be balanced with creative goals and technical feasibility. This cross-functional collaboration helps ensure that both content and website infrastructure support higher search rankings and a better user experience.

What are the key skills and qualifications needed to thrive as a Search Engine Optimization (SEO) Specialist, and why are they important?

To thrive as a Search Engine Optimization (SEO) Specialist, you need a solid grasp of keyword research, on-page and off-page optimization, analytics, and content strategy, often supported by a marketing degree or relevant certification. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and experience with content management systems (CMS) such as WordPress are typically expected. Strong analytical thinking, attention to detail, and effective communication skills help you interpret data and coordinate with writers and web developers. These skills ensure improved website visibility, increased organic traffic, and measurable business growth in a competitive digital landscape.

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is the process of improving a website’s visibility in search engine results pages (SERPs), such as Google or Bing. It involves optimizing website content, structure, and technical elements to increase organic (unpaid) traffic. SEO strategies include keyword research, on-page optimization, link building, and improving user experience. The goal is to make a website more attractive to search engines and users, ultimately driving more relevant visitors. Effective SEO helps businesses reach potential customers who are actively searching for related products or services.

Is SEO dead or evolving in 2026?

Search Engine Optimization (SEO) is continuously evolving as search engines update their algorithms, emphasizing user experience, quality content, and technical optimization. SEO professionals need to stay current with changes in ranking factors, such as AI integration and voice search, and develop skills in analytics and content strategy to remain effective.

Can I get an SEO job with no experience?

Entry-level SEO positions often do not require prior experience and may focus on skills such as keyword research, content optimization, and familiarity with tools like Google Analytics or SEMrush. Gaining certifications or completing online courses can improve your chances of securing an SEO role without experience.
What cities near Lexington, MA are hiring for Search Engine Optimization jobs? Cities near Lexington, MA with the most Search Engine Optimization job openings:
Search Engine Optimization jobs near you
Infographic showing various Search Engine Optimization job openings in Lexington, MA as of July 2026, with employment types broken down into 89% Full Time, 6% Part Time, 4% Contract, and 1% Nights. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $75,714 per year, or $36.4 per hour.

SEO Specialist

INTERNATIONAL HIGHLIGHT LLC

Dedham, MA • On-site

$18 - $22/hr

Full-time

Retirement, PTO

Re-posted 15 days ago

Job description

About International Highlight LLC

International Highlight LLC is a fast-growing company focused on innovation, creativity, and exceptional digital experiences. We are looking for motivated individuals who are excited to grow with us and make a meaningful impact.

Job Summary

We are seeking an SEO Specialist to help improve our online visibility, increase organic traffic, and enhance search engine rankings. The ideal candidate combines analytical thinking with creative problem-solving and has a strong understanding of SEO best practices.
Responsibilities

  • Conduct keyword research to identify content and ranking opportunities.
  • Develop and implement on-page and off-page SEO strategies.
  • Monitor website performance using tools such as Google Analytics and SEMrush.
  • Optimize website content for search engines and user experience.
  • Collaborate with content creators and marketing teams to ensure SEO best practices are followed.
  • Track industry trends, search engine updates, and algorithm changes.
  • Prepare SEO performance reports and recommend improvements.
  • Support link-building efforts to strengthen domain authority and search visibility.
Qualifications

  • Experience as an SEO Specialist or in a similar role preferred.
  • Strong understanding of SEO principles, tools, and analytics platforms.
  • Familiarity with Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools.
  • Basic knowledge of HTML, CSS, and website structure preferred.
  • Strong analytical, problem-solving, and organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to work independently and collaboratively in a team environment.
  • Detail-oriented with a passion for digital marketing.
  • Bachelor's degree in Marketing, Communications, or a related field preferred.
Benefits & Perks

  • Competitive Compensation
  • Paid Time Off
  • 401(k) Benefits
  • Career Growth Opportunities
  • Flexible Work Environment
  • Professional Development Opportunities
  • 25% Employee Discount on Products and Services
About Us:
International Highlight LLC is a fast-growing company focused on innovation, creativity, and meaningful customer experiences. Over the past three years, we have continued to expand our reach and create new opportunities for both our customers and team members.