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Search Engine Optimization Manager Jobs in Walpole, MA

TransPerfect

SEO Team Lead

Boston, MA

Manage and mentor SEO specialists within the region (Tech & On-Page,AIO/GEO), fostering a collaborative and high-performing culture. * Ensure a clear training agenda and/or SMART objectives for the ...

Genesys

Sr. Global SEO/GEO Strategist

Boston, MA · On-site +1

Own and execute a global SEO and GEO strategy that increases organic visibility, AI citation ... Background in enterprise scale website management or global digital marketing programs

Autodesk, Inc.

Search Intelligence Manager

Boston, MA · On-site

$78K - $139K/yr

... Manager to help power the next generation of Organic and Agentic Search with AI-driven insights at ... As part of the SEO and AEO Center of Excellence, you'll work closely with search experience ...

Compass

Staff Product Manager - SEO

Boston, MA · On-site

$210K - $231K/yr

We're seeking a Staff Product Manager to own SEO across traditional and agentic search platforms. This role will drive the end-to-end SEO product development lifecycle for the fastest growing website ...

Insurify

SEO Content Analyst

Cambridge, MA · On-site

$70K - $80K/yr

We're changing the way millions of people compare, buy and manage insurance with artificial ... Optimize on-page SEO elements including titles, meta descriptions, headers, internal linking, and ...

Insurify

SEO Content Analyst

Cambridge, MA · On-site +1

$70K - $80K/yr

We're changing the way millions of people compare, buy and manage insurance with artificial ... Optimize on-page SEO elements including titles, meta descriptions, headers, internal linking, and ...

Simply Business

Senior Manager, SEO & GEO

Boston, MA · On-site

$114K - $189K/yr

Simply Business is seeking a visionary Senior Manager, SEO & GEO to lead our search strategy into the next era. We are looking for a leader who understands that the future of search extends far ...

Travelers

Senior Manager, SEO & GEO

Boston, MA · Remote

$114K - $189K/yr

Simply Business is seeking a visionary Senior Manager, SEO & GEO to lead our search strategy into the next era. We are looking for a leader who understands that the future of search extends far ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Walpole, MA

Search Engine Optimization Manager information

See Walpole, MA salary details

$43.6K

$94K

$146.6K

How much do search engine optimization manager jobs pay per year?

As of Jul 15, 2026, the average yearly pay for search engine optimization manager in Walpole, MA is $93,992.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,300.00 and $106,300.00 per year, depending on experience, location, and employer.

Is SEO dead or evolving in 2026?

As a Search Engine Optimization Manager, understanding that SEO is continuously evolving is essential. Search engines update algorithms regularly, emphasizing quality content, user experience, and technical optimization, making SEO an ongoing process rather than a static practice.

How much do SEO managers get paid?

SEO managers typically earn a median annual salary ranging from $60,000 to $100,000, depending on experience, location, and company size. Salaries can increase with certifications, advanced skills in analytics and content strategy, and leadership responsibilities.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What does a Search Engine Optimization (SEO) Manager do?

A Search Engine Optimization (SEO) Manager is responsible for developing and implementing strategies to increase a website’s visibility on search engines like Google. They analyze website performance, conduct keyword research, optimize website content, and track metrics to improve rankings and drive organic traffic. SEO Managers also stay updated on search engine algorithm changes and collaborate with content creators, web developers, and marketing teams to ensure best practices are followed.

What is SEO Manager salary?

The salary for an SEO Manager typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those in high-demand markets may offer higher compensation, and proficiency with tools like Google Analytics and SEO best practices can influence pay levels.

What are some common challenges faced by Search Engine Optimization Managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

Is SEO a high paying skill?

Search Engine Optimization (SEO) management is considered a well-paying skill within digital marketing, with salaries often increasing with experience, certifications, and expertise in tools like Google Analytics and SEMrush. SEO managers who develop strong analytical and technical skills can command higher salaries, especially in competitive industries or larger organizations.

What Does a Search Engine Optimization Manager Do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a Search Engine Optimization Manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
More about Search Engine Optimization Manager jobs
What cities near Walpole, MA are hiring for Search Engine Optimization Manager jobs? Cities near Walpole, MA with the most Search Engine Optimization Manager job openings:
Search Engine Optimization Manager jobs near you

SEO & AI Search Strategist

emagine / emagineHealth

Fall River, MA • On-site, Remote

Full-time

Medical, Dental, Retirement, PTO

Posted 22 days ago

Job description

SEO & AI Search Strategist
Location: Remote (US Based Only) | Full-Time
About the Opportunity
emagineHealth is seeking an experienced, client-facing SEO & AI Search Strategist to join our growing Digital Marketing team. This role is at the intersection of traditional SEO and the rapidly evolving world of AI-driven search, including generative engine optimization (GEO) and visibility in platforms like ChatGPT, Gemini, and Perplexity.
emagineHealth is the Digital-First agency for Healthcare and Life Sciences. With 26+ years in business and unmatched digital experience in the health sectors, you will be joining a team of elite digital marketers whose work has a real impact on patients, clinicians, and the life sciences industry at large.
Our clients operate in B2B life sciences, biotechnology, medical device, pharmaceutical, healthcare technology, and related sectors. We help connect them with the right audiences: clinicians, researchers, payers, and industry buyers. Your work will help ensure our clients are found not just in Google, but in the AI-generated answers that are redefining how information is discovered.
As a full-service agency, our SEO team has access to in-house brand strategists, designers, web developers, copywriters, and technical support staff.
The Role
This is a full-time remote role responsible for creating, implementing, and managing complex search strategies, spanning both traditional SEO and AI-powered search optimization, for B2B life sciences clients.
This is not a heads-down execution role. You will have regular direct client contact, leading strategy conversations, delivering insights, and staying ahead of a rapidly shifting search landscape. The right candidate brings deep SEO expertise and a genuine curiosity about how AI is transforming search behavior and content discovery.
Responsibilities
Client & Strategy
  • Serve as the day-to-day point of contact for dedicated client accounts
  • Develop and execute comprehensive SEO and AI search strategies aligned to client business goals
  • Lead regular client calls, translate data into clear insights and actionable recommendations
  • Report on performance and evolving opportunities across traditional and AI-driven search

Traditional SEO Execution
  • Perform website audits covering technical health, on-page factors, and content gaps
  • Conduct competitive research and keyword research; assemble prioritized recommendations
  • Execute on-page optimization and content updates within WordPress
  • Build and implement internal linking strategies
  • Explore buyer personas and map content to B2B buyer journeys

AI Search & Generative Engine Optimization (GEO)
  • Monitor and optimize client visibility in AI-generated answers across ChatGPT, Gemini, Perplexity, and other generative platforms
  • Research how target audiences use AI tools to find information, and translate those insights into content and structure recommendations
  • Implement and validate structured data and schema markup to improve AI readability and citation potential
  • Guide AI content strategy, overseeing how AI-assisted content is created, edited, and published in alignment with brand and compliance standards
  • Stay current on GEO best practices, algorithm shifts in AI search, and emerging platforms

Reporting & Analytics
  • Deliver performance reports for clients across both traditional and AI search channels
  • Conduct data deep-dives using in-house, third-party SEO and analytics tools
  • Track KPIs, surface trends, and make data-backed recommendations
Requirements
  • Experience: 3-5+ years of dedicated experience in SEO, digital content strategy, or web optimization, with a proven track record of adapting to generative search features.
  • AI & LLM Literacy: Deep understanding of how conversational AI tools retrieve and prioritize web content (Retrieval-Augmented Generation / RAG), and familiarity with prompt engineering concepts.
  • Semantic SEO Mastery: Expert knowledge of entity-based search tactics, semantic NLP (Natural Language Processing) optimization, and structured data implementation.
  • Analytical Rigor: Proficiency with GA4, Search Console, and enterprise SEO suites. Ability to build clean experiments, instrument data tracking, and let data drive strategy.
  • Technical Basics: Solid understanding of HTML/CSS, JavaScript SEO bottlenecks, and content management systems (CMS) to seamlessly brief web development teams.
  • Enterprise B2B Clients: Proven ability to manage multiple enterprise B2B client accounts simultaneously
  • Experience with Google Analytics 4, Google Search Console, and Google Tag Manager
  • Active Google Analytics certification
  • Experience monitoring and reporting on AI search engine visibility (ChatGPT, Gemini, Perplexity)
  • Hands-on experience with prompt/query research for AI search behavior
  • Strong knowledge of Google best practices, Core Web Vitals, E-E-A-T, and evolving quality guidelines
  • Self-motivated, curious, and committed to continuous self-directed learning in a fast-moving discipline
Preferred Experience
  • Background in B2B marketing, life sciences, healthcare, or regulated industries
  • Familiarity with FDA-regulated content environments and awareness of compliance considerations
  • Working knowledge of WordPress CMS for content execution
Software Tools Utilized
  • Google Analytics 4
  • Google Search Console
  • Google Tag Manager
  • SEMrush
  • Screaming Frog
  • Page Optimizer Pro
  • Google Rich Results Test / Schema markup validators
  • ChatGPT, Gemini, Perplexity (AI search monitoring and testing)
  • AI writing tools (Claude, ChatGPT) for content workflows
  • Bing Webmaster Tools
  • ClickUp
  • Slack
Perks & Benefits
  • Remote-first, US-based team with a collaborative culture
  • Work that matters, your clients are improving, extending, and saving lives
  • Medical and dental insurance
  • 401(k) with match
  • Graduated PTO / vacation policy
  • Professional development reimbursement
  • Fitness / wellness reimbursement
  • HeyTaco recognition app on Slack, give thanks and earn rewards
  • On-the-job training and development support

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